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European Gaming Congress 2024

Brazil

Kiron Interactive expands Brazilian presence with EstrelaBet partnership

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Kiron Interactive, a leading provider of virtual sports and numbers games, has announced a new partnership with EstrelaBet, one of Brazil’s most prominent online gaming operators, to deliver its innovative virtual sports portfolio to the operator’s extensive player base.

The agreement sees EstrelaBet, the sponsor for nine football teams in Brazil, integrate Kiron’s popular virtual sports games into its online offering. Players will now have access to an exciting range of virtual sports, including football, horse racing, and motorsports, enabling 24/7 betting opportunities across a wide variety of fixtures and markets.

Kiron’s virtual sports games are designed to replicate the excitement of real sports betting, with a staggered schedule of events providing opportunities for in-play betting every two minutes. The games are fully customisable, allowing EstrelaBet to tailor the content, odds, and frequency of events to meet the preferences of its local audience.

EstrelaBet is a leading online gaming operator in Brazil, offering a wide range of sports betting and casino products to players across the country. Founded in 2019, the company has quickly established itself as one of the top three operators in the market.

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The integration of Kiron’s virtual sports content is expected to significantly enhance EstrelaBet’s online offering, providing its players with engaging new betting options and driving revenue.

Steven Spartinos, Kiron Co-CEO, said: “We are delighted to partner with EstrelaBet, one of the biggest names in the rapidly growing Brazilian market. This agreement underlines the appeal of our virtual sports offering and its ability to drive player engagement and growth for operators in markets worldwide.

“We look forward to working with the EstrelaBet team to deliver an exceptional virtual sports betting experience to their players and to supporting the continued expansion of their business in Brazil.”

Fellipe Fraga, Chief Business Officer at EstrelaBet, said: “It is a pleasure to have this partnership with Kiron, allowing us to offer our clients more options for entertainment in iGaming, using new technology and an advanced product.

“We are always looking for ways to enhance our offering and provide our players with the best possible betting experience, and we are confident that Kiron’s virtual sports games will be a valuable addition to our portfolio.”

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Brazil

Delasport Now GLI-Certified for Sports Betting in Brazil

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Delasport has just become one of the first suppliers to obtain a GLI certification for its sportsbook in Brazil, two weeks before the historical regulation comes into effect.

Continuing its global growth, Delasport is bringing several operators on board in Brazil. In order to complete the process, operators that are applying for a new Brazilian license have 30 days to provide all relevant platform certificates from the moment that they are notified by the regulator that their initial submission has been accepted. This is also the moment that they can pay the license fee. Still, failure to provide platform certificates will result in the application being placed on hold.

Delasport turned to Gaming Laboratories International (GLI) for the certification of its sportsbook against Brazilian technical standards. The historical partnership with GLI was further strengthened by the news, a few months back, that GLI had become the first laboratory to achieve the local accreditation to certify for betting systems, live game studios, and online games by the Secretaria De Prêmios e Apostas (SPA) in Brazil.

Delasport has successfully met all technical requirements for providing its sports betting solution to the largest country in South America. The certificate is evidence of the team’s experience, expertise, and determination to lead the way in key jurisdictions.

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Obtaining a GLI certification for Brazil is a step towards cementing the trust players and operators have for Delasport’s products. This serves to show that the award-winning supplier is capable of meeting even the strictest industry standards for integrity and fairness.

“When we learnt that providing platform certificates to the regulator was on our partner operators’ critical path for obtaining the license, we immediately prioritized submitting the system to GLI for testing”, Delasport’s Chief Compliance Officer Filippo Ferri said. “Needless to say, GLI did a tremendous job of working with us to conduct the tests in record time, to match the submission deadline of some of our clients. I am also very proud of how our internal departments worked together to obtain this certificate, and of how they continue to push forward with the delivery of a datavault system that complies with SIGAP requirements.”

Operators that plan on entering the newly regulated Brazilian market will now have numerous advantages if they partner with Delasport. They will be able to provide their players with personalization features like My Sportsbook, My Event Builder, and My Combo that skyrocket revenues and retention.

Furthermore, Delasport’s KYC and AML provider is a market leader that guarantees the highest level of compliance for all operators that choose to go on this route.

Also, Delasport has already partnered with numerous local payment system providers and offers a real-time AI-powered Responsible Gambling system which can easily adapt to local regulations.

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Last, but not least, operators will feel Delasport’s support from the get-go all the way to establishing themselves as a market leader. Delasport is knowledgeable of cultural and regional differences and can address all localization needs from the early stages of engagement.

