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SBC announces major industry event launch in 2025 with SBC Summit Americas
SBC has announced the launch of SBC Summit Americas, a reimagined show that combines the strengths of SBC Summit North America and SBC Summit Latinoamérica, creating a single platform for the entire Americas gaming community.
The new look event, scheduled for May 13-15, 2025, will bring together the North American and Latin American gaming markets under one roof for a comprehensive experience of education, networking, and exhibition, and eliminate the need to attend two separate regional shows.
SBC Summit Americas will take place in spectacular Fort Lauderdale, Florida. Dubbed the ‘Venice of America’ and renowned for its Blue Wave-certified beaches, the city also offers the accessibility required with direct flights from crucial Latin American, US and European hubs.
Rasmus Sojmark, CEO and Founder of SBC said: “This marks a significant moment for all of us at SBC. When the size of your current venues becomes limiting and cannot meet the demands of the industry, you know it’s time for a change.”
The Broward County Convention Center was selected as the venue for the event, boasting 250,000 square feet of space that enables SBC to accommodate over 8,000 attendees and 300 exhibitors and sponsors.
“Now, it’s Fort Lauderdale’s turn to experience what SBC has to offer. We’re launching a major event for the entire Americas region and transforming it into a key networking hub and a must-attend occasion for anyone who doesn’t want to be left behind,” Sojmark added.
With an emphasis on diverse representation, the event will see participation from over 3,200 operator and 1,000 affiliate representatives. Additionally, it will engage senior management from regulatory bodies, sports clubs, and suppliers in the payments, betting, and casino solutions sectors.
The exhibition and conference experience will also receive an extra boost with the inclusion of three specialized summits: SBC Leaders Summit, Affiliate Leaders Summit, and Payment Expert Summit. This aligns with the company’s focus on attracting senior decision-makers, who usually make up 40% of attendees at SBC’s events.
The conference component, led by 400 regional experts, will feature dedicated stages exploring the main markets of interest. Discussions will span topics in the sports betting and casino sectors, covering both online and land-based domains. Moreover, the event will provide insights into affiliation, emerging technologies and the regional startup scene.
“This also presents a prime opportunity for us to address the concerns of our exhibitors, sponsors, and delegates who struggle to commit to multiple industry events annually. As event organizers, we try to take such feedback on board and act upon it when possible. In this case, it perfectly aligns with our own ambition, which has always been to soar higher and think bigger. When it can be done with greater benefit for our industry friends, it just always feels much better,” Sojmark added.
For more information and to register your interest in the event, visit the official website.
This year’s SBC Summit Latinoamérica is proceeding as planned and will be held on October 29-31, 2024, at the Seminole Hard Rock Hotel & Casino.
Africa
Alea adds FAZI games via single API aggregation deal
Nearly 300 FAZI titles will roll into Alea’s operator network as the aggregator targets regulated growth in Latin America, Africa and Europe.
Alea has signed a content partnership with casino game provider FAZI that will see FAZI’s portfolio of nearly 300 games distributed to Alea’s global operator network via a single API integration.
Alea said the agreement supports its expansion across regulated markets in Latin America, Africa, and Europe. The integration adds FAZI content to Alea’s aggregation platform, allowing operators to access the games through the same connection they use for other suppliers.
Titles highlighted in the launch line-up include Wild Hot 40, Golden Crown, Wild Hot 40 Free Spins, Very Hot 5, and Wild Hot 40 Blow.
“We’re happy to welcome FAZI to the Alea platform,” said Eduard Verdaguer, Partnerships Manager at Alea. “They have a strong portfolio with games that already perform well in different markets, and we’re looking forward to making their content available to our operators.”
“Alea’s strong operator network makes them a valuable partner in scaling our distribution globally,” said Bojan Mitic, CEO of FAZI. “This collaboration allows us to reach new markets more efficiently and strengthen our position across key regions.”
The post Alea adds FAZI games via single API aggregation deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
affiliate marketing
BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
celebrity-partnerships
Pascal Gaming signs Ronaldinho for football-themed crash and slot titles
First release is Avinho R10, followed by June launch Fortune Ronaldinho as the studio lines up more titles ahead of the World Cup season.
Pascal Gaming has partnered with Brazilian football player Ronaldinho to launch a dedicated portfolio of games inspired by the athlete, the company said on 26 May, 2026.
The planned pipeline includes crash games, slots and additional titles set to roll out through the year. Pascal Gaming said the initiative is aimed at both Brazil and international markets, and will be supported by tournaments, promotional activity and special events tied to the Ronaldinho-branded portfolio.
The first game confirmed is Avinho R10, described as a crash-style title featuring Ronaldinho “above Brazil” in an aviation-themed experience. A second game, Fortune Ronaldinho, is scheduled for release in June and is positioned as a slot-inspired title.
“Ronaldinho is one of the most recognisable and loved football personalities in the world, so for us this collaboration is much more than a game launch. It is a global entertainment project that combines football culture, emotionally engaging gameplay and strong promotional activities ahead of the World Cup,” said Armen Mnaskanian, Head of Sales at SoftConstruct Gaming Content.
Pascal Gaming said it has been expanding its crash game portfolio during 2026 and investing in localised, character-driven content across Latin America, Africa and Asia. The company added that more Ronaldinho-themed titles and marketing campaigns will be revealed in the coming months.
The post Pascal Gaming signs Ronaldinho for football-themed crash and slot titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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