Latest News
F1 Legend Barrichello & SOFTSWISS: Family Track Day
SOFTSWISS, an award-winning global iGaming software supplier, co-organised an exclusive racing event in France to celebrate the 10th anniversary of ‘Acelerados’. The popular channel, created by F1 legend Rubens Barrichello and automotive journalist Gerson Campos, marked this milestone with a unique track day featuring the legendary Williams FW33 car, which Barrichello raced during the peak of his F1 career.
The event provided participants with the unparalleled experience of driving in one of the fastest racing contests. A highlight of the day was fulfilling Barrichello’s long-standing dream of racing in a legendary car alongside his sons. In addition to the Williams FW33, the event featured a specially designed three-seater bolide, allowing Barrichello to share this unique racing experience with the channel audience.
The SOFTSWISS team supported Barrichello in honouring the milestone for ‘Acelerados’. Founded in 2014, ‘Acelerados’ has become a leading platform for motorsport enthusiasts, offering fans comprehensive car overviews and exclusive behind-the-scenes access to the racing world.
Olga Resiga, Chief Business Development Officer at SOFTSWISS, shares her event impressions: “The race was breathtaking, and I am thrilled to have been part of this remarkable occasion. Celebrating this milestone for Rubens Barrichello has been an honour. This collaboration underscores the shared values and integrity of both SOFTSWISS and its Non-Executive Director. We are committed to fostering partnerships within and beyond our industry, and it is truly special to share these moments together.”
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, adds: “I am deeply grateful for the support and encouragement from my colleagues during this significant event! I am proud to be part of a company that values and supports external initiatives like this celebration. This demonstrates SOFTSWISS’ commitment to a proactive and engaged approach in all its endeavours. It is impressive to see that SOFTSWISS applies this same strategy in business, consistently going the extra mile for its partners.”
SOFTSWISS continues to expand its presence in the iGaming industry worldwide. The recent appointment of Rubens Barrichello as Non-Executive Director in Latin America reflects SOFTSIWSS’ strategic aim to leverage his extensive experience and insights within the Latin American market.
About SOFTSWISS
SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform, and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
The post F1 Legend Barrichello & SOFTSWISS: Family Track Day appeared first on European Gaming Industry News.
Casino Admiral
SYNOT Games Enters into Strategic Partnership with Casino Admiral
Reading Time: 2 minutes
SYNOT Games has strengthened its footprint in the Swiss iGaming market through a strategic partnership with Casino Admiral, one of the most recognised operators in the region. The collaboration officially launched in the second half of November, bringing a selection of SYNOT Games’ top-performing titles to Swiss players.
The first wave of games is already live on Admiral.ch, including Volcano Explosive, 27 Joker Fruits and Firebird Double 27 – dynamic, visually polished titles known for their engaging features and high entertainment value. Additional batches of games will follow, ensuring a continuous rollout of fresh content for players.
This partnership marks another significant milestone in SYNOT Games’ regulated market expansion strategy. Switzerland remains one of the most stable and promising European markets, with players showing strong demand for high-quality, certified and mobile-ready casino content.
Martina Krajčí, Chief Commercial Officer at SYNOT Games, said: “We are very pleased to launch a new cooperation with Admiral Casino in Switzerland. It’s a market full of potential, and Admiral is a partner who values quality, responsibility, and modern iGaming solutions. We are confident that our portfolio – from classic hits to the newest releases – will resonate strongly with Swiss players.”
Alessandro Werlen from the Casino Admiral said: “We’re thrilled to welcome SYNOT Games to our portfolio, bringing a fresh wave of innovative and engaging content to our players. SYNOT’s commitment to delivering high-quality games with immersive features perfectly aligns with our mission to provide exceptional entertainment in a secure and regulated environment.”
Through this deal, Admiral.ch will progressively gain access to SYNOT Games’ extensive portfolio of over 220 certified titles, all designed to meet stringent technical, compliance and regulatory standards.
As SYNOT Games continues to expand across Europe, the partnership with Casino Admiral reflects the company’s ongoing commitment to delivering premium entertainment built on innovation, reliability and player-focused experiences.
The post SYNOT Games Enters into Strategic Partnership with Casino Admiral appeared first on European Gaming Industry News.
Australia
BNDRY Announced as the Next Innovation to Feature at Pitch! – Regulating the Game 2026 Sydney
Reading Time: 2 minutes
Pitch! @RTG is designed to surface transformative ideas — a crucible where technology meets real-world regulatory challenges, where compliance is re-engineered for purpose, and where new approaches to governance and sector leadership are tested in front of regulators, operators and innovators.
