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EGBA Highlights Key Achievements And Latest Members Data In New Annual Activity Report
The association publishes its Annual Activity Report for 2023, highlighting key achievements and the latest online gambling data from its members.
The European Gaming and Betting Association (EGBA), representing Europe’s leading online gaming and betting companies, has published its Annual Activity Report for 2023. From driving collaboration within the gambling sector to highlighting the latest online gambling data from its members, the report showcases EGBA’s efforts to raise industry standards and promote greater transparency in Europe’s gambling sector.
The Annual Activity Report 2023 showcases EGBA’s recent efforts to raise standards in areas such as anti-money laundering, safer gambling, and collaboration. Notable initiatives from EGBA in the past twelve months include its introduction of robust anti-money laundering guidelines for Europe’s online gambling sector, the association’s work towards the standardisation of markers of harm at European level, and its initiatives to foster collaboration within the sector on crucial topics such as cyber security.
The report also presents the latest aggregated data from the association’s members for their European online gambling operations in 2022,[1] including information about their combined gaming revenues, stakes, return to player rates, customer winnings, products, customer accounts, and licenses. The publication of the report underlines EGBA’s dedication to transparency and commitment to chart the progress of the operations and activities of its members.
The report reveals an 8% decrease in the combined online gross gaming revenues[2] of EGBA members to €10.7 billion in 2022. Additionally, for the first time, casino revenue surpassed sports betting, accounting for 48% of EGBA members’ online revenues.
“Over the past year, we have focused our efforts on raising industry standards and driving positive change within the sector. We are grateful for the trust and support of our members, who push progress forward and regularly demonstrate their commitment to being open and transparent, including by sharing their valuable industry data. The recent decrease in revenues could be attributed to a combination of factors, including the impact of the cost-of-living crisis on customer gambling habits and a streak of customer-friendly sports results.” – Maarten Haijer, Secretary General, EGBA.
European Online Gambling Data from EGBA Members (2022)
Revenues
- The combined online gross gaming revenue (GGR) of EGBA members was €10.7 billion, an 8% yearly decrease, and accounted for one-third of Europe’s total online GGR.
Stakes[3]
- Total number of online stakes was 132 billion, a 19% yearly increase.
- Online stakes were worth a total value of €184 billion, a 9% yearly decrease.
- Average value of online stakes across all products was €1.40, a 53% decrease from 2018.
Customers
- Average return to player (RTP) rate of 94.2%.[4]
- An estimated €173 billion in customer winnings.
- Total of 31.2 million active online customer accounts, a 5% yearly increase.
Products
- In terms of revenue share, casino accounted for 48% of online GGR, while sports betting had a 43% share.
- Casino revenue accounted for €5.2 billion in online GGR, a 1% yearly decrease, while sports betting accounted for €4.6 billion, a 13% yearly decrease.
- Pre-match betting accounted for 62% of online sports betting GGR.
Licenses
- Combined total of 267 online gambling licenses in Europe.
- Licensed across 22 different European countries, with online licenses now in Poland.
affiliate marketing
BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
celebrity-partnerships
Pascal Gaming signs Ronaldinho for football-themed crash and slot titles
First release is Avinho R10, followed by June launch Fortune Ronaldinho as the studio lines up more titles ahead of the World Cup season.
Pascal Gaming has partnered with Brazilian football player Ronaldinho to launch a dedicated portfolio of games inspired by the athlete, the company said on 26 May, 2026.
The planned pipeline includes crash games, slots and additional titles set to roll out through the year. Pascal Gaming said the initiative is aimed at both Brazil and international markets, and will be supported by tournaments, promotional activity and special events tied to the Ronaldinho-branded portfolio.
The first game confirmed is Avinho R10, described as a crash-style title featuring Ronaldinho “above Brazil” in an aviation-themed experience. A second game, Fortune Ronaldinho, is scheduled for release in June and is positioned as a slot-inspired title.
“Ronaldinho is one of the most recognisable and loved football personalities in the world, so for us this collaboration is much more than a game launch. It is a global entertainment project that combines football culture, emotionally engaging gameplay and strong promotional activities ahead of the World Cup,” said Armen Mnaskanian, Head of Sales at SoftConstruct Gaming Content.
Pascal Gaming said it has been expanding its crash game portfolio during 2026 and investing in localised, character-driven content across Latin America, Africa and Asia. The company added that more Ronaldinho-themed titles and marketing campaigns will be revealed in the coming months.
The post Pascal Gaming signs Ronaldinho for football-themed crash and slot titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
brand-marketing
Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250
The JUSTIN2026 campaign was shot in Denver and rolls out over four weeks ahead of the 14 June event at the White House.
Duelbits has launched a branded content campaign with UFC interim Lightweight Champion Justin Gaethje, timed to UFC Freedom 250 at the White House on Saturday 14th June.
The campaign, branded JUSTIN2026, was shot on location in Denver, Colorado by UK-based creative agency YRDS. Duelbits said the content is designed as a “premium, cinematic series” and will roll out in phases over the next four weeks, peaking on event day.
According to the company, the campaign was planned before UFC Freedom was officially confirmed. Duelbits framed the early commitment as part of a strategy to move faster than traditional sportsbooks around major cultural moments.
“We didn’t want to create another sportsbook promo,” said Jasper Hoekert, Chief Marketing Officer at Duelbits. “We wanted to create something that combat sports fans want to watch, content built around Justin’s authenticity and intensity, not just his fight record. We were planning this before the White House event was even officially confirmed. When you believe in the magnitude of a moment, you don’t wait for permission to act on it.”
“Duelbits came to me with a vision, not just a brief,” said Gaethje. “They wanted to create something that reflected the reality of what I do and who I am, with no smoke and mirrors. When a brand shows up with that kind of conviction and creative ambition, you back it. This campaign is going to be something people remember.”
The post Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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