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Boomerang Digital confirm key business win at ICE and set out Tier 1 credentials

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Boomerang Digital’s dynamic start to the year continued at ICE where it announced a new partnership with London-based video virtuals and instant win games specialist Highlight Games Limited.

Following its December 2023 launch the streamlined entertainment brand created by Andrew Ludlow in partnership with the Finnish games developer Air Dice has purchased IHL Tech, announced a substantial long-term development and supply agreement with UK independent operator the Rudd Group and secured the partnership with Highlight Games.

Under the terms of the agreement Boomerang will use its market-leading technology stack and HG’s innovative game concept and extensive video archive portfolio to create a new ‘Lotto Goals’ numbers game and distribute it to a leading tier one UK retail operator in time for the UEFA Euro 2024 Championships this summer.  Distribution will thereafter extend to Highlight and Boomerang’s respective UK and international customers in the gaming, betting and lottery sectors.

Lotto Goals requires the player to pick six football shirt numbers from a pool of 22 options.  A series of goals from favourite players and teams featured in Highlight’s video archive then play out to reveal if the player’s chosen shirt numbers come in as winners.

Andrew Ludlow, co-founder and CEO Boomerang Digital, said: “We are thrilled to be working with the team at Highlight Games to facilitate the development and distribution of its exclusive content.  The exceptionally innovative concept which marries numbers games and real football footage is something our customers have been crying out for. Together, Highlight and Boomerang will grow their respective UK and international customer bases across the world in this mutually beneficial agreement.”

Steven Holmes, CEO, Highlight Games added: “I’m delighted to be working with Boomerang Digital to deliver our award-winning content to the entire retail network of a tier one UK retail operator ahead of the UEFA Euro championships this summer.  This partnership will enable our business to expand its distribution of content across the UK and internationally – it’s an exciting step in our growth as a video virtual sports and instant-win game supplier creating the cross over between lottery/numbers games and archive video footage.”

Reflecting on the brand’s participation in what was the last edition of ICE to be held in London prior to its January 2025 relocation to Barcelona Andrew Ludlow said: “To be at ICE as a part of the Air Dice stand has brought both businesses even closer together. The fusion of offline and online retail works exceptionally well, and ICE was the perfect platform to unite those two constituent parts.

“With a proven skill-set spanning compliance, membership, mobile, bulk SMS provision, handheld tablets, as well as bingo and numbers games Boomerang is  genuine one-stop shop delivering compelling customer engagement solutions for the international land-based gaming and entertainment sectors.”

“There is a strong international flavour to our product portfolio and  I believe that through our participation at ICE we have made a compelling case to be considered amongst Europe’s leading retail gaming and gambling entertainment solutions providers.”

Andrea Rossi

REEVO Goes Live with Betsson in Brazil

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REEVO has announced that it is now live with Betsson in the Brazil market, marking another important milestone in the companies’ expanding global partnership. This launch represents the next step in REEVO’s rollout across Betsson’s international markets and reinforces the company’s growing presence across Latin America.

As part of the launch, Betsson Brazil now features both REEVO’s aggregation platform and REEVO’s in-house games, delivering a powerful combination of premium third-party content alongside REEVO’s original titles through a single, seamless integration.

Brazil represents one of the most dynamic and fast-growing gaming markets in the region. By going live with Betsson in this market, REEVO continues to strengthen its international distribution network while supporting leading operators with scalable technology, engaging content, and efficient integration.

Karl Grech, Head of Business Development at REEVO, said: “Going live with Betsson in Brazil is a fantastic milestone for REEVO and an important step forward in our expanding partnership. Brazil is one of the most exciting markets in the region, and we are proud to bring both our aggregation platform and our in-house games to Betsson’s players. This launch reflects our commitment to supporting operators with high-quality content, reliable technology, and scalable solutions that help them grow.”

Andrea Rossi, Commercial Director for LatAm at Betsson, said: “The launch of REEVO’s content on our Brazilian platform expands the range of entertainment available to our players in one of the fastest growing markets in the region. Brazil is an important market for Betsson, and partnerships like this allow us to continue strengthening our offering with high quality content that reflects local player preferences. We look forward to working with REEVO as we continue to grow in the newly regulated Brazilian market.”

The post REEVO Goes Live with Betsson in Brazil appeared first on Americas iGaming & Sports Betting News.

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QCI to Showcase Agentic Platform Capabilities at IGA 2026

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Quick Custom Intelligence (QCI), a leading provider of AI-driven operations software for tribal gaming resorts, announced it will showcase its evolving QCI Agentic Platform at the Indian Gaming Association (IGA) Tradeshow & Convention, March 31–April 2, 2026, at the San Diego Convention Center (Booth #2735).

The QCI Agentic Platform reflects the continued advancement of the company’s enterprise system, enabling operators to move from real-time insight to real-time action across gaming, marketing, player development, and hotel operations. Designed for on-premise and hybrid environments, the platform supports secure, property-level AI deployment while maintaining full operational control.

Rather than introducing a new system, QCI’s approach extends the capabilities operators already use—bringing analysis and execution closer together within a unified operational environment.

“This is a continuation of the platform our customers already rely on. We’re building on what works and extending it, so operators can act on information faster, without changing the way their business runs,” said Dr. Ralph Thomas, Co-Founder and CEO of QCI.

The QCI Agentic Platform builds on QCI’s established product suite, including:

• AGI56.1, a major platform release featuring more than 1000 enhancements across operations

• Chatalytics, QCI’s conversational analytics interface for real-time data access

• QCI Dispatch, a new core operational tool supporting real-time coordination and execution

Together, these capabilities enable operators to unify data, streamline workflows, and respond more quickly to changing conditions across the property.

Attendees will experience how QCI connects data, decision-making, and execution within a single operational system.

“We’re focused on practical improvements that help teams do their jobs more effectively. This is about making systems more responsive, more connected, and easier to use in day-to-day operations,” added Thomas.

The post QCI to Showcase Agentic Platform Capabilities at IGA 2026 appeared first on Americas iGaming & Sports Betting News.

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Eeze signs global partnership with EveryMatrix

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Eeze, the next-generation casino supplier, has announced a comprehensive global distribution agreement with EveryMatrix, extending the reach of its live dealer and upcoming slots portfolio to EveryMatrix’s worldwide partner network.

Under the partnership, Eeze’s full range of live dealer titles, including its recently launched Fusion Roulette, alongside forthcoming slot releases, will be made available across EveryMatrix’s Game Aggregator Network. The deal covers EveryMatrix’s active markets globally, marking a key milestone for the supplier’s international expansion.

Mikko Hoglund, Partnership Manager at Eeze, said:

“Partnering with EveryMatrix is an important moment for us as we look to push our games to a wider network of players than ever before. We have a lot of exciting product releases to come in the next few months, and know that these games, as well as our existing portfolio, will be well received across EveryMatrix’s customer base.”

Bjorn Sjoberg, Chief Commercial Officer at EveryMatrix, added:

“We are very pleased to be adding Eeze’s full product suite to our aggregation offering. With best-in-class live products and an exciting array of RNG games on the roadmap, we’re confident that our customers will enjoy the differentiation these titles bring to market.”

With this partnership, Eeze strengthens its footprint in regulated markets and positions its Fusion Roulette and slot titles for maximum visibility, giving operators a compelling mix of content to offer players worldwide.

The post Eeze signs global partnership with EveryMatrix appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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