bet365
INCENTIVE GAMES LAUNCHES CRASH GAME WITH BET365 IN BRAZIL

Incentive Games, a leading B2B games provider, today announced the launch of its new crash game, Velocity, with bet365 in Brazil.
This marks a significant milestone for Incentive Games as it represents their first Pay-to-Play Crash game developed in partnership with bet365. The bespoke game has been meticulously designed by Incentive Games’ expert developers to ensure maximum player engagement.
Seamlessly integrated with bet365’s platform, the game leverages the expertise of Incentive Labs – a powerhouse of data and AI specialists. The Incentive Labs team will continuously analyse player interactions to refine the game and deliver an ever-evolving experience, turning millions of user touchpoints into unique solutions that enhance player satisfaction.
John Gordon, CEO of Incentive Games, said, “While the market is saturated with crash games, Velocity stands out from the crowd. It is the first in a series of exciting crash game offerings and we’re so proud to be launching this groundbreaking game with bet365. With their global reach, there’s no better partner to introduce ‘Velocity’ to the Brazilian market.”
A bet365 spokesperson said of the launch, “We’re delighted to yet again partner with Incentive Games in what promises to be an amazing gaming experience for our players.”
The post INCENTIVE GAMES LAUNCHES CRASH GAME WITH BET365 IN BRAZIL appeared first on Gaming and Gambling Industry in the Americas.
Alex Teodosi
WNBA’s Chicago Sky Announces Multi-year Partnership with bet365

The WNBA’s Chicago Sky announced a multi-year partnership with bet365, making the leading sports betting brand the “Official Sports Betting Partner of the Chicago Sky.”
The multi-faceted marketing agreement includes a variety of branding elements including the bet365 logo presence behind the basket on the north end of the court, along with the center pole pad on both home and visiting team baskets. Additionally, bet365 will receive logo inclusion on in-arena, social media, broadcast, and digital promotional marketing products and materials.
“Our partnership with the Chicago Sky has us floating on cloud nine and is the perfect opportunity for our expansion into the WNBA. We can’t wait to share our Never Ordinary betting experience with Sky fans,” said a bet365 spokesperson.
“The Chicago Sky are thrilled to partner with bet365 to align with a growing sports trend that brings new visibility to the WNBA and the Chicago Sky. We look forward to bringing great new sports betting opportunities to Sky fans, while always encouraging responsible betting and positivity towards our players,” Alex Teodosi, Chicago Sky’s Vice President of Corporate Partnerships, said.
This announcement with the Chicago Sky is the latest sports partnership for bet365 in the US. Over the last five years, the sports betting leader has inked deals in professional baseball, basketball, and hockey. Globally, bet365 is the Official Sports Betting Partner of the UEFA Champions League and has given away more than 2500 UEFA Champions League tickets to soccer fans through their epic Big TicketGiveaway.
The post WNBA’s Chicago Sky Announces Multi-year Partnership with bet365 appeared first on Gaming and Gambling Industry in the Americas.
bet365
St. Louis Cardinals Announce Marketing Partnership with bet365

The St. Louis Cardinals and bet365 announced that they have entered into a multi-year marketing partnership that makes the leading sports betting brand the first-ever Official Mobile Sports Betting Partner of the St. Louis Cardinals.
The new sponsorship agreement includes advertising rights on the Cardinals radio broadcasts, Cardinals Insider TV show, cardinals.com, and signage at the ballpark that will be visible on television broadcasts, along with the use of the team logo and sponsorship of the team’s starting lineups at Busch Stadium.
As part of the new agreement, bet365 will also receive naming rights to the all-inclusive bet365 Bridge located on the second level in right-centerfield. The ticketed, outdoor seating deck includes reserved seats and an all-inclusive menu featuring ballpark fare, plus complimentary Budweiser, Bud Light and Coca-Cola products. Tickets to the bet365 Bridge for the upcoming season are on-sale now at cardinals.com/allinclusive.
“bet365 is proud to announce our partnership with the St. Louis Cardinals, one of the most storied franchises in Major League Baseball. We are excited to bring a world class mobile sports betting experience to the Show-Me-State,” a bet365 spokesperson said.
“We are thrilled to welcome bet365 as the club’s official mobile sports betting partner. This partnership adds a new and exciting element to the fan experience which can be activated at Busch Stadium or any place that fans watch and follow Cardinals baseball,” Bill DeWitt III, President of the St. Louis Cardinals, said.
The post St. Louis Cardinals Announce Marketing Partnership with bet365 appeared first on Gaming and Gambling Industry in the Americas.
bet365
Bet365 Announces Official Launch in Illinois

Bet365 has announced its official launch in Illinois with the introduction of its award-winning sportsbook, in a partnership with Walker’s Bluff Casino Resort.
The Prairie State becomes the 13th state in bet365’s US expansion and joins Arizona, Colorado, Iowa, Indiana, Kentucky, Louisiana, New Jersey, North Carolina, Ohio, Pennsylvania, Tennessee, and Virginia.
“Championship-winning franchises, iconic athletes, and impassioned fans define Illinois’ Never Ordinary sports culture. Now, new and eligible bettors from Chicago, Springfield, and all of the Prairie State can join the bet365 experience, which features great offerings like amazing Bet Boosts, the fastest In-Game product, and Same Game Parlays,” said a bet365 spokesperson.
“We are extremely excited to offer our customers an award-winning mobile sports wagering experience with bet365,” said Tom Griffith, Walker’s Bluff Casino Resort General Manager.
Draft Day Sports Lounge at Walker’s Bluff offers one of the best area sports viewing experiences for all sports fans and a complete sports bar restaurant experience. Customers will be able to place sports wagers online at Draft Day Sports Lounge or all other resort outlets with the mobile betting bet365 app.
The post Bet365 Announces Official Launch in Illinois appeared first on Gaming and Gambling Industry in the Americas.
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