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EU Sees Major Gambling Brands Ads Halved on IPR-Infringing Sites in 2021

Published

4 years ago

March 11, 2022

Reading Time: 2 minutes

The European Gaming and Betting Association (EGBA) has welcomed the 55% decrease in advertising from major gambling brands in the EU being placed on websites which infringe upon intellectual property rights.

The reduction was reported by the European Union’s Intellection Property Office (EUIPO) in a new study. The study found, during 2021, advertising from major gambling brands – including EGBA members – had decreased by 55% on IPR-infringing websites in the EU, despite overall advertising from all sectors increasing by 26%.

The study analysed the amount and type of online advertising found on IPR-infringing websites and apps in the EU, such as streaming sites for sports, movies or TV shows. These websites and apps generate revenue by selling advertising space and, according to EUIPO, advertising from legitimate brands can be placed on these websites or apps unintentionally because of the “very complex internet advertising ecosystem”.

According to EUIPO, the presence of advertising for brands on IPR-infringing websites and apps “can confuse consumers and mislead them” to believe that the content provided on these sites is legal.

On IPR-infringing websites, EUIPO found a significant 55% decrease – from 18% in Q1 to 8% in Q4 – in major gambling brand advertising during 2021, which follows a previous 20% decrease in 2020. The study also found that, in 2021, advertising from all gambling brands – including major brands and other brands – had decreased marginally on IPR-infringing websites, from 28% in Q1 to 25% in Q4. In terms of mobile apps, gambling accounted for less than 1% of advertising impressions for apps.

The EGBA welcomed the progress made in recent years to reduce the placement of advertising from major gambling brands, including EGBA members, on IPR-infringing websites and apps. However, EGBA recognised that, with gambling representing 25% of advertising impressions on IPR-infringing websites, there is still more work to be done by the entire gambling sector to ensure its advertising does not support IPR-infringing online content.

In recent years, the trade association has worked closely with the European Commission and various cross-industry stakeholders at EU-level within the framework of a memorandum of understanding (MoU) which aims to limit IPR-infringing online advertising. The MoU is a voluntary agreement facilitated and coordinated by the European Commission, and is open to all partners. EGBA encouraged gambling operators to join the association and its members “in signing up to the MoU and its aims.”

“I’m pleased to see consistent and significant, year-on-year progress by Europe’s major gambling brands, including our members, to reduce the placement of advertising on IPR-infringing websites and apps. But there is still more work to do, and we encourage Europe’s gambling operators, and their advertising affiliates, to play their part by ensuring their advertising, and its placement, is conducted in a responsible way. We look forward to continuing our cooperation with the European Commission and other stakeholders, at EU-level, to reduce IPR-infringing online advertising,” Maarten Haijer, Secretary-General of EGBA, said.

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Gaming in Germany Conference confirms new speakers, breakout program

Published

11 hours ago

October 16, 2025

Adrienn Sarkany

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Reading Time: 2 minutes

The Gaming in Germany Conference, which will take place November 11 in Berlin, has added several new speakers to its already impressive agenda.

Sebastian Buchholz, Head of Licensing and Market Supervision, Gemeinsame Glücksspielbehörde der Länder (GGL), will deliver the event’s keynote address.

The operator’s perspective will be well represented at this year’s Gaming in Germany Conference, with Christian Heins, Director iGaming Tipico; Alex Green, Vice President – Games, ZEAL Network; and Ewout Keuleers, former General Counsel, Kindred Group all confirmed to make an appearance at our event.

Naturally, attendees will also hear from both German and European trade associations, with Dr. Dirk Quermann, President, Deutscher Online Casinoverband (DOCV); Mathias Dahms, President, Deutscher Sportwettenverband (DSWV); and Maarten Haijer, Secretary General of the European Gaming and Betting Association (EGBA) contributing.

Willem van Oort, founder of Gaming in Germany commented: “I am extremely pleased with this year’s speaker lineup. I think it speaks of the relevance of our event, and especially the key topics that we are highlighting this year: the threat of the black market and the evaluation of the 2021 State Gambling Treaty. I see that licensed operators are highly committed to making the German iGaming market more sustainable and competitive and I am very happy that we are trusted to play a role in promoting fruitful discussion and debate on these topics.”

“As the event takes place while the evaluation of the 2021 State Gambling Treaty is ongoing, this is certainly the time to be part of the conversation,” van Oort added.

Breakout program and networking opportunities

In addition to its main program, the Gaming in Germany Conference will also feature several highly practical breakout sessions on data compliance, game certification, RG, live casino, eSports, and much more.

The full agenda, including breakout program, is available here.

In addition to a loaded program, the Gaming in Germany Conference also offers plenty of networking opportunities during pre-conference dinner, coffee breaks, lunch, and concluding networking drinks.

Practical information

The 2025 Gaming in Germany Conference takes place Tuesday, November 11, 2025, at the DoubleTree Hilton Ku’damm in Berlin – just 100 meters from the magnificent Kurfürstendamm.

The post Gaming in Germany Conference confirms new speakers, breakout program appeared first on European Gaming Industry News.

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PAGCOR LAUNCHES DIGITAL SPACE FOR GAD

Published

12 hours ago

October 16, 2025

Adrienn Sarkany

Reading Time: < 1 minute

PAGCOR proudly launched today its Gender and Development (GAD) Digital Corner dedicated to promoting gender equality, empowerment, inclusivity, and diversity within the organization and beyond.

The digital space features comprehensive GAD-related contents including the latest news and announcements, significant laws and issuances, projects and activities, and other beneficial resources.

The PAGCOR Digital Corner will be displayed as wallpaper on all office desktops with the new GAD logo and a QR code directing to the GAD Digital Corner website from October 16 to November 16, 2025.

This initiative highlights PAGCOR’s continuing support to gender equality and inclusivity in the workplace, in relation to Republic Act No. 9710 or the Magna Carta of Women.

The post PAGCOR LAUNCHES DIGITAL SPACE FOR GAD appeared first on European Gaming Industry News.

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GMONITOR PUBLISHES THE ONLINE GAMING REPORT IN SPAIN – Q2 2025

Published

12 hours ago

October 16, 2025

Adrienn Sarkany

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Reading Time: < 1 minute

Gmonitor.ai presents its new Online Gaming Market Report: Spain Q2 2025, which provides an in-depth analysis of the DGOJ data on the regulated market between April and June of this year.

The report places Spanish online gaming in a stage of consolidation: year-on-year growth of 18.6% (€410.3 million in GGR) confirms the strength of the sector, but also the transition towards a more mature market, a trend driven by technology, regulation and operator loyalty. The two leading verticals, online casinos and sports betting, account for more than 94% of revenue, with €216.4 million and €171.4 million respectively.

In addition to financial analysis, the study delves into player behaviour patterns, highlighting a 23.7% increase in deposits and a 28.9% increase in withdrawals, reflecting greater liquidity and spending per active user. However, the number of new accounts registered fell by 11.6% compared to the previous quarter, a sign that the market is beginning to mature and focus more on retention than acquisition.

“The Spanish market has entered a phase where data, regulation and player loyalty define profitability. Gmonitor converts this information into a competitive advantage and lower costs for all players in the sector”, highlights the Gmonitor team.

The document devotes specific sections to casinos, betting, poker and bingo, as well as the regulatory environment and medium- and long-term strategic prospects. The report is available for download and can be complemented with a personalised demonstration of the platform, where users can explore how they can generate their own reports and access more granular information tailored to each user and organisation.

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