Tuesday 10th February 2026: Leading Brazilian iGaming company Esportes da Sorte will deliver one of the most extensive Carnival activations in the industry for Carnival 2026, with an official presence at the country’s most iconic and emblematic celebrations.

The brand will serve as the official sponsor of festivities in seven Brazilian capitals — Recife, Salvador, Rio de Janeiro, São Paulo, Belo Horizonte, Natal and Maceió — as well as having a strong presence in Olinda, a city of major cultural significance. The national project will also include special activations in Caicó (RN), a key production hub for the brand’s promotional merchandise.

This initiative reflects Esportes da Sorte’s continued investment in Brazilian popular culture, built over several years across different regions of the country. In 2026, this positioning takes shape through a structured national project that embraces the diversity of Carnival formats — from traditional street blocos to electric trios and major urban stages — with visual identity and activations designed city by city, respecting local symbols, aesthetics and narratives.

“Carnival is part of Brazil’s cultural identity and also part of Esportes da Sorte’s journey. Being present at the country’s main Carnival celebrations is a strategic choice that reinforces our long-term commitment to popular culture, to the cities, and to the people who live this festival in the streets,” said Darwin Filho, CEO of Esportes Gaming Brasil.

“Our Carnival project was designed city by city, respecting the unique characteristics and culture of each sponsored location. The idea is to ensure a real presence and unique experiences for Carnival-goers, integrating the brand organically into the rhythm of each celebration. Whether through blocos, trios or major urban hubs, we want to strengthen ourselves as the brand that elevates the connection between culture and entertainment,” said Marcela Campos, Vice President of Esportes Gaming Brasil.

Beyond its on-the-ground presence, Esportes da Sorte’s Carnival 2026 strategy includes an integrated media and engagement approach, featuring activations across TV, radio, out-of-home media and a national PR operation before, during and after the festivities, focused on high-quality coverage and organic content generation.

The project will also include content and influencer engagement initiatives across multiple locations, expanding organic reach while capturing behind-the-scenes moments and Carnival experiences.

In 2025, the brand was present in more than 100 blocos and street parties across different regions of the country. For 2026, Esportes da Sorte is taking things to the next level, consolidating a nationwide project and reinforcing its leadership role in Brazil’s largest popular event.

Two can’t-miss multi-table tournaments built for small to mid-stakes players 

ACR Poker is giving players a chance to turn modest buy-ins into massive Sunday scores with the launch of Smash & Splash, starting February 15th.

Every Sunday, Smash & Splash offers small to mid-stakes players the chance to build real momentum weekly with two exciting back-to-back multi-table tournaments. Both events feature affordable buy-ins and huge guarantees, and a flexible schedule that lets players choose to play one event, both, or jump in whenever it suits.

For a buy-in of just $22, players can start their Sunday with Smash, which kicks off at 10:30am ET with a $75,000 guaranteed prize pool, offering the chance to turn a modest buy-in into something much bigger.

Meanwhile, Splash keeps the action rolling later in the day at 12:30pm ET and features a $50,000 guarantee. This $11 buy-in event offers the perfect follow-up for players already in the Sunday rhythm or just getting started, and provides another shot at scoring big without adding pressure to players’ bankrolls.

“Sundays are my favorite day to play. They are all about getting in the flow and enjoying the game, and now they just got a whole lot more exciting,” said ACR Pro Chris Moneymaker. “Smash & Splash gives everyone a shot at landing a big win without breaking their bankroll, all while having fun. With low buy-ins, big guarantees, and a flexible Sunday schedule, there’s never been a better time to get in on the action.”

For players seeking even more Sunday excitement, the $109 buy-in Sunday Moneymaker offers a $300,000 guaranteed prize pool every week. Aspiring high-stakes players can also test their skills in the $2,650 buy-in Mini Phil’s Thrill event, featuring a $200,000 guarantee. Both events offer satellites every Sunday, giving players a chance to secure their spot and join the action for less.

For further details on Smash & Splash, read the ACR Poker blog or visit ACRPoker.eu.