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Slot Dominance: Online Casino Games Snapshot 2024
Examining the 2023 online casino landscape and early 2024 trends reveals that slots still hold over 80% market dominance. However, there are notable shifts in the popularity of specific games. Leveraging data from its Game Aggregator, a leading hub for iGaming projects, SOFTSWISS shares insights gathered by analysing more than 300 clients and 16,500 games.
Slot Games
In 2023, slots consistently ranked as the most popular game category, both in terms of Gross Gaming Revenue (GGR) and Total Bet Count, capturing 85.56% of the market. Although there was a slight dip to 83% at the beginning of 2024, the expectations are that slots’ popularity will stay above 80%.
Throughout 2023, Pragmatic Play’s Gates of Olympus and Sweet Bonanza asserted their dominance, consistently holding top positions in the top 10 games. However, the landscape shifted in early 2024 when Push Gaming’s Retro Tapes ascended to the pinnacle, relegating the previous leaders to the second and third places.

Live Dealer Games
While slots dominate, the leaderboard also features other game types, reflecting diverse player preferences. Beyond individual titles, live dealer games emerge as a highly popular category following slots.
Distinguishing itself from slots, the live dealer game category attracts a different target audience. Players in this segment seek the atmosphere of a live casino and tend to place higher bets. For instance, the average Bet Sum in card games in 2023 was 49.95 euro, whereas in slots, it was only 0.75 euro.
Within this category, roulette and card games capture the spotlight, reflecting the enduring appeal and widespread popularity of classic casino offerings among players.

In Q1 2023, the live casino game Crazy Time held the third spot, slipping to the fourth by year-end. Yet, at the start of 2024, Prive Lounge Blackjack 5 outperformed it, securing a higher rank.
Playtech’s live roulette game, Roleta Brasileira, stood out in 2023, ranking high at the beginning and end of the year. Although its global position might change in early 2024, the game remains a top choice for players in Latin America, highlighting its ongoing popularity in that specific market.
Crash Games
The crash game category, emerging as the next most popular genre after live casino games in terms of GGR, showcases its appeal, with Aviator by Spribe leading the charge. This game notably ascended into the top three rankings in the last quarter of 2023 despite starting the year from the sixth place. However, by early 2024, Aviator saw a slight decline in popularity, returning to the sixth position, illustrating the dynamic nature of player preferences within the crash game category.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, comments: “Analysing just the first month of the year doesn’t provide the full picture, yet we do this to predict emerging trends. While slots continue to reign supreme in the gaming world, the diversity we see among the top-ranked games highlights the varied interests of our players. It emphasises the critical need to maintain a diverse portfolio that meets different layer preferences, ensuring a rich gaming experience. Adopting this strategy helps attract a wider audience and retain players by offering them various options, reducing the likelihood of them seeking alternatives.”
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts over 2000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Corporate Governance
SolutionsHub appoints former PokerStars and VGW executive David Lyons to lead Irish operations
SolutionsHub, a leading provider of iGaming licensing and regulatory services, has appointed David Lyons as a Non-Executive Director to support the development of its Irish business as the country’s gambling regulatory framework enters a new phase.
Lyons brings three decades of experience across online gaming, financial services and corporate governance to the consultancy at a time when operators, suppliers and investors are preparing for regulatory change in Ireland.
Ireland is entering a new regulatory phase following the introduction of the Gambling Regulation Act and the establishment of the Gambling Regulatory Authority of Ireland (GRAI). As licensing structures, compliance requirements and regulatory expectations take shape, businesses operating in the market face important decisions around governance, operational readiness and long-term planning.
SolutionsHub has been building its Irish capability with that environment in mind. SolutionsHub opened its Dublin office last year to support companies looking to obtain an Irish gambling licence. The appointment of Lyons strengthens the firm’s ability to support businesses preparing for the next stage of regulation.
Based in Dublin, Lyons has held senior leadership positions across several major gaming businesses during a career spanning Ireland, Malta, the Isle of Man and Australia.
He spent eight years with PokerStars on the Isle of Man, where he held a number of senior roles including Associate Director of Poker Engagement, with responsibility across payments, product and player engagement. He then joined Luckbox as Director of Player Engagement and later as Associate Director of Player Engagement at partypoker, before joining Virtual Gaming Worlds (VGW), where he became General Manager of Global Poker, later extending his brief to include the social casino brands Chumba Casino and LuckyLand Casino.
Alongside his career in the online gaming industry, Lyons spent more than 16 years in financial services with Bank of Ireland and Standard Life, working across technology, risk and operations. He is a graduate of Trinity College Dublin and is a Board Member of the Asthma Society of Ireland.
Lyons is also a board member of VGW Games Limited, bringing additional governance experience to the role.
The appointment comes as SolutionsHub expands its presence in Ireland to support operators and suppliers preparing for new regulatory requirements.
Lee Hills, CEO of SolutionsHub, said: “Ireland is entering a new phase, and businesses will have important decisions to make as the regulatory framework takes shape. David has worked at senior levels inside gaming businesses for many years and understands the practical challenges operators face.
“He’s seen the industry from different angles, from player engagement and operations through to governance and board-level responsibilities. That experience will be valuable as we continue to grow our Irish portfolio.”
