Eastern Europe
SBC Summit Tbilisi 2024 Promises Growth and a Deep-Dive into Eastern Europe & Central Asia
SBC Summit Tbilisi is poised to reclaim the spotlight on 25-26 June at the Sheraton Grand Tbilisi Metechi Palace, marking its early return after a highly successful inaugural edition in October 2023.
1,500 senior sports betting and iGaming executives will reconvene in the heart of Georgia’s capital, to solidify their foothold in the promising markets of Eastern Europe and Central Asia, while gaining invaluable insights into the nuances that shape industry dynamics.
SBC has once again partnered with SMH to organise SBC Summit Tbilisi, continuing the event’s partnership that began with the SBC Summit CIS in Kyiv in 2021. SMH is an international iGaming and sports management organisation based in Georgia, bringing valuable local knowledge to an event that incorporates unique elements reflective of the vibrant Eastern European and Central Asian markets.
Lasha Machavariani, Founder and CEO of SMH, said: “I’m thrilled that the SBC Summit Tbilisi is making a comeback to my beautiful home country of Georgia. Witnessing all the engaging conversations and networking that took place last year filled me with pride, affirming that the effort that goes into organising an event of this calibre is absolutely and undoubtedly worthwhile.
“Offering a platform for those keen on Eastern European and Central Asian markets feels not only rewarding but also essential, especially given all the buzz in these markets we’re diving into. If this event wasn’t on your radar yet, now’s the perfect time to start considering it.”
Andrew McCarron, Managing Director at SBC, commented: “Operators, suppliers and affiliates who want to make a mark in the region simply have to attend SBC Summit Tbilisi if they are going to compete successfully. These markets are tricky to thrive in without local knowledge, which is why SBC has partnered with SMH in order to provide the platform for companies to perform effectively.”
Centered on these dynamic regions, the event promises an in-depth exploration of key markets, including Georgia, Romania, Serbia, Bulgaria, Kazakhstan and Slovenia among others, and guarantees to be a melting pot of ideas and strategies tailored for these geographically diverse regions. The conference agenda will focus on trends including the new regulatory landscapes in Eastern Europe and Central Asia, the influence of innovations from crypto to AI, and new developments in eSports, payments, and influencer marketing, among other topics.
Last year, the host country had a strong operator presence during the inaugural summit, with industry leaders like Adjarabet, Betlive, Crocobet, Europebet, Leaderbet, LVBet, Superbet, TotoGaming and Vbet making their mark.
Past event attendees responded exceptionally well to the inaugural edition of the event. Tereza Tokmajyan, CMO of TotoGaming, called it an ‘excellent opportunity for operators and service providers from the region.’ Dmitry Starostenkov, CEO of EvenBet Gaming, described it as “featuring a very active and representative audience, outstanding topics, and speakers”. Additionally, Vakhtang Mdivani, CPO and Co-Founder of Promofy, praised the event, expressing: “Hosting such an exceptional event in Georgia for the first time and setting the bar so high was truly awesome”.
This year’s show floor is set to be significantly larger, featuring over 60 exhibitors and sponsors, effectively doubling the count from the previous year. Moreover, there is an anticipated 70% growth in the count of operator representatives, and affiliate representatives are poised to experience a 50% increase compared to the figures reported last year.
To cater to the growing interest, this year’s event will expand its agenda, commencing with a half-day conference on the opening day (25 June). This addition brings the total number of featured speakers to 60, marking a significant 50% increase from last year.
The first day will feature a poker tournament followed by the Official Opening Party sponsored by Setanta Sports, taking place at Stamba Hotel. On the second day, a VIP dinner exclusively for C-level executives will be held at the Republic Restaurant, followed by a Closing Party at the Republic Event Hall.
Blask Awards
Endorphina’s Hell Hot 100 Crowned “Ukraine Game of the Year” at the Blask Awards
It’s getting hot in here! Hell Hot! Yes, Endorphina has only gone and won “Ukraine Game of the Year” in the prestigious Blask Awards with our fun and fiery Hell Hot 100!
Spicy, spirited fruit, flame-play, Hell Hot 100, which ignites the devil in all, demonstrates that we persist in achieving our objectives in expanding marketing frontiers, with increasingly inventive high-quality gaming experiences, and establishing new benchmarks in an iGaming sector that never rests.
This illustrates that the mechanics behind securing this award highlight Endorphina’s growing power in the market, particularly in terms of game promotion. To achieve victory, we needed to raise this game to be the leading contender by showtime, featuring the greatest number of operators in Ukraine.
In other words, the choice depended on market presence and the extent to which the game is accessible on operator websites in the nation.
This affirmation from Max Tesla, CEO and co-founder Blask, says: “Congratulations to Endorphina’s “Hell Hot 100” on winning Ukraine Game of the Year. This award isn’t about hype or a single campaign. It’s awarded to the game that achieved the widest real-market footprint, being featured by the highest number of operators in Ukraine as of 1 January 2026.”
