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New Hampshire Lottery Launches IWG Digital e-Instant Games

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Company Showcases that Localized Games Resonate with Players

 IWG, the leading supplier of digital e-Instant games, is now live in New Hampshire on the New Hampshire Lottery’s NeoPollard-provided iLottery platform. The first game to launch is New Hampshire Cash Expander, a localized title that tailors the Company’s popular Cash Expander mechanic specifically for New Hampshire players.

New Hampshire Cash Expander is built on IWG’s core ”match three cluster” mechanic, which awards prizes when three of the same blocks are clustered together. Clustered blocks burst and additional blocks fall to fill the board, potentially creating additional wins. Players who reveal three gold, silver or bronze New Hampshire state symbols will activate the applicable expanding bonus game for an exciting, guaranteed win.

New Hampshire Cash Expander is designed specifically for the New Hampshire Lottery’s player base in the Granite State. This custom title has been built in collaboration with the New Hampshire Lottery and will allow it to offer a game that will resonate with its local audience.

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The launch marks the third instance of a localized variation of this digital e-Instant game appearing in the US iLottery market, following previous personalized versions in Michigan and Pennsylvania. IWG’s localized releases have proven hugely successful, with players appreciating the content that has been personalized for their own respective markets.

In addition to Cash Expander, the New Hampshire Lottery is planning to offer a full set of games from IWG. The New Hampshire Lottery selected IWG as a partner to enhance and expand NH iLottery following a competitive RFP process that awarded the company as a certified e-Instant game supplier.

IWG’s games will be a key factor in driving further revenues for education in New Hampshire, as New Hampshire iLottery has continued to demonstrate considerable growth. New Hampshire iLottery sales are currently up by more than 130-percent year-over-year. As NH iLottery approaches its second anniversary, more than 73,000 players have registered for iLottery accounts.

Rhydian Fisher, IWG CEO, said: “It’s so important that we work closely with the New Hampshire Lottery to optimize the games for its market, and New Hampshire Cash Expander is a perfect example of that. The New Hampshire Lottery did a tremendous job of allowing us to leverage the game’s previous success, while making it its own and customized for its players.”

Charlie McIntyre, Executive Director, New Hampshire Lottery, said: “One of the many qualities that IWG brings to the table is offering custom content specifically for lotteries. New Hampshire Cash Expander is our first localized game for players here in the Granite State, and we know it will be hugely popular. We’re excited to be launching additional content from IWG for years to come.”

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AGLC

AGLC Announces New Board Chair

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Alberta Gaming, Liquor and Cannabis (AGLC) has announced the appointment of Larry Spagnolo as the new Board Chair, effective August 15, 2025. This announcement follows the official Order in Council issued by the Alberta Government and marks a new chapter in AGLC’s ongoing commitment to support communities, encourage responsible choices and position Alberta as the best place to do business.

Larry brings a wealth of experience in technology and business leadership to the AGLC Board and will play an integral role in guiding AGLC’s strategic direction. He is currently serving as VP and GM of Emerson’s SaaS SCADA business and has held senior roles at Zedi and Telus, driving innovation, growth, and global success.

A strong advocate for education and community, Larry serves as Vice Chair of Athabasca University’s Board of Governors and has held board roles with NAIT and Polytechnics Canada. He was awarded the King Charles III Coronation Medal for his community contributions.

AGLC and the Board of Directors extend their heartfelt thanks to Len Rhodes for his leadership and dedication as Board Chair since August 2019. He decided not to seek a third term and will continue to serve in this role until August 14, 2025. Len led AGLC through some significant milestones, including reducing red tape by 51%, growth of the emerging cannabis industry and ensuring AGLC delivered a balanced approach to business development, social responsibility, and regulatory oversight.

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Bonus Guardian

Pinnacle Ontario live with CasinoEngine in North America debut

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EveryMatrix has expanded its partnership with tier-1 operator Pinnacle powering its new casino in Ontario, Canada, using CasinoEngine platform technology – the first time its platform solution has gone live in North America. 

The latest agreement builds on the two companies’ previous collaboration that saw EveryMatrix’s CasinoEngine productivity platform power the well-known brand’s global casino offering.

The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.

BonusEngine, EveryMatrix’s cross-vertical bonusing tool will be integrated in the second phase of launch. This will equip Pinnacle Ontario with a host of bonus types as well as AI-powered bonus abuse solution Bonus Guardian.

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BonusEngine is the first of multiple engagement tools from EveryMatrix’s EngageSuite that Pinnacle plans to integrate.

With this comprehensive toolkit at its disposal, and the opportunity to add even more casino products in the future, Pinnacle Ontario can tailor campaigns, segment audiences, and reward players more effectively, creating a world-class digital entertainment experience for its customers.

EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.

Stian Enger Petersen, CEO, Casino, EveryMatrix, said: “This launch marks a key milestone for EveryMatrix as we bring our market-leading CasinoEngine platform to Canada for the first time.

“We’re delighted to expand our partnership with Pinnacle and support their ambitions in Ontario with a powerful combination of platform, content, and engagement tools that are proven to drive success.”

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AGCO

Prime Skill Games Inc. Official Response to AGCO Press Release

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As CEO of Prime Skill Games Inc., I feel compelled to address recent comments made by the Alcohol and Gaming Commission of Ontario regarding so-called unapproved gambling machines in convenience stores across the province.

Let me be perfectly clear

Our machines are not gambling devices. They are entirely skill-based, fully compliant with the law, and built on the fundamental idea that players are in control. The outcome of every session is determined solely by the player’s ability, not by random chance.

Prime Skill Games is proud to be the only true skill game operating in Ontario today.

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We categorically reject any suggestion that our products fall under the definition of unregulated gambling. Such statements are inaccurate, misleading, and fail to recognize the critical distinction between games of skill and games of chance.

We stand firmly behind the legality of our machines and the integrity of our operations. We will demonstrate this through every available means, whether through legal documentation, expert analysis, or, if necessary, before the courts. We are prepared and unafraid to defend the truth.

To our players, partners, and business community, we want to reassure you that our mission has not changed. We are committed to offering a responsible, transparent, and innovative entertainment experience. We will not be intimidated by broad and baseless accusations, and we will continue to move forward with strength and clarity.

 

Sincerely

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Matt Zamroźniak

Chief Executive Officer

Prime Skill Games Inc.

The post Prime Skill Games Inc. Official Response to AGCO Press Release appeared first on Gaming and Gambling Industry in the Americas.

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