David Lyons said: “I’ve spent a lot of my career working inside businesses that have had to balance commercial priorities with regulatory obligations. Ireland is moving into a period where businesses will need to get governance, licensing and operational readiness right from the start.
“SolutionsHub has built a strong reputation for helping businesses approach licensing, governance and compliance in a practical way. That focus on real-world outcomes was a big part of what attracted me to the role.”
The post SolutionsHub appoints former PokerStars and VGW executive David Lyons to lead Irish operations appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
40 Under 40
FIRST.bet Founder and CEO Tom Light Named to Emerging Leaders of Gaming 40 Under 40 Class of 2026
The FIRST.bet Founder and CEO joins the 2026 list of influential leaders shaping the global gaming industry
Tom Light, Founder and CEO of FIRST.bet, has been named a member of the Emerging Leaders of Gaming 40 Under 40 Class of 2026. Presented by The Innovation Group in partnership with Global Gaming Business and iGB, the program recognizes professionals under 40 who are making a significant impact on the global gaming industry.
The professionals recognized were selected from a record field of more than 250 nominations from around the world. Tom Light is also featured in a profile published by Global Gaming Business magazine as part of the Class of 2026. The recognition follows his Individual Achievement Award at the EGR Awards 2026, where FIRST.bet was also named Sports Betting Supplier of the Year.
“Building in this space requires long term thinking. Results take time, and consistency matters more than short term wins,” said Tom Light, Founder and CEO of FIRST.bet.
Building FIRST.bet with one clear focus
Born and raised in Israel, Tom Light moved to Bulgaria in 2013. Over more than a decade, he has built sportsbook and trading platforms used by some of the largest betting operators in the world. He was part of the early evolution of live betting and helped shape many of the core mechanics that are now standard across the industry.
Under Tom Light’s leadership, FIRST.bet has grown to more than 500 employees, with major operations in Sofia and Plovdiv, two of Bulgaria’s largest cities. The company delivers a full sportsbook engine built for speed, scalability, real-time performance, dynamic pricing and efficient risk management.
“Today we are talking about thousands of events per day and hundreds of markets,” said Tom Light. “We focus on speed, scalability and real time performance.”
Product leadership through focus
FIRST.bet covers a broad range of global and local sports while adapting its product to real player behavior in each market. In Brazil, for example, the company offers vaquejada, a traditional local sport that ranks among the most popular betting categories in certain regions.
The company continues to develop areas including bet builders, automation, data driven pricing and personalization, giving operators more flexibility and stronger tools to compete.
“This reflects our approach. We adapt to real market demand and local player behavior,” said Tom Light.
Looking ahead
Tom Light expects the industry to become increasingly sophisticated as regulation expands and operators demand stronger products, faster execution and better compliance.
“In this industry, product quality and speed of execution are what ultimately determine success,” said Tom Light. “Unlike many providers, we are fully dedicated to sportsbook. That focus allows us to move faster and deliver a stronger product to our partners.”
The post FIRST.bet Founder and CEO Tom Light Named to Emerging Leaders of Gaming 40 Under 40 Class of 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
BetGuard
World’s Third-Largest Gambling Market Has No National Self-Exclusion Register, New CasinoCanada Research Warns
Canada is now the third-largest online gambling market in the world with an estimated CAD 13.15 billion generated in 2025, yet new research from CasinoCanada.com finds it still has no national self-exclusion register and no national licensing framework – meaning a player who self-excludes in one province can continue gambling offshore, or across provincial borders.
Drawing on iGaming Ontario figures, provincial regulatory data, Blask’s 2025 iGaming Landscape Report and peer-reviewed public health research, the analysis traces the gap to a constitutional structure that leaves gambling to the provinces and Ottawa without a national regulator. In effect, there are ten parallel regimes that do not connect to one another.
As a consequence, estimated offshore leakage outside Ontario ranges from 49% in British Columbia to 93% in Saskatchewan, with Alberta and Manitoba at 88%. Offshore platforms also grew 40% year-on-year in 2025 – nearly double the 23% growth of licensed operators.
Most starkly, a January 2026 study in the Canadian Medical Association Journal found gambling-related contacts to Ontario’s ConnexOntario helpline rose an estimated 198% after the market opened in 2022, concentrated almost entirely among boys and men aged between 15 and 44.
Ontario remains a success, with channelisation at 91.1% and its new BetGuard self-exclusion tool drawing more than 500 registrations in its first two weeks. But set against 1.235 million active player accounts, and stopping at the provincial border, it underlines how far the country still has to go.
Eugene Ravdin, Head of PR for CasinoCanada, said: “Record wagers and a near-200% rise in helpline contacts are happening at the same time, which tells you market growth and player protection are not the same thing. The tools that work internationally – GAMSTOP, Spelpaus, BetStop – all cover the whole market under a single registration.
“Canada has nothing like it. A national register wouldn’t just protect players, it would also help licensed operators compete against offshore sites. This is a commercial argument as much as a moral one.”
The full article can be read here: https://casinocanada.com/blog/canadas-safer-gambling-gap-why-market-success-doesnt-always-equal-player-safety/
The post World’s Third-Largest Gambling Market Has No National Self-Exclusion Register, New CasinoCanada Research Warns appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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