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WA.Technology to showcase full spectrum of iGaming solutions at SiGMA Europe
Leading supplier ready to unveil latest innovations for operators at stand 1095, MMH Malta
WA.Technology, the award-winning B2B iGaming solutions provider, is ready to upgrade partners’ engagement strategy with its latest innovations across its entire range of B2B iGaming solutions at SiGMA Europe next week.
Already recognised as one of the industry’s most successful B2B partners, the premium solutions provider will showcase its full spectrum of iGaming solutions to delegates at MMH Malta, including its cutting-edge WA.Affiliates, WA.Casino, WA.Sports, WA.Fantasy, and WA.Rewards products.
Located at Stand 1095, WA.Technology will be debuting WA.Rewards, designed for operators looking to boost acquisition, engagement, and retention in emerging markets.
Available as an omnichannel solution, WA.Rewards gives sportsbooks and casinos the chance to deliver a unified experience for players to earn and redeem rewards across mobile, desktop, and retail. Unique incentives for players to earn points, achievements, and in-game items based on gameplay milestones are provided by fully customisable, gamified reward programmes tailored to individual games and platforms.
During SiGMA Europe, WA.Technology will also spotlight its WA.Casino product aimed at allowing operators to power their casino ambitions through its cutting-edge aggregation solution.
With more than 6,000+ games from over 80+ providers, operators that integrate WA.Casino into their platform will benefit from a diverse game portfolio and personalised platform design tailored to their unique requirements – all via one single API integration.
WA.Technology’s turnkey online casino solution gives operators complete control over the design of their iGaming offering, resulting in a much more tailored, bespoke experience for players.
Already a tried and tested acquisition tool for leading operators targeting emerging markets, WA.Technology will also highlight its in-demand WA.Fantasy vertical, giving a sneak peek into some of the new and exciting features and products that will soon be rolled out to operators across its network.
After a year-long research and development process, WA.Fantasy has been specifically designed for operators looking to boost engagement, retention, and cross-selling opportunities – allowing players to put their sporting expertise to the test across Daily Fantasy Sports and Free-to-Play predictor games. WA.Fantasy’s dynamic, new Pick’Em Player Props product will also redefine the player experience, offering customisable and intuitive options that appeal to a broad audience, from casual players to seasoned fantasy sports fans.
Will Booth, Fantasy Product Owner at WA.Technology, expressed his excitement for the upcoming event: “SiGMA Europe is a staple in the iGaming industry’s calendar – and we are very excited to be exhibiting at Stand 1095 this year! It is a great opportunity for WA.Technology to network with the sector’s brightest minds and show off our exciting new innovations to the wider iGaming industry.
“Malta is a major hub for gambling; there is no better place for us to launch our Pick’Em Player Props product! Combining both fantasy and sports, Pick’Em Player Props promises to deliver new and exciting opportunities for bettors to engage with player-focused markets.”
The post WA.Technology to showcase full spectrum of iGaming solutions at SiGMA Europe appeared first on European Gaming Industry News.
Brand Partnerships
Midnite signs as Middlesbrough FC principal partner for 2026/27 season
Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.
The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.
Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.
Andrew Mook, Midnite’s Head of Brand Marketing, said:
“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.
“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.
“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”
Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:
“We’re delighted to welcome Midnite as our new Principal Partner.
“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.
“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”
The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech secures AGCO supplier licence for Ontario launch
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech wins AGCO supplier licence to enter Ontario market
ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.
ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.
The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.
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