Affiliate Industry
Slotsjudge Awarded Best Affiliate in CEE at Prague Gaming & Tech Summit 2024

It has been announced that iGaming entertainment and comparison site Slotsjudge has been awarded Best Affiliate in Central and Eastern Europe (CEE) at the Prague Gaming & Tech Summit. This prestigious accolade marks a significant milestone in the Slotsjudge roadmap and is a recognition of the company’s services to the iGaming industry.
The Prague Gaming & Tech Summit brings together organisations and projects from a multitude of sectors including iGaming, eSports, Blockchain, AI, Fintech and VR. It is a highly regarded event that recognises and celebrates the works that make up and shape, the future of gaming and technology.
The Achievement and Its Significance
Winning the award for Best Affiliate in CEE is a huge achievement for Slotsjudge as it recognises the services and experiences created by the company within the iGaming industry. It is a reflection of the growth of the brand, innovation, relationships and adaptation in the wider market.
By winning the category for Best Affiliate in Central and Eastern Europe (CEE), Slotsjudge had to rise above some tough competition. The highly competitive shortlist featured big players in the industry, including AskGamblers, Casino Guru, and Gamblers Connect among others.
Slotsjudge is a project that stands out from others on the market due to its player-centric ethos, trustworthy guidance and unique, community-led SJ Shop. It is a specialist adviser and comparison guide in the region that aims to connect experts with operators and consumers in the industry.
Importance of the Award
The award for Best Affiliate is a testament to Slotsjudge excellence and credibility in the industry. It elevates their status and positions them as a leading player in Central and Eastern Europe and beyond.
The GamingTECH Awards is a remarkable celebration that honours industry excellence, embracing the latest advancements and trends. Not only do they recognise outstanding accomplishments in the CEE region, but also celebrate exceptional achievements across a wide range of sectors, showcasing the diverse talent and innovation within the industry.
Future Outlook
The award demonstrates Slotsjudge’s exceptional framework for performance and credibility to continue on its path to success, centred around core pillars, including gamification, community engagement and consumer personalisation. It holds immense significance as it not only boosts confidence but also opens doors for further future growth. As well as providing increased opportunities and industry-wide recognition within the iGaming affiliate market.
Editor in Chief of Slotsjudge and Product Owner of parent company SEOBROTHERS Aleksandra Andrishaka commented on the award: “I am incredibly grateful to accept the award for Best Affiliate in CEE at the Prague Gaming & Tech Summit. It is a true honour and a validation of our hard work, dedication, and commitment to excellence in this competitive market. Thank you to everyone who voted for us, and thank you to our wonderful Slotsjudge team.”
The post Slotsjudge Awarded Best Affiliate in CEE at Prague Gaming & Tech Summit 2024 appeared first on European Gaming Industry News.
Affiliate Industry
Affilka by SOFTSWISS Wins at EGR B2B Awards for Second Year Running

Affilka by SOFTSWISS, an affiliate management software platform, has secured the title of Affiliate Software Supplier at the prestigious EGR B2B Awards for the second consecutive year. The awards ceremony took place on 3 July at London’s iconic The Roundhouse, where the iGaming industry gathered to celebrate the most successful and innovative companies of the past year.
The consecutive win reinforces Affilka’s growing leadership in iGaming affiliate marketing software. Over the past 12 months, the product has consistently evolved, launching a series of powerful new features.
Among the recent updates is the Cross-Brand Player Duplicate Detection tool, which identifies overlapping player accounts across different casino brands within a single affiliate program. The platform also introduced the new Traffic Report, which provides real-time, click-to-registration and click-to-FTD metrics with multi-dimensional filters. Another new feature allows affiliates to access data on their marketing campaigns and tracking links directly via API, enabling automated data extraction and custom integrations.
At the end of last year, Affilka rolled out the Geo-Distributed Redirect feature, which boosts site visits by reducing redirect times from 1.5 seconds to 300–500 milliseconds, and the Cohort Analysis Report, which offers deeper insights into player behaviour.
Anastasia Borovaya, Head of Affilka by SOFTSWISS, commented on the recognition: “Winning this award two years in a row is an incredible achievement for our team. It reflects our hard work, creativity, and deep commitment to the continuing improvement of our platform. What makes this win special is knowing that the tools we build are already helping our partners solve real challenges. Whether refining traffic strategies or making smarter, data-driven decisions, we’re proud Affilka plays a part in their success.”
Thanks to ongoing updates and the introduction of new innovative features, Affilka by SOFTSWISS now supports over 450 brands, 400 thousand affiliate accounts, and 98 million player registrations.
Earlier in June, SOFTSWISS won two prestigious trophies at another EGR Ceremony – Marketing & Innovation Awards 2025. The company’s marketing department received the Marketing Team of the Year Award for its bold creative approach and effective use of new technologies and data analytics. In addition, Valentina Bagniya, CMO at SOFTSWISS, was named B2B Marketer of the Year for transforming the company’s marketing function into a powerful brand engine within the iGaming industry.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
The post Affilka by SOFTSWISS Wins at EGR B2B Awards for Second Year Running appeared first on European Gaming Industry News.
Affiliate Industry
Affilka by SOFTSWISS Unveils Updates for Affiliates

