Latest News
Week 26/2021 slot games releases
Here are this weeks latest slots releases!
Belatra Games, the specialist online slots developer, is proud to announce the launch of its Japanese-inspired title, Shogun’s Fortune. This new game from Belatra brings together traditional Japanese aesthetics and a contemporary slot design. Players are transported to the Far-East where courageous samurais and graceful Japanese women coexist on the reels. Mesmerising masks, precious amulets and lotus flowers make up the key game symbols. Scatter symbols only appear within the main game and when three are revealed, players are granted 7 Free Games. The Wild symbol carries huge power and will expand to fill the entire reel once players discover it.
Yggdrasil and ReelPlay have unveiled their latest collaboration Gargoyle Infinity Reels mechanic.
EGT Interactive has released its latest video slot Tirol Fest. This 6-reel, 50 paylines video slot offers joyful gameplay, captivating graphics, wild sound effects and features with tremendous payouts. The Tavern Scatter Symbol will land on the reels and are the key to great rewards for players. The Wooden Sign is a Wild boosting their winnings.
Evoplay has announced the release of its latest crime-themed video slot, Bloody Brilliant. In a nod to the notorious Kray twins who lived a life of organised crime in East London, Bloody Brilliant sends players on a shady adventure through the capital city, littered with key figures, criminal masterminds, and huge potential wins! The aim of the 5×3 slot game is for players to locate the Thief, but to do this they will need to locate an elusive Fake Stone symbol. This symbol will hide under any Jewel in the main game and can only be found during the activation of the Jewels Hunt feature.
Spinmatic, leading developer and supplier of premium casino games, is launching its newest game “Buffalo Boost”, a Wild West adventure including a Buy Feature for the first time in the company’s history. The recently presented game is a Standard Video Slot with a 5 reels and 3 rows format, 9+1 symbols and 25 fixed paylines, accompanied by atmospheric graphics and sound FX that transport players to the Old West. Spinmatic always incorporates new characteristics and Buffalo Boost includes the Buy Feature, Free Spins, Random Wilds and Collect Feature.
Habanero invites players to gallop their way to race day glory in its spectacular new slot release, Marvelous Furlongs. Inspired by the annual equestrian calendar, players will be taken through a season’s worth of races in the build up to the Marvelous Race Day, the biggest event in the racing calendar. The 5×3, highly volatile slot title showcases a host of captivating features, including horse-inspired Wild and Scatter symbols and a Free Game feature that can provide wins of over 50,000x the player’s bet.
Kalamba Games has reached a growth milestone with the release of its 50th game, Age of Huracan. Set among the ancient temples of the Mayans, the game tasks players with exploring the magnificent structures in search of treasure and wins while risking the wrath of the powerful Mayan God of wind, fire and storms, Huracan. Hit three or more K-Cash Hurricane symbols on a single spin to trigger K-Cash Spins. Every K-Cash Hurricane that lands locks in place for the duration of the bonus round, making for a race against time to try and cover all the reels with cash for truly epic potential prizes.
Fantasma Games, the developer of slots beyond gambling, will launch its hugely popular Hades – River of Souls title on Relax Gaming with the addition of a buy the bonus feature in the markets where it is permitted. Wins pay both ways in the 5×3 reel, 10 pay line video slot that has been designed in a way that takes players to the burning core of a dark and deeply frightening underworld where the lost souls and all manner of creatures roam free.
In the next chapter of Fire Toad, Play’n GO turn up the temperature with Blazin’ Bullfrog. A powerful creature harnesses a powerful secret. Following the epic tales of the Fire Toad, it turns out there is more to these magical creatures than first thought. Once the Fire Toad reaches the Gold Volcano, a transformation takes place. No longer a Fire Toad. Now, a mighty Blazin’ Bullfrog.
Pragmatic Play, has launched its brand-new crime-inspired thriller, Empty the Bank is the Respin feature, which provides players with the opportunity to enter the bank vault and win big prizes, along with some help from various special symbols that can modify gameplay and boost winning potential.
FunFair Technologies has announced the launch of its thrilling new maritime slot title, Bounty on The High Seas. The multiplayer games developer’s 5×3, 20 fixed lines release invites players to set sail on an epic pirate adventure featuring explosive TNT barrels triggering a Cascade Streak that brings hearty wins of up to x2,453 for those who avoid the dreaded Davy Jones’ Locker. Buccaneering bettors in pursuit of buried treasure can enjoy three high-paying and five mid-low paying symbols along with a Wild Clamshell that could appear on any reel, creating a myriad of opportunities to plunder the loot of the high seas.
