Canada
Sports Betting Continues to Gain Traction in the United States
After the landmark Supreme Court ruling in 2018, in which the court struck down the ban on sports betting, any state got the option to pursue legalization. The state of New Jersey was the first to make sports betting legal. Yet, the legal infrastructure of sports betting still remains complex. For example, in each state, online betting companies such as FanDuel and DraftKings have to apply for supplier licenses, and the licensing process varies depending on the state. In addition, after the licensed is granted, these companies must reach agreements with existing land-based casinos for what is called “skins,” which is what eventually gives them the right to operate in each state. For instance, DraftKings made a deal with Caesars last year, which gave it market access in 12 states outside New Jersey, and in the meantime, Caesars received DraftKings equity for the skins access. FansUnite Entertainment Inc. (CSE: FANS), DraftKings Inc. (NASDAQ: DKNG), GAN Limited (NASDAQ: GAN), MGM Resorts International (NYSE: MGM), Caesars Entertainment Corporation (NASDAQ: CZR)
The complexity of the legal infrastructure means that states may have different companies competing for market share. According to an article by CNBC, Richard Carter, CEO of SBTech, explained that “there is no doubt both FanDuel and DraftKings will have large market share… But different states will have different market leaders. You need market access. Some states will be lottery-only. Some states will be limited to tribal gaming. Some states won’t allow FanDuel and DraftKings to use their brands. They’ll have to use the casino brand. There are lots of nuances. You have to take each state as it comes.” More recently, sports betting also started to get traction in California, an enormous potential market for this segment. MarketWatch reported that two California lawmakers recently pitched legalized sports betting as a way to help increase the state budget, which is currently devastated by the economic shutdown designed to slow the spread of the pandemic. California trails 22 other states that have already authorized sports betting.
FansUnite Entertainment Inc. (CSE: FANS) just announced breaking news that it is, “pleased to introduce Mr. Saxon Shadforth, a leading gaming executive.
Mr. Shadforth has over 25 years of global leadership expertise and 15 years experience as an online gambling executive. With a background in commercialization, consumer hardware/software, enterprise software, product strategy and delivery; Saxon has extensive experience managing complex ecosystems required to operate and scale gaming brands in many categories and jurisdictions. Saxon has previously worked at Activo in Montevideo, Uruguay, Yew Tree Services in Manila, Philippines, Riplife Gaming Technologies in Barcelona, Spain and Gateway Inc. in both Sydney, Australia and Denver, Colorado.
‘We are extremely excited to have an individual of Saxon’s caliber join our board of directors,’ said Darius Eghdami, Chairman and CEO of FansUnite Entertainment. ‘As a fast growing company in the gaming sector, Mr. Shadforth is perfectly equipped to provide us with oversight in a number of growth areas. Having spent the majority of his career working abroad in North America, Europe, Asia and Latin America, Saxon will be integral in expanding our footprint and entering international gaming jurisdictions by leveraging his established network.’
As a veteran in the gaming industry, he has structured and advised on the launch of new platforms across the globe, numerous M&A transactions in both start ups and later stage growth companies, and has managed teams of over 300 people in the gaming industry.
‘I am thrilled to be joining such a great team where I will be able to apply my skill set in helping FansUnite build and grow their platform,” said Saxon. “As a online gambling company, FansUnite is uniquely positioned to consolidate gaming assets globally with a key focus on M&A integration and brand awareness. I am eager to provide my insights and I look forward to assisting FansUnite become a leader in the fast growing gaming market.’
FansUnite expects Mr. Shadforth to add expertise in various areas including: product development, acquisition strategy, and commercialization of brands into global markets to support its continued growth as an emerging gaming leader.”
SOURCE FinancialBuzz.com
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Bet Rite
Spintec Expands into Canada with Bet Rite
Spintec is expanding its footprint in North America by partnering with Bet Rite in the Canadian gambling sector. As a prominent developer of electronic table games, Spintec invested significant effort into locating a partner who comprehends the distinctiveness of the Canadian casino industry. Bet Rite is taking on the position of Spintec’s distributor in Canada, leveraging its established reputation and substantial industry knowledge. This collaboration combines global innovation with local expertise in a partnership that is helping Spintec advance its expansion objectives in North America.
Bet Rite’s establishment is rooted in years of industry expertise. The firm focuses on providing top-notch gaming solutions designed specifically for Canadian operators. They aim to provide a sole vendor connection that grants access to numerous top-tier product lines, establishing them as a reliable partner nationwide.
For Spintec, collaborating with a company that prioritizes service, product excellence, and enduring relationships is vital, and Bet Rite is dedicated to prioritizing customer needs. With a solid sales network and a reputation for dependability, their market stance is highly strong.
Through this collaboration, Spintec is guaranteeing that their creative products receive backing from an attentive, community-focused service. The initial product line to be launched in the Canadian market will be Spintec’s premier Charisma line. Charisma’s design, flexibility, innovation, and wide range of product customizations will undoubtedly make it a top seller in Canada as well.
