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Fueling Integrity and Innovation: SBC Summit Rio Conference Agenda

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The conference agenda for the second day of SBC Summit Rio is set to provide 3,000 delegates with the latest regulatory strategies and cutting-edge industry innovations through the dedicated ‘Integrity & Compliance’ and ‘Innovation’ conference tracks.

The two tracks will run on 7th March during the inaugural betting and gaming event, designed specifically for senior executives interested in the Brazilian market. Hosted at the Windsor Convention & Expo Center in Rio de Janeiro, the Brazil-focused summit will mark the first industry event to take place following Brazil’s highly anticipated regulatory changes. The summit will serve as the ideal platform to discuss key talking points, reflect on the industry’s journey, and hypothesize on its future.

The ‘Integrity & Compliance’ track will provide delegates the opportunity to garner invaluable insights from key industry leaders on Brazil’s rapidly evolving regulatory and compliance landscape. Delegates can expect robust discussions on a variety of subjects such as the clash between state and federal sports betting licenses and optimal strategies to craft successful sports organization partnerships.

The track will also feature a dedicated ‘Integrity Trilogy’, hosted by Magnho José (Director, BNL Data), which will explore topics encompassing how brands can utilize technology to counter betting-related corruption, advancements in diversity, equity, and inclusivity frameworks, and more.

The ‘Crafting the Perfect Partnership: Success Stories in Sports’, panel will discuss the intricacies of operator-sports organization partnerships. It will feature expert speakers Bruno Guilherme (CEO, Viradabet), Ricardo Padoveze (Head of Sponsorship, Clube de Regatas do Flamengo), Guilherme Guimarães (Founding Partner, Ativa Esporte), Renan Cavalcanti (CMO, Estrelabet), and moderator Fellipe Drommond (CEO, TFW Marketing e Comunicação), as they explore the scope of partnership options available to operators, delve into co-branding and collaborative partnerships, and reflect on the common mistakes and successes witnessed in the industry.

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The panel titled ‘The Reality of Municipal Lotteries in Brazi’, will seek to explore the marketing challenges associated with the rise of new state and municipal lotteries across Brazil. It will feature industry experts Ricardo Amado Costa (Vice Presidente, Febralot) and Eduarda Lopes do Espírito Santo (CEO, Intralot do Brasil / SAGA BGI).

The ‘Innovation’ track promises delegates an in-depth analysis of the innovative technologies and strategies pushing the industry forward. Delegates can anticipate discussions surrounding the delicate balance between innovation and regulation in shaping the customer experience, the critical interplay between operators and payment providers when entering new markets, and exploring strategies in selecting the most suitable innovative technology to enhance business operations.

The panel titled ‘Frontliners Do it Better! Discover the Esports Scene in Brazil’, will feature expert speakers Pedro Schmidt (Presidente, Vivo Keyd Stars), Carlos Gama (Vice-Presidente de Games e Esports, ASSESPRO – RJ), Bruno Goes dos Santos (Nobru) (Streamer & Digital Influencer, Co-Founder, Fluxo) and panel moderator Trev Keane (Managing Director/Group Commercial Director, EPIC Global). Together they will explore the esports phenomenon in Brazil, analyze the recent investment from international brands, discuss local franchises, and look at the future of esports in Brazil.

The panel ‘AI Revolutionizing the Future of Betting Products?’, will explore the innovative technology that is set to shape the future of the industry. Expert speakers João Sobreira (Co-Founder, Tipspace), Mateo Lenoble (Regional Sales Director LATAM, Sportradar), and Hugo Llanos (Americas Regional Director, Altenar), will explore technologies such as virtual reality (VR) and artificial intelligence (AI), discuss key strategies in selecting the right innovative technology to aid specific business needs, and how to incorporate technology that is true to a brand’s specific image and target audience.

Rasmus Sojmark, CEO & Founder of SBC, said: “As the first industry event to take place in the newly regulated Brazilian market, we recognize the immense importance of delivering a truly special educational experience that will aid delegates that are either seeking entry or wishing to strengthen their position in the market.

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“Integrity, compliance, and innovation serve as key building blocks in creating a strong foundation for this burgeoning market, and we aim to provide delegates with the tools to continue pushing the boundaries of sports betting, whilst still upholding the ethical standards that define our industry.”

Other conference tracks available to attendees include the ‘Leadership’ and ‘Marketing & Affiliation’ conference tracks, both taking place on Wednesday 5th March.

Gambling in the USA

TCSJOHNHUXLEY to Sponsor Inaugural G2E Dealer Championship

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G2E Las Vegas 2025 