Realistic Games has given popular title 8th Wonder, the Game Changer® treatment, making it the latest to benefit from the studio’s signature feature. The new title brings the Game Changer® concept to a 3-reel slot for the first time. Play is on five win lines across reels 2, 3 and 4. Whenever a Game Changer board becomes possible, play expands to include reel 1. If this reel stops in the correct configuration for a board, play expands to include reel 5. Wins are then paid for three, four and five of a kind wins.
Powered by WPeMatico
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
ComeOn Group has launched its new marketing campaign in Ontario. The campaign underscores ComeOn Group’s long-term commitment to sustainable expansion – powered by ComeOn’s proprietary technology and a clear focus on delivering standout, personalised entertainment experiences at scale. At the centre of the campaign is a series of premium television commercials starring Jeremy Piven, a long-standing ComeOn brand ambassador. Piven’s high-energy presence and authentic connection to sports reinforce the brand’s entertainment-first positioning, bringing ComeOn’s sportsbook experience to life across TV and digital. Produced by ComeOn Group’s internal creative hub, the campaign provides a cohesive creative platform that clearly differentiates the brand in a crowded market.
Michigan commercial and tribal operators have reported a combined $399.8 million total internet gaming (iGaming) gross receipts and gross sports betting receipts in December. Gross receipts increased 19.1% compared to November. December iGaming gross receipts totaled $315.8 million, the highest to date. The previous high was $278.5 million recorded in October 2025. December gross sports betting receipts totaled $84.0 million, which is a decrease from the $87.3 million recorded in November. Combined total iGaming and internet sports betting adjusted gross receipts (AGR) for December were $357.87 million, including $296.74 million from iGaming and $61.13 million from internet sports betting — representing an iGaming increase of 27.2% and a sports betting decrease of 5.6% when compared to November 2025.
The Cordish Companies and Bruce Smith Enterprise celebrated the highly-anticipated grand opening of Live! Casino Virginia, the region’s first full-scale casino. The opening of the temporary gaming facility marks an important milestone in bringing new jobs, economic development and tourism to the region while construction advances on the permanent resort destination next door. Located just 25 miles south of Richmond and only 45 miles north of the North Carolina border, Live! Casino Virginia is conveniently off I-95 at Exit 48B. Live! Casino Virginia delivers a full-scale gaming experience 24 hours a day, seven days a week, featuring 75,000 square feet of gaming space with more than 900 state-of-the-art slot machines and over 30 live-action table games.
Partnerships
GuardDog, a responsible play innovation fund from Underdog, has announced an investment in Regen, the first platform to automatically convert entries into savings with every play. In addition to the investment, Underdog will feature Regen as a new resource in its responsible play hub, highlight Regen in customer communications from the responsible play and customer support teams as well as provide access to the platform to all of its employees. Regen allows users to link their sportsbook, fantasy sports and prediction market accounts, and automatically save a small percentage from every entry, win or loss, creating savings without changing how they play.
Table Trac Inc. has announced that the Mardi Gras Hotel & Casino located in Las Vegas, United States, Nevada, will soon have Table Trac Inc.’s CasinoTrac casino management system installed. Mardi Gras Hotel and Casino is located just steps from the Las Vegas Convention Center and Main Monorail terminal the Mardi Gras is convenient to all of the World Famous attractions of Las Vegas.
The post Gaming Americas Weekly Roundup – January 26-February 1 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa Bet Partners
How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads
This case highlights the impact of systematic optimization in Moloco Ads for the Betting vertical. Despite market turbulence in East Africa, Traffy not only maintained Africa Bet’s KPIs but also significantly improved ROI through deep, data-driven optimization.
Project Overview
Africa Bet Partners Offer: Betting
Traffic Partner: Traffy
Source: Moloco Ads (Google Play Inventory)
Geo: Tanzania (TZ)
Period: 2 months
Total Spend: ~$42,000
Final CR (Reg-to-FTD): 60%
Final CR (FTD 1-to-FTD 2): 45%
Challenge and Initial Metrics
At the launch of the campaign, the situation was challenging. The complex economic and political environment in Tanzania had a direct impact on consumer purchasing power and the stability of payment systems.
Initial Cost per FTD: $15.00
Goal: Reduce the cost of the target action to below $8 and identify scaling potential.
Optimization Strategy: What Was Done
The success of this case is the result of Traffy’s consistent work across four key areas:
1. Traffic Quality Management (Exchanges & Publishers)
Traffy conducted a comprehensive audit of publishers (placements) through which Moloco acquired inventory.
- Blacklists were created based on low deposit conversion.
- Collaboration was optimized with specific ad exchanges that demonstrated stronger Retention.
2. Creative Strategy
Traffy moved away from standard approaches and implemented a system of regular testing of new creative packs. Creative optimization significantly increased CTR and IPM, providing the Moloco algorithm with more data for learning.
