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Betsoft Gaming Serves up a Generous Helping of Wins in Phở Sho

Leading casino entertainment software developer Betsoft Gaming delivers a feature overload in new release Phở Sho. Showcasing the hugely successful Hold & Win bonus game as introduced in Golden Dragon Inferno, this 5 reels, 20 paylines, high volatility slot adds in Free Spins, Wilds and the Betsoft Buy feature to guarantee thrilling play.
The game takes place in a street market stall where colourful ingredients drop into the stock pots for the best phở in town. Using traditional noodles and beef for the high paying symbols, with limes, chillis and spring onion symbols for added flavoursome wins, the Wild chef is cooking up a treat for players.
Gold coin bonus symbols can appear anywhere on any reel at any time. These are the trigger for the exciting Hold & Win bonus game: and with prize values from 2.00 to 1000, these coins are worth holding on to. When six or more coins land on the reels, the Hold & Win bonus game begins.
The bonus coins lock into position on the reels and three free respins are awarded. With each spin that brings more bonus coins, these also lock into place and reset the respins to three.
Through the illuminated counter at the base of the noodle stall, players can keep track of the number of respins throughout the bonus game, keeping the excitement levels at pitch point.
The bonus game completes when either no more respins are awarded or all the reels are filled with bonus coins. The total of the values on the coins is then added together for some of the hottest wins around. Plus, the Hold & Win bonus game can be triggered both in the base game and in the Free Spins round for maximum win potential.
However, as with all good soup, it’s the extra ingredient that makes it special. Phở Sho also gives players Free Spins. These are triggered by the beautifully prepped bowls of Phở Scatters. Watch as all the ingredients fly into the air and a tsunami of soup splashes across the screen as up to nine free spins can be awarded.
Adding further to the experiential playing, not only can Free Spins be re-triggered in the free spins round but the Hold & Win Bonus game can too, giving maximum immersive play and “edge of the seat” thrills for mega win potential.
Phở Sho also gives players the Buy option to dive straight into the game and the wins. With an above average RTP of 96.20% and a max win of 4000x, that’s what is known as a recipe for success.
Players who loved the Hold & Win concept in Golden Dragon Inferno will be delighted with Phở Sho. Offering even more features across a deliciously themed slot for non-stop winning opportunities, this is definitely a slot where players will be asking for more.
Anastasia Bauer, Head of Account Management at Betsoft Gaming, said: “The Hold & Win bonus game has proved to be a big hit with players across all demographics. Phở Sho uses this feature beautifully but adds so much more to the experience. By including Free Spins, the high chance of the features overlapping each other puts Phở Sho into a league of its own. We are anticipating very positive feedback from our clients.”
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DATA.BET Secures Spot at SBC Summit 2025

The company strengthens its market position with the recent launch of sports betting
DATA.BET, a trusted sportsbook solution supplier, will present its expanded portfolio at SBC Summit 2025 in Lisbon, stand D160. The company now offers a unified solution covering sports, esports, and virtual sports.
From September 16 to 18, the company’s representatives will unveil the updated product suite. Building on its established presence in esports and virtual sports betting, DATA.BET has expanded into traditional sports betting, covering over 50,000 sports events per month across 63+ pre-match and 38 live sports disciplines. The company’s 24/7 in-house trading team maintains 93% market uptime while delivering 1000+ betting markets backed by official data partnerships.
Each betting vertical, as well as individual sports and leagues within them, can be activated separately or combined based on market needs. Operators can instantly launch the complete sportsbook solution through a ready-to-use Single Page Application (iFrame), while those with an existing betting platform can integrate directly via the Odds Feed API.
At SBC Summit, visitors will explore DATA.BET’s core products: Risk Management system, Odds Feed, Widgets, Streams, SPA (iFrame), and Bet Builder available for all three verticals. The latest features joined our comprehensive suite include Hot Bundles for express betting optimization and Timeline Widget for enhanced game process tracking.
“This marks our first offline presentation of the complete sportsbook solution we launched in May with our full product range and latest features for betting,” said Natalie Loshatynska, Head of PR & Marketing at DATA.BET. “We look forward to showing SBC Summit participants how our technology empowers operators and platform providers to offer their clients a more dynamic and engaging betting experience.”
Discover DATA.BET’s betting technology solution at stand D160. Connect with the team at [email protected] to schedule a meeting.
The post DATA.BET Secures Spot at SBC Summit 2025 appeared first on European Gaming Industry News.
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SlotMatrix ignites the reels of West Virginia with Wild Extravaganza launch

SlotMatrix, the world’s largest casino content aggregator, has expanded Wild Extravaganza’s reach in the U.S launching in West Virginia, alongside existing markets, New Jersey and Michigan.
Wild Extravaganza is a high-energy 5×3 video slot that packs vibrant visuals, dynamic gameplay, and huge win potential in a 10-payline experience. The game pays left to right, right to left, and even from the middle, offering players multiple chances to win on every spin.
The core feature of Wild Extravaganza is its multiplying wilds, which can stack on three of the five reels and can reveal a 2x, 3x, or 7x win multiplier.
Wild Extravaganza is fully supported by EveryMatrix’s suite of advanced engagement tools, including free spins, leaderboards, and tournaments, helping operators drive acquisition and retention in regulated U.S markets.
This U.S release is part of a recent surge of SlotMatrix exclusive games entering the market, including 3 Coin Treasures, Lara Jones Treasures of Egypt 2, and Glorious Diamonds.
EveryMatrix holds licences in key North American markets, including West Virginia, Michigan, Pennsylvania, Connecticut, and Ontario, and powers more than 300 customers globally.
Stephen Orchard, Head of Commercial Operations, SlotMatrix, said: “Wild Extravaganza is all about giving players thrilling, fast-paced action and the chance to land some seriously big wins. We’re excited to bring this experience to West Virginia as we continue our expansion across the U.S.”
The post SlotMatrix ignites the reels of West Virginia with Wild Extravaganza launch appeared first on European Gaming Industry News.
Latest News
SlotMatrix ignites the reels of West Virginia with Wild Extravaganza launch

SlotMatrix, the world’s largest casino content aggregator, has expanded Wild Extravaganza’s reach in the U.S launching in West Virginia, alongside existing markets, New Jersey and Michigan.
Wild Extravaganza is a high-energy 5×3 video slot that packs vibrant visuals, dynamic gameplay, and huge win potential in a 10-payline experience. The game pays left to right, right to left, and even from the middle, offering players multiple chances to win on every spin.
The core feature of Wild Extravaganza is its multiplying wilds, which can stack on three of the five reels and can reveal a 2x, 3x, or 7x win multiplier.
Wild Extravaganza is fully supported by EveryMatrix’s suite of advanced engagement tools, including free spins, leaderboards, and tournaments, helping operators drive acquisition and retention in regulated U.S markets.
This U.S release is part of a recent surge of SlotMatrix exclusive games entering the market, including 3 Coin Treasures, Lara Jones Treasures of Egypt 2, and Glorious Diamonds.
EveryMatrix holds licences in key North American markets, including West Virginia, Michigan, Pennsylvania, Connecticut, and Ontario, and powers more than 300 customers globally.
Stephen Orchard, Head of Commercial Operations, SlotMatrix, said: “Wild Extravaganza is all about giving players thrilling, fast-paced action and the chance to land some seriously big wins. We’re excited to bring this experience to West Virginia as we continue our expansion across the U.S.”
The post SlotMatrix ignites the reels of West Virginia with Wild Extravaganza launch appeared first on Gaming and Gambling Industry in the Americas.
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