Affilka by SOFTSWISS, an award-winning affiliate management software platform, has announced a suite of new product updates for the affiliates. The latest release introduces a Traffic Report with advanced clicks analytics, an API for extracting campaigns and tracking links, and a sub-affiliate NGR-based revenue share model.
Traffic Report: In-depth Click Analysis
This new Traffic Report focuses on detailed click-level analytics, offering in-depth insights into clicks, registrations, deposits, and conversion rates such as click-to-reg and click-to-FTD – all in one place. It includes several key features for flexible data analysis:
- Multi-dimensional filtering and data grouping: The report enables users to filter and break down the data into granular views across multiple dimensions, offering detailed insights by traffic source, campaign, country, device type, IP address, and more. Notably, click data is transferred to the report in real time, providing instant visibility into user activity.
- CSV data export: The report supports one-click CSV export, allowing affiliates to easily download raw data for offline analysis or sharing.
- Historical data access: Affiliates can review traffic statistics from 1 January 2023, enabling year-on-year comparisons and long-term trend evaluation.
Gleb Bichan, Product Lead at Affilka by SOFTSWISS, comments: “At Affilka, we know how crucial it is for operators and affiliates alike to make data-driven decisions. That’s why we’re introducing tools like the Traffic Report to help partners become more productive and uncover new insights faster.”
API for Marketing Campaigns and Tracking Links
In addition to the existing Reports API, affiliates can now access data on their marketing campaigns and tracking links directly via API, allowing for automated data extraction and custom integrations. With this API access, users can retrieve up-to-date lists of marketing campaigns, promo codes, and related performance metrics directly via API calls. This improvement helps Affilka clients automate their reporting workflows and integrate affiliate data with external BI tools, reducing manual effort and ensuring timely access to key information.
New Sub-affiliate Revenue Share Model
Responding to client feedback, Affilka’s team also features a new sub-affiliate reward type. This allows affiliates to earn a commission based on the Net Gaming Revenue (NGR) generated by players referred by their sub-affiliates, offering a more direct revenue-sharing approach. By aligning earnings with the actual revenue brought in by sub-affiliates, the update incentivises collaboration and gives experienced affiliates a stronger stake in mentoring their referred partners.
Gleb Bichan adds: “For us, it’s important that affiliates not only use the product but also feel it’s built with their real needs in mind. We regularly gather feedback and implement improvements that make daily workflows more transparent and efficient. Features like the Traffic Report, API access, and new reward types are direct responses to partner requests – and we’re not stopping there. We plan to introduce even more tools designed to simplify affiliate operations, so stay tuned for upcoming updates.”
Affilka by SOFTSWISS will be presented at iGB in London from 3 to 4 July 2025. Attendees of the event can learn more about new features directly from the Affilka team and see how these innovations support better affiliate programme management.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
The post Affilka by SOFTSWISS Unveils Updates for Affiliates appeared first on European Gaming Industry News.
Affiliate Industry
Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025

N1 Partners is gearing up for iGB Live London 2025, and will bring something visitors won’t want to miss. On July 2–3 at ExCeL London, guests will find N1 Partners at Booth J50 — where a black-and-red stand designed to resemble an elegant bus stop welcomes guests beneath the slogan: Hop on the Wealth Bus.
The stand is designed to be more than just a place to visit — it’s a lively lounge where you can grab a drink, chat with the team, and explore real ways to scale your affiliate profits against the backdrop of a bus stop-style design.
N1 Puzzle Promo: Your road to the helicopter prize
N1 Partners is tying the Wealth Bus theme into its N1 PUZZLE Promo — the campaign that’s literally driving our partners toward a brand-new Robinson R22 Beta II helicopter.
Here’s how it works:
- 1 puzzle piece for every 10 FTDs from SEO traffic
- 1 puzzle piece for every 40 FTDs from PPC and ASO
- 1 puzzle piece for every 100 FTDs from FB and other channels (social media, SMS, Email, UAC, In-App)
The more puzzle pieces you collect, the closer you get to taking home the helicopter. And since London is one of the key stops on this journey, N1 Partners will showcase exactly how affiliate traffic can help drive progress toward the prize.
Of course, it’s not just about the final prize. N1 Partners is already running two mini-lotteries (April–July and Sept–Nov) packed with luxury prizes — and everyone wins something. Whether you’re driving PPC, SEO, or social traffic, you can turn volume and speed into puzzle pieces and prizes.
What’s on board at Booth J50
The stand will offer plenty of engaging activities for visitors:
- Bar — visitors can grab a drink and connect with the N1 Partners team.
- Puzzle Collection merch drop — every item gives you +1 puzzle piece in the promo. Plus, each merch owner enters a special giveaway: a custom hoodie, an iPhone 17 Pro Max, and a branded case.
- Plinko-style game — everyone wins! Grab a guaranteed prize right at the booth.
- Meet the N1 Partners team — the team will be on hand to answer questions and show how to boost your current promo results and earnings.
Why meet N1 Partners in London
N1 Partners has been driving affiliate success for over 7 years, with 12+ licensed casino and betting brands and top deals across Tier‑1 markets.
Here’s what the program offers:
- CPA up to €650
- RevShare up to 45% + NNCO
- Hybrid deals
- No shave, no delays, guaranteed payouts
At Booth J50, N1 Partners will be ready to talk about real business — no fluff. If you run SEO, PPC, FB, or any other traffic, we’ll show you how to turn it into bigger profits with our offers.
N1 Partners stands for reliability, honesty, and speed — and we’re always open to new partners who are ready to scale.
Let’s meet in London!
Attendees can visit N1 Partners at Booth J50 during iGB Live London on July 2–3.
Hop on the Wealth Bus, grab exclusive merch (get an extra Puzzle Piece with it) — and discover how to boost your affiliate marketing performance with N1 Partners.
The post Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025 appeared first on European Gaming Industry News.
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