Canada
College Park Skyhawks And Hawks Talon Gaming Announce New Partnership
Both Affiliate Teams of the Atlanta Hawks Will Work with the University to Provide Educational Experiences to Students
The College Park Skyhawks, the official G League affiliate of the Atlanta Hawks, along with Hawks Talon Gaming, the NBA 2K League affiliate of the Hawks, announced a new, first-of-its-kind partnership with the University of West Georgia (UWG). UWG, located in Carrollton, Ga., will work with both teams to provide their students with memorable and valuable educational experiences in both the sports and esports worlds.
“We are so excited to help educate the future generations about ways that they can have a career in sports and esports,” said Janice Koon, Vice President of Operations for College Park Skyhawks and Hawks Talon Gaming. “To peel back the curtain and help mold the next generation of industry professionals and leaders is something we are excited to get started on.”
The partnership will include events and initiatives with both affiliate properties, giving UWG students the opportunity to learn and experience the traditional sports career path and the growing esports world. Events will include “Career Beyond the Console”, hosted by Hawks Talon Gaming where students are educated on career paths in the world of esports, and will include input from Hawks Talon Gaming executives and UWG faculty.
The Skyhawks will also host a “University of West Georgia Day” on March 6 where a group of students can visit the Skyhawks organization and hear directly from executives from the Skyhawks, Atlanta Hawks, Hawks Talon Gaming, and Gateway Center Arena. UWG will also feature on signage in the Gateway Center Arena throughout the entire G League season.
“This partnership with the College Park Skyhawks and Hawks Talon Gaming exemplifies UWG’s commitment to curating a first-choice university for our students with distinctive, world-class experiences both inside and outside the classroom,” said Dr. Brendan B. Kelly, president of UWG. “We look forward to our students having a front-row seat to learn from two of the most sophisticated enterprises in the Atlanta metropolitan area.”
In addition to events, the partnership includes an internship that will give a UWG student the opportunity to work in the Skyhawks and Hawks Talon Gaming organizations, learning the worlds of sports and esports business while developing quality career skills to help pave a path forward to new opportunities.
“The world of gaming and esports is growing so fast, and it is important for us to teach kids about ways that they can be involved in it,” said Hawks Talon Gaming Director of Esports Wesley Acuff. “Getting to work with UWG will be a great opportunity for us to reach students and bring them into our world.”
Powered by WPeMatico
Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.
The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.
Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.
Additional highlights of the Ottawa Senators and TonnieBet partnership will include:
- In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
- In-rink board signage for home games
- Virtual slot signage for various games
- Digital inventory throughout the Ottawa Senators site on NHL.com
- Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
- Television Broadcast Branding: Digitally enhanced rink boards for home and away games
- In-arena rink board signage for home games
Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”
Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”
By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.
ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario. Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.
The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.
PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.
theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.
theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.
“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.
The post PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario appeared first on Gaming and Gambling Industry in the Americas.
-
Asia7 days agoThailand Postpones Parliamentary Debate on Casino Bill
-
Aaron LaBerge7 days ago
PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario
-
Latest News6 days ago
First-ever Europe Debut of Konami Real-Money Online Slots Celebrated by Portugal’s Solverde.pt
-
Best Interactive Sportsbook Experience 20257 days ago
Digitain Wins Sportsbook Excellence Award at SiGMA Americas Awards
-
BETER7 days ago
BETER Makes U.S. Debut with vendor registration in New Jersey
-
Brazil6 days ago
SOFTSWISS and Barrichello Team up with Sparco for SiGMA Americas
-
Minimum6 days ago
Minimum Deposit Casinos Releases Analysis on How the US-China Trade War Could Impact Global Online Gambling
-
Asia6 days ago
Karnataka Govt to Introduce New Law to Regulate Online Betting and Gaming
