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Slot Dominance: Online Casino Games Snapshot 2024
Examining the 2023 online casino landscape and early 2024 trends reveals that slots still hold over 80% market dominance. However, there are notable shifts in the popularity of specific games. Leveraging data from its Game Aggregator, a leading hub for iGaming projects, SOFTSWISS shares insights gathered by analysing more than 300 clients and 16,500 games.
Slot Games
In 2023, slots consistently ranked as the most popular game category, both in terms of Gross Gaming Revenue (GGR) and Total Bet Count, capturing 85.56% of the market. Although there was a slight dip to 83% at the beginning of 2024, the expectations are that slots’ popularity will stay above 80%.
Throughout 2023, Pragmatic Play’s Gates of Olympus and Sweet Bonanza asserted their dominance, consistently holding top positions in the top 10 games. However, the landscape shifted in early 2024 when Push Gaming’s Retro Tapes ascended to the pinnacle, relegating the previous leaders to the second and third places.

Live Dealer Games
While slots dominate, the leaderboard also features other game types, reflecting diverse player preferences. Beyond individual titles, live dealer games emerge as a highly popular category following slots.
Distinguishing itself from slots, the live dealer game category attracts a different target audience. Players in this segment seek the atmosphere of a live casino and tend to place higher bets. For instance, the average Bet Sum in card games in 2023 was 49.95 euro, whereas in slots, it was only 0.75 euro.
Within this category, roulette and card games capture the spotlight, reflecting the enduring appeal and widespread popularity of classic casino offerings among players.

In Q1 2023, the live casino game Crazy Time held the third spot, slipping to the fourth by year-end. Yet, at the start of 2024, Prive Lounge Blackjack 5 outperformed it, securing a higher rank.
Playtech’s live roulette game, Roleta Brasileira, stood out in 2023, ranking high at the beginning and end of the year. Although its global position might change in early 2024, the game remains a top choice for players in Latin America, highlighting its ongoing popularity in that specific market.
Crash Games
The crash game category, emerging as the next most popular genre after live casino games in terms of GGR, showcases its appeal, with Aviator by Spribe leading the charge. This game notably ascended into the top three rankings in the last quarter of 2023 despite starting the year from the sixth place. However, by early 2024, Aviator saw a slight decline in popularity, returning to the sixth position, illustrating the dynamic nature of player preferences within the crash game category.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, comments: “Analysing just the first month of the year doesn’t provide the full picture, yet we do this to predict emerging trends. While slots continue to reign supreme in the gaming world, the diversity we see among the top-ranked games highlights the varied interests of our players. It emphasises the critical need to maintain a diverse portfolio that meets different layer preferences, ensuring a rich gaming experience. Adopting this strategy helps attract a wider audience and retain players by offering them various options, reducing the likelihood of them seeking alternatives.”
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts over 2000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
777.es
Thunderkick signals Spanish growth ambitions through 777.es deal
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Independent slots studio Thunderkick has deepened its existing collaboration with prominent European operator 777, extending the agreement into Spain.
The initial partnership in Belgium proved a success, with Casino777.es set to build on that momentum by integrating a range of products from Thunderkick’s diverse portfolio, including the full Midas Golden Touch franchise and its popular Día de Muertos-inspired series, Esqueleto Explosivo.
The expansion of the agreement marks another step in amplifying Thunderkick’s position in a competitive market, with its Spanish commercial network now spanning numerous European heavyweights and rising regional operators.
The 777 brand is well-established across the continent, where it continues to broaden its online reach in addition to consolidating its retail footing through a partnership with Casino de Spa, one of the world’s oldest land-based facilities.
The onboarding of Thunderkick’s content will further elevate 777.es’ online casino offering, giving players access to distinctive, engaging content, while also strengthening the Swedish studio’s visibility in a jurisdiction earmarked as a priority within its wider European growth strategy.
Mariam Dodosh, Key Account Manager at Thunderkick, said: “The ongoing relationship between 777 and Thunderkick in Belgium is a fruitful one, and the expansion into Spain marked the natural next step of this collaboration.