BNDRY exemplifies this mission. As pubs and clubs come under heightened scrutiny under the Anti-Money Laundering and Counter-Terrorism Financing (AML/CTF) Act, BNDRY has partnered with Cherryhub to deliver a compliance platform purpose-built for the operational realities of hospitality venues. Rather than retrofitting systems designed for banks, BNDRY and Cherryhub have engineered a solution for gaming floors, member-based venues and mixed-cash environments.
Many venues grapple with fragmented systems and the complexity of monitoring both carded and uncarded play. BNDRY and Cherryhub tackle this head-on. The platform integrates gaming machine data, member and visitor profiles, and frontline observational inputs into a single operational dashboard — providing clarity and automation where venues have long struggled.
The platform streamlines and automates the core AML/CTF obligations that pubs and clubs need to do continuously:
• Knowing members, visitors and staff
• Monitoring behaviour and transactions to detect anomalies
• Reporting to AUSTRAC
• Securely storing compliance records for seven years.
This new approach bridges the gap between bank-grade compliance capability and the fast-paced, people-driven realities of pubs and clubs — offering a scalable, auditable and future-ready solution as regulatory expectations continue to rise.
“BNDRY is a standout example of the practical innovation Pitch! was built to spotlight. Pitch! exists to surface the RegTech, policy and research innovations the sector often doesn’t know are out there — a crucible where ideas, technology and regulatory practice are tested and refined. That mix of capability and imagination is exactly what will strengthen regulatory outcomes and uplift the sector,” said Paul Newson, Principal at Vanguard Overwatch and founder of Regulating the Game.
“Australia’s pubs and clubs are facing financial crime risks and compliance expectations unlike anything before, and AUSTRAC’s focus on the sector is only intensifying. Venues need solutions built for their operational realities — not repurposed bank tech — which is why we built BNDRY. Through our partnership with Cherryhub, we’re integrating data from multiple systems, reconciling player activity, and automating the heavy lifting, to make AML/CTF compliance operationally achievable while showing what’s possible when purpose-built technology meets real-world challenges,” said John Rayment, CEO of BNDRY.
The post BNDRY Announced as the Next Innovation to Feature at Pitch! – Regulating the Game 2026 Sydney appeared first on European Gaming Industry News.
AI-Driven Optimisation
HilltopAds Introduces Dedicated iGaming Feature Suite and Managed Performance Service
Reading Time: < 1 minute
HilltopAds announced the rollout of a specialised feature set built exclusively for iGaming advertisers, reinforcing the company’s focus on performance-driven media buying across global markets.
At the center of the release are newly launched, ready-to-use white- and blacklists, curated from premium traffic sources that have consistently shown strong results for iGaming campaigns. These lists are derived from performance data across thousands of active advertisers and are designed to reduce testing time while increasing the predictability of campaign outcomes.
HilltopAds is also introducing a full-managed service, giving advertisers access to dedicated iGaming specialists who will set up, launch and continuously optimise campaigns based on individual KPI requirements. This service aims to support teams looking for deeper expertise, streamlined workflows or hands-off performance management.
To mark the launch, HilltopAds is providing a $2000 bonus for all direct iGaming advertisers making their first deposit of $5000 or more using the promo code IGAVCIP.
These updates complement HilltopAds’ existing capabilities for the iGaming sector, including:
• Massive Global Reach: Over 273B monthly impressions available across 250+ countries.
• Premium Direct Traffic: Access to 39,000+ vetted websites suitable for iGaming user acquisition.
• AI-Driven Optimisation: Automated tools focused on maximising bets, deposits and high-value player actions.
• Flexible Bidding Models: CPM, CPC and CPA Goal options tailored for scale and performance control.
• Specialised Network Infrastructure: Built to support consistent delivery, stable volumes and transparent reporting for regulated verticals.
With these additions, HilltopAds aims to provide iGaming advertisers with a more data-grounded, efficient and scalable environment for user acquisition.
The post HilltopAds Introduces Dedicated iGaming Feature Suite and Managed Performance Service appeared first on European Gaming Industry News.
-
Amusnet7 days agoAmusnet Celebrates Double Victory at the Golden Spades Awards 2025
-
Balkans7 days agoState Lottery in Bulgaria Set for Privatisation
-
AOGGAB7 days agoEGT with two accolades from Golden Spade’s Awards 2025
-
Amusnet7 days agoWeek 48/2025 slot games releases
-
Latest News7 days agoOne month until the N1 Puzzle Promo finale — Barcelona will host the iGaming party everyone is going to talk about
-
Andy Greaves7 days agoTVC Completes AV Installation at ScotBet
-
Interviews7 days agoScaling With Purpose: RedCore’s Tech Vision Explained
-
Compliance Updates7 days agoKSA Issues Warning to 711 BV