“Reaching that level of distribution means your title proved itself where it matters most: in operator lobbies, day after day, at scale.”
By achieving yet another significant milestone, Endorphina strengthens its status as a top award-winning game developer in iGaming engineering, recognized for its innovative creations and profound insight into player preferences. Awards aren’t merely for appearance; they demonstrate our commitment to fulfilling our promises and recognize the daily dedication and talent of our team, along with the trust from partners and operators globally, in continually elevating standards across all our activities.
Instances like this demonstrate significant admiration from the industry, motivating us to strive further, envision more, and produce titles that not only engage but also ignite the audience’s cheers.
What comes next in Endorphina’s continuously expanding pipeline? Just keep watching and find out! Maintain your volume at the highest setting as we aim for even greater achievements to conquer in the upcoming days!
The post Endorphina’s Hell Hot 100 Crowned “Ukraine Game of the Year” at the Blask Awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Compliance Updates
Romanian National Gambling Authority Pushes for Urgent Overhaul of Self-exclusion Rules
The Romanian National Gambling Authority (ONJN) has formally urged the Ministry of Finance to introduce emergency measures aimed at strengthening the country’s self-exclusion system. ONJN President Vlad-Cristian Soare said the regulator has submitted a draft emergency ordinance (OUG) designed to close loopholes in existing legislation and bolster player protection.
The ONJN launched Romania’s gambling self-exclusion platform in 2020 under legislation GD no. 111/2016, Art. 130. However, there have been discussions for some time over the shortcomings of the programme, and industry groups such as the EGBA have been vocal in proposing improvements.
Last year, the ONJN ordered gambling operators to apply a “single account principle” for self-exclusion, meaning that self-exclusion requests automatically apply across all platforms. That clarification closed a loophole that allowed players who had self-excluded with one operator to switch to another and continue to gamble, but issues remain.
Soare assumed leadership of ONJN in May 2025 following the resignation of his predecessor after a damning audit report. He said: “I promised self-exclusion would not remain a project that only exists on paper like how I found it when I took office. It will be implemented in three stages: operation under the current framework (already achieved), legislative amendments to fix dysfunctions, and the rollout of a modern IT solution (now underway).”
In a post on LinkedIn post, Soare said the priority measures would include:
• A centralised and simplified self-exclusion network covering both online and land-based gambling providers.
• Defined exclusion periods: Players would be able to select from fixed durations, including indefinite bans from gambling, with mandatory cooling-off periods to prevent premature withdrawal from the programme.
• Deposit recovery: Operators would be required to refund deposits if self-excluded players were mistakenly allowed to gamble.
• Stricter penalties: Breaches of self-exclusion rules could trigger fines ranging from 50,000 to 100,000 lei (€9800–€19,600). Repeated or severe violations could lead to licence suspensions.
• Improved visibility: Clearer terminology, mandatory self-exclusion information on gambling websites and QR codes in gambling halls linking to national resources would make the system more accessible.
Soare also signalled plans to involve Romanian police in enforcement and collaborate with the National Institute for Research and Development in Informatics. The goal is to build a modern, cost-efficient IT infrastructure capable of supporting a fully integrated self-exclusion regime.
The post Romanian National Gambling Authority Pushes for Urgent Overhaul of Self-exclusion Rules appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Eastern Europe
GameTimeTec Set to Access Emerging Markets Through QTech Games
QTech Games, the leading game aggregator for all emerging markets, has continued to maintain the momentum in its content pipeline, thanks to its latest deal with rising star supplier, GameTimeTec, a casino developer consistently producing dynamic content across slots, arcade, crash, dice, and card genres.
GameTimeTec’s ShowTime portfolio of slots and arcade-style games always brings something fresh, with popular titles now including Lucky Clover (Hold and Spin), Glory of Olympus (Unlocked), Air Gold (Miles Jackpot), Vikings Thunder, Chimon, SpinTop, Fortune Avengers, Sugar Love, and Celtic Bash. All these games ride on the back of exceptional maths modelling that varies the volatility spectrum, helping to foster some truly engaging gameplay.
The deal organically broadens GameTimeTec’s international footprint, unlocking unmined jurisdictions for diversified growth from Asia to Africa and Eastern Europe to Latin America.
CJ Shaw, CEO at GameTimeTec, commented: “We’re naturally thrilled to have teamed up with QTech Games to improve our distribution across emerging regions, seamlessly offering our fantastic games to a range of untapped operators.”
“It’s all about delivering more high-performing games, appealing to a broader range of players across the igaming spectrum – notably, slots, arcade, crash, dice, and card games. We strive to deliver balanced gameplay mechanics, varied volatility and sophisticated maths models, giving our games global appeal.”
Philip Doftvik, CEO, QTech Games, said: “GameTimeTec’s content brings a level of energy and engagement that we’re delighted to share across our sprawling network for emerging markets. Like us, they know that localised solutions comprise the key to success across this patchwork quilt of opportunities.”
The post GameTimeTec Set to Access Emerging Markets Through QTech Games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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