“Our content continues to drive results with operators in the market, and we look forward to seeing our fan-favourite titles resonate with a new audience at 777.es.”
César Paredes, Country Manager at 777.es, added: “We have thoroughly enjoyed working with Thunderkick, and its commitment to creativity shines through in its games.
“We have no doubt Casino777.es players will enjoy the brand-new additions to our online casino as we continue to deliver fresh, dynamic content to the Spanish market. The integration of Thunderkick into our portfolio is another step in our commitment to providing our players with the best possible gaming experience.”
The post Thunderkick signals Spanish growth ambitions through 777.es deal appeared first on European Gaming Industry News.
ClearStake
Paul Myatt joins ClearStake as investor and commercial advisor
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ClearStake, the platform transforming player verification in UK iGaming, has joined forces with Paul Myatt to support their sales and marketing efforts.
Myatt will help drive sales of ClearStake products, including ID by Bank, a new solution that enables operators to verify player identity instantly through banking apps. The product is designed to improve FTD conversion, reduce fraud and cut the volume of manual reviews.
Over a 15-year career in gaming, Myatt has previously held senior commercial and business development roles at NetEnt, QuickSpin and Aspire Global.
ClearStake CEO Martin Burt said: “Paul has a proven track record of helping major iGaming businesses commercially scale. His experience across both supplier and operator landscapes makes him the ideal partner to support sales and help us drive further revenue. This engagement strengthens our ability to scale ClearStake and support more operators with innovative verification solutions.”
ClearStake advisor Paul Myatt added: “I have followed ClearStake’s progress closely and it is clear the company is solving a real problem for operators. ID by Bank is a product with huge potential to improve onboarding and reduce cost, and I am excited to support the team as ClearStake moves into its next phase of growth.”
Last month, ClearStake completed a GBP 1.5 million funding round backed by leading names across the iGaming industry. The investment will accelerate growth and support the rollout of ID by Bank, already being used by several major UK operators including MrQ.
The post Paul Myatt joins ClearStake as investor and commercial advisor appeared first on European Gaming Industry News.
Imagine Live
Vindral and Imagine Live announce strategic partnership to elevate next-generation Live Casino experiences
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Vindral and Imagine Live have entered into a strategic collaboration aimed at advancing the quality, performance and innovation of Live Casino content. The partnership combines Imagine Live’s growing portfolio of live dealer games with Vindral’s advanced real-time streaming and green-screen technologies to deliver more immersive and cinematic player experiences.
This collaboration comes at a moment of rapid growth for Imagine Live, whose offering includes classic games such as Blackjack, Roulette, Poker, Baccarat and Dragon Tiger, along with a range of high-quality game shows. The company is also investing in new cinematic tools like its Robot Arm camera, designed to create smooth, dynamic movements that bring players closer to the action and enhance the sense of being at a real table.
Vindral, founded by a team of Swedish technologists with deep expertise in video, audio, real-time streaming, object tracking, computer vision and AI, provides a high-performance live video platform built for modern live game studios. Vindral’s technology stack includes advanced green-screen solutions and features such as V-Track Roulette, V-Track Money Wheel and Crystal Speech. Vindral also offers a world-class CDN solution, Vindral Live, delivering ultra-low latency and consistent streaming quality—powered by MOQ (Media Over QUIC), a next-generation protocol the company has helped develop over the past decade.
By bringing the strengths of both companies together, the partnership delivers a powerful set of capabilities for operators looking to offer richer, faster and more engaging live gaming experiences to players worldwide.
Niclas Åström, CPO & Founder at Vindral, commented: “We’re absolutely thrilled to collaborate with Imagine Live. This partnership allows us to bring our most innovative solutions to one of the most dynamic live casino providers in the market. We’re proud to support new innovation in iGaming through our AI-driven technology.”
Mikayel Aznauryan, CPO at Imagine Live, said: “Vindral’s technology perfectly complements Imagine Live’s vision to redefine the live casino experience. We are excited to deliver our next-generation content to partners and players worldwide through this collaboration.”
The post Vindral and Imagine Live announce strategic partnership to elevate next-generation Live Casino experiences appeared first on European Gaming Industry News.
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