3. Traffic Cleanup to Avoid Paying for Bots
- Placements with suspicious install times (CTIT) were filtered out to protect against click flooding.
- Device “farms” were identified and banned through Device ID analysis.
- Using BI tools, installs were cross-checked with real user activity. Placements with no engagement were added to the Blacklist.
4. Funnel Optimization
Through targeting optimization at the campaign level, Traffy attracted more relevant users. This led to an increase in the CR from registration to FTD up to 60%, which is an abnormally high indicator for this region.
Key Insight
Deep publisher analytics in Moloco Ads combined with category segmentation allows reducing deposit cost by more than 2x while maintaining high player quality (Retention and repeat deposits).
Result
Traffy not only met Africa Bet’s KPIs but also built a stable model for further scaling. Even in “difficult” geos, a systematic optimization approach makes it possible to achieve outstanding results. At the moment, the campaign continues to run, and user Retention (FTD 2) shows organic growth.
The post How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa Bet Partners
How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads
This case highlights the impact of systematic optimization in Moloco Ads for the Betting vertical. Despite market turbulence in East Africa, Traffy not only maintained Africa Bet’s KPIs but also significantly improved ROI through deep, data-driven optimization.
Project Overview
Africa Bet Partners Offer: Betting
Traffic Partner: Traffy
Source: Moloco Ads (Google Play Inventory)
Geo: Tanzania (TZ)
Period: 2 months
Total Spend: ~$42,000
Final CR (Reg-to-FTD): 60%
Final CR (FTD 1-to-FTD 2): 45%
Challenge and Initial Metrics
At the launch of the campaign, the situation was challenging. The complex economic and political environment in Tanzania had a direct impact on consumer purchasing power and the stability of payment systems.
Initial Cost per FTD: $15.00
Goal: Reduce the cost of the target action to below $8 and identify scaling potential.
Optimization Strategy: What Was Done
The success of this case is the result of Traffy’s consistent work across four key areas:
1. Traffic Quality Management (Exchanges & Publishers)
Traffy conducted a comprehensive audit of publishers (placements) through which Moloco acquired inventory.
- Blacklists were created based on low deposit conversion.
- Collaboration was optimized with specific ad exchanges that demonstrated stronger Retention.
2. Creative Strategy
Traffy moved away from standard approaches and implemented a system of regular testing of new creative packs. Creative optimization significantly increased CTR and IPM, providing the Moloco algorithm with more data for learning.
3. Traffic Cleanup to Avoid Paying for Bots
- Placements with suspicious install times (CTIT) were filtered out to protect against click flooding.
- Device “farms” were identified and banned through Device ID analysis.
- Using BI tools, installs were cross-checked with real user activity. Placements with no engagement were added to the Blacklist.
4. Funnel Optimization
Through targeting optimization at the campaign level, Traffy attracted more relevant users. This led to an increase in the CR from registration to FTD up to 60%, which is an abnormally high indicator for this region.
Key Insight
Deep publisher analytics in Moloco Ads combined with category segmentation allows reducing deposit cost by more than 2x while maintaining high player quality (Retention and repeat deposits).
Result
Traffy not only met Africa Bet’s KPIs but also built a stable model for further scaling. Even in “difficult” geos, a systematic optimization approach makes it possible to achieve outstanding results. At the moment, the campaign continues to run, and user Retention (FTD 2) shows organic growth.
The post How Traffy Cut FTD Cost in Half and Scaled Betting in Tanzania for Africa Bet Partners via Moloco Ads appeared first on Americas iGaming & Sports Betting News.
-
Compliance Updates6 days agoFinland Govt Looks at Whether Scratchcards can be Gifted Again
-
Claire Osborne Managing Director of Interactive at Inspired Entertainment5 days ago
Two new slots from Inspired — Coin Inferno Step ‘N’ Stack™ and Mummy It Up™
-
Canada5 days ago
High Roller Technologies Signs Letter of Intent with Kindbridge Behavioral Health to Support Responsible Gambling in Ontario
-
Latest News5 days ago
ACR POKER GIVES PLAYERS A SHOT TO QUALIFY ONLINE FOR $700,000 GTD ENJOY POKER SERIES MAIN EVENT THIS FEBRUARY IN URUGUAY
-
Amusnet4 days ago
Week 5/2026 slot games releases
-
Compliance Updates6 days ago
VNLOK Report: Over 95% of Gambling Ads on Meta Platforms are from Illegal Providers
-
David Nilsen Editor-in-Chief at Kongebonus6 days ago
Kongebonus Awards 2025 Winners Announced
-
Compliance Updates4 days ago
National Council on Problem Gambling Adopts 1-800-MY-RESET as New National Problem Gambling Helpline Number
