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Entain launches unique live gameshow, “The Chase”, modelled on the popular ITV gameshow

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  • Entain launches “The Chase” live gameshow in partnership with ITV and Playtech.
  • The live gameshow is the first of its kind to market.
  • Exclusively available to Entain’s UK, Canadian, Belgian and Brazilian customers.

In the first of its kind to market, Entain, the global sports betting and gaming group, announces the launch of a new live gameshow – “The Chase” – modelled on the popular ITV gameshow which attracts up to four million viewers daily in the UK.

The new gameshow has been developed in partnership with ITV and leading technology company, Playtech. It is exclusive to Entain’s brands and brings the excitement of the hit TV gameshow to players in a completely unique way. The game features a showstopping plinko board, as well as two bonus features that will keep players on the edge of their seat until the Final Chase. This means players do not have to worry about tackling tricky general knowledge questions to land big prizes.

In just its first month since launch, player spending on “The Chase” has skyrocketed by 56%, triple the revenue compared to previous top-tier launches with similar plinko mechanics. This overwhelming customer response underscores the game’s compelling design and engaging gameplay, setting a new standard in the gameshow genre.

The game is hosted from Playtech’s live studio in Riga and plays 24/7 for its customers around the world. “The Chase” first went live for Entain’s UK customers, followed by Ontario, Belgium, and Brazil. The next markets to follow with be South Africa and Italy.

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Graciella Anthony, Global Head of Live and Table Games at Entain, said: “The launch of “The Chase” reaffirms Entain as the home of innovation, excitement, and fun. We are always striving to create innovative content that stands out in the growing live gameshow genre. As the data shows, it has already been a hit with our customers around the world and we expect the game to continue its impressive growth trajectory.”

Steve Watling, SVP Gaming, ITV Studios Global Partnerships, commented: “The Chase Live has been our most anticipated game release in 2024. We have been working with the teams at Entain and Playtech for many months on bringing one of the UK’s most successful and popular gameshow brands to the live casino space. The atmosphere and game elements of “The Chase” have been turned into an engaging and unique live game with the main plinko game, Head to Head and Final Chase bonus games. We are excited to see the game’s success exclusively across Entain’s portfolio.”

Kevin Kilminster, Chief Product Innovation Officer at Playtech, said: “We are thrilled with this bespoke delivery of popular ITV game show “The Chase” for Entain, following the highly successful launch of “Well Well Well Live”. This new gameshow, developed in partnership with Entain and ITV, is the first plinko live game developed by Playtech featuring two unique bonus rounds, emulating the experience of the original popular game show. This joint project is a testament to our strong partnership with Entain, as we remain committed to supporting them and creating new and unique content for their players.”

The post Entain launches unique live gameshow, “The Chase”, modelled on the popular ITV gameshow appeared first on European Gaming Industry News.

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Brazil

EGT Digital is a licensed software provider for Brazil

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EGT Digital is proud to announce that it has obtained a licence that allows it to provide its software products in Brazil. The Bulgarian provider was certified by the regulator Secretariat of Prizes and Bets (SPA) and can now offer local operators its rich portfolio of gaming solutions, containing over 120 in-house developed casino titles and the 4 top-performing jackpots Bell Link, High Cash, Clover Chance, and Single Progressive Jackpot.

Tsvetomira Drumeva, Head of Sales at EGT Digital, shared her excitement regarding the authorization: “We are delighted to have the opportunity to present our gaming content to the Brazilian market. Our slots are available to domestic players, ready to captivate them with their numerous fascinating features and provide an unforgettable experience, fully tailored to their tastes and preferences.”

The post EGT Digital is a licensed software provider for Brazil appeared first on Gaming and Gambling Industry in the Americas.

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Arizona Department of Gaming Releases October Sports Betting Figures

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Bettors in Arizona wagered approximately $791 million on sports in October of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 22% increase when compared to October of 2023.

The state collected approximately $2.35 million in privilege fees in the month.

The post Arizona Department of Gaming Releases October Sports Betting Figures appeared first on Gaming and Gambling Industry in the Americas.

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Betting Hero

Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series

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Neosurf, the globally trusted provider of swift and secure cash-to-digital payment solutions, has announced it will be sharing the findings of a recent study into the online betting habits, preferences and frustrations of US players in an exclusive two-part webinar series beginning on January 14th.

Neosurf commissioned the research via Betting Hero – a leading US-based iGaming portal with expertise in casino, sports betting and DFS. The webinars will see Neosurf CEO Americas, Sue Page, Betting Hero’s Co-Founder and President, Jai Maw, and Senior Director of Product and Research, Ernie Ropas, dive into the report’s key findings and discuss what some of the more surprising results could mean for operators.

The survey, which featured respondents from New Jersey, Colorado and North Carolina, aimed to help operators and regulators within the gambling industry better understand the typical US bettor – how and why they bet, what tools they use to manage their budget and what Responsible Gaming means to them. The findings will be revealed in the webinars and used to identify areas where Neosurf’s products can help operators provide a better user experience.

The research highlighted several aspects of payments and responsible gaming that bettors felt could be improved. Problems with payments remain an issue – 52% of respondents said that they’d experienced payment issues in the past year, and with over 50% depositing and withdrawing multiple times each month, there is a significant cost impact to the operators.

Additionally, respondents indicated they’d be in favour of using a service that could share pre-verified ID information with operators, with ease of use for new payment methods and seamless integration across multiple platforms identified as important factors in their choosing and remaining loyal to a single sports betting platform.

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Sue Page, Neosurf CEO Americas, said: “It was important to us to gain a more detailed insight into the US sports bettor. We wanted to talk to the players and ask questions that no one else is asking, and  through our collaboration with Betting Hero I’m delighted that we now have a comprehensive piece of research.

“Offering valuable insights into player habits – how and why they bet, the ongoing pain points they’re experiencing with payments and their thoughts on Responsible Gaming—we’ll be taking a deep dive into the results of the survey in our two-part webinar series starting at 10:00 ET on January 14th, and we encourage all US-focused operators and regulators to join us.”

The post Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series appeared first on Gaming and Gambling Industry in the Americas.

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