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Brazil

EGT Digital to make a memorable debut at IGI Expo in Florianópolis

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EGT Digital will take part in the iGaming and Gaming Expo (IGI Expo), which will be held on December 13-15 in the Brazilian city of Florianópolis. This will be the first edition of the exhibition, which will offer a platform for business and networking for professionals, investors and regulators from the region. The Bulgarian developer and provider of iGaming solutions will showcase its rich product portfolio at booth D20.

Visitors will have the opportunity to become familiar with the wide range of casino developments of EGT Digital. The jackpot bestsellers Bell Link, Clover Chance, High Cash, and Single Progressive Jackpot, currently including more than 120 in-house developed titles, will reveal their captivating features and will show why they are favorites of players in so many markets around the world. Among the top-performing slots on display will be Amazons’ Battle, Shining Crown, and the award-winning Sugar Duke. Together with them the upcoming cocktail-themed 5×6 Fruity Shots will stand out with multipliers ranging from x2 to the impressive x500, as well as the Toppling Reels, which will add more thrill to the game, promising even bigger prizes.

The gaming diversity at the stand will be complemented by the company’s instant games, which are a preferred choice for fans of quick wins due to their original design and mechanics, ensuring highly engaging gameplay.

X-Nave, EGT Digital’s “all-in-one” betting platform, will also be on display to present the technology and tools operators need to build and grow their online business. Standing out with great flexibility, the platform contains 4 main modules: Gaming Aggregator, CRM Engine, Sport Product, and Payment Gateway. Each of them can function as a part of the turnkey solution or to be integrated with developments of third-party providers.

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The Gaming Aggregator will show its wide variety of over 12,000 games from more than 140 popular providers. The guests will also be able to learn more about new functionalities like the Buy Bonus, Hot and Cold games category, giving live visualization of the games’ RTP, as well as tools like Recommendation Engine and Casino as Widget, which allow operators to create more personalized content for their customers.

The CRM Engine will demonstrate numerous games and tournaments, as well as options for advanced player segmentation and AI/ML-driven tools.

The attendees will also have the opportunity to get acquainted with the rich sports and esports coverage offered by the X-Nave’s Sport Product. The module will present its Customizable Tournament Page, providing easy navigation and a personalized betting experience.

EGT Digital’s Payment Gateway will showcase its wide range of payment methods, including Open Banking. The module will demonstrate its user-focused design, featuring options like deposit repeat and bonus selection, combined with enhanced security measures.

“I am very glad that a market with huge potential as Brazil is now open to offer high-quality online gaming content to its players,” commented Celina Guedes, Regional Director Brazil at EGT. “I am confident that our products will quickly gain popularity here, given their excellent results in a number of countries around the world, including Latin America, which is among the regions with strongest performance for us. IGI Expo will give us a valuable opportunity to present ourselves to Brazilian operators, players and industry experts. EGT Digital will showcase its developments at the largest booth at the exhibition, where we will be awaiting our guests during the three days of the event.”

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Salsa Technology is primed for joint IGI Expo and CGS event in Florianópolis

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Salsa Technology will be present at the perfectly timed IGI event being held in conjunction with CGS in Florianópolis. Based at stand A70/A80 in the CentroSul Convention Center, Salsa Technology is primed to showcase its Salsa Omni and Salsa Gator solutions ahead of the opening of Brazil’s regulated market.

The final event of a busy year runs from 12th December to 15th December, with the iGaming focus happening over the opening two days. Salsa Technology is ready to present its solutions, which are already active and delivering results in the regulated Brazilian market.

Before the event doors open, Salsa’s star team is contributing to the event’s insightful content. CGO, Eliane Nunes, will moderate a panel titled ‘Future Perspectives of the Betting Market in Brazil’. On the second day, Salsa Head of Development Jefferson Torquato will join a stage discussion titled ‘Marketing and Technology in the World of Betting’.

Salsa’s LatAm-focused Salsa Omni (PAM) platform has a robust and comprehensive back office, providing an unrivalled level of autonomy for operators. Customisable, flexible, and scalable, Salsa’s PAM has been designed from years of experience in Brazil and Latin America to establish it as the leading iGaming platform for regulated markets in Latam, particularly in Brazil.

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The team heading to Florianópolis also includes CTO Diego Mourglia, Head of Development Jefferson Torquato, Product Manager Georgiana Lopes, Operation, Retention & CS Manager Cathiussa Canez, CRM & Marketing Manager, Lilian Carmona, Motion Designer Vitor Gonzalez, and Graphic Designer Allan Vasconcelos

Salsa Technology’s CGO, Eliane Nunes, said: “CGS / IGI Florianópolis is a very important event on the calendar, especially with the launch of Brazil’s regulated market in January. Along with the team, we’re looking forward to discussing our solutions and the impact our technology and localised expertise will bring to companies aiming to succeed in the regulated Brazilian market.”

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