Billy Maclellan, Bet Rite President, says: “Our company has grown by offering best-in-class suppliers the local support that they need. Spintec fits the mold perfectly and together we are well placed to make this partnership a glowing success”
Goran Sovilj, Spintec’s Chief Commercial Officer, agrees: “Bet Rite’s deep understanding of the Canadian market makes this alliance very promising. We are always excited to introduce innovative and exciting products to new markets, especially when our distributors are as experienced and knowledgeable as Bet Rite.”
The post Spintec Expands into Canada with Bet Rite appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Canada
Gaming Corps takes flight in Ontario with High Flyer Casino partnership
Gaming Corps, the Sweden-based publicly listed game development studio, has secured a new content partnership with High Flyer Casino, an AGCO-licensed online gaming operator in Ontario, Canada. The agreement marks another strategic step forward for Gaming Corps as it continues to grow its footprint in one of North America’s most competitive regulated iGaming markets.
As part of the deal, a curated selection of Gaming Corps’ slot titles will be made available to High Flyer Casino players across Ontario. The initial launch includes 3 Pigs of the Caribbean, a swashbuckling instalment from the well-known 3 Pigs franchise, alongside Savannah Stacks, a high-volatility slot inspired by the thrills of a safari adventure.
High Flyer Casino has established itself as a slots-focused operator with a strong reputation for value-driven, mobile-first gaming experiences tailored to Canadian players. Operated by Ellipse Entertainment Limited, the company draws on more than 25 years of industry expertise and offers a diverse portfolio that features over 100 exclusive games. Its offering is further enhanced by the proprietary Reel Jackpot brand, popular Money Spinner titles, and a wide range of progressive slots.
Commenting on the partnership, Adam Pentecost, Chief Revenue Officer at Gaming Corps, said:
“High Flyer Casino has carved out a clear position in Ontario with a focused slots strategy and a strong understanding of what local players are looking for. Bringing our most recognisable titles to their platform allows us to reach a highly engaged audience in a market that continues to set the pace in North America. This agreement represents another meaningful step in expanding our distribution with operators who value distinctive content and long-term portfolio growth.”
Man Mac, Head of Marketing at High Flyer Casino, added:
“At High Flyer Casino, we are building a slot lineup that blends proven player appeal with unique and memorable gaming experiences. Gaming Corps’ portfolio fits perfectly with that approach, delivering polished, entertaining games that are full of personality.”
The post Gaming Corps takes flight in Ontario with High Flyer Casino partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Canada
CasinoCanada and GG.BET Forge Strategic Alliance
CasinoCanada is delighted to reveal a collaboration with GG.BET, a prominent global platform for esports and sports betting. This partnership will broaden GG.BET’s footprint in important regional markets and deliver focused, captivating content for fans of esports and sports wagering.
In this partnership, CasinoCanada will team up with GG.BET to create tailored reviews and SEO-focused content for local audiences. This initiative will enhance GG.BET’s exposure and provide players with trustworthy information and a smooth user experience.
CasinoCanada is an online gaming guide run by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, commented: “GG.BET is a pioneering force in the esports betting space, combining innovation with deep industry knowledge. Partnering with CasinoCanada aligns perfectly with our goal to support platforms that prioritise player engagement and responsible growth. Together, we look forward to delivering valuable content that resonates with esports and sports fans alike and contributes to the sustained success of GG.BET.”
GG.BET is a global wagering platform created by esports specialists to provide an exceptional esports betting experience along with a variety of conventional sports betting choices. The platform provides over 30 esports categories, featuring both console and mobile games, along with more than 40 conventional sports.
GG.BET additionally offers AI-driven virtual sports, including virtual leagues for football, basketball, and tennis. The platform improves user interaction with a tailored feed and a customizable gaming avatar that develops as players progress through GG.Leagues stages. GG.BET emphasizes player safety and client support, upholding strict standards in data security and user assistance.
GG.BET fosters esports growth through collaborations with teams and sponsorships of prominent tournaments, such as BLAST Premier (CS2), PGL Major, and Dota 2’s The International. Since 2020, GG.BET has partnered with NAVI and Team Vitality’s CS2 lineup.
The brand has gained international acclaim, securing the Best Esports Operator title at the EGR Operator Awards 2023 as well as the SiGMA Europe Awards 2023. This achievement persisted with the Esports Operator of the Year accolade at the EGR Global Operator Awards 2024, succeeded by Operator of the Year for Central and Eastern Europe at the EGR Global Europe Awards 2025.
Serhii, Head of Affiliates at GG.BET, added: “We’re pleased to launch our partnership with CasinoCanada. Their strong regional expertise and engaged audience make them a valuable partner for us. We see great potential in this cooperation to strengthen GG.BET’s presence in the region and build long-term growth together.”
The post CasinoCanada and GG.BET Forge Strategic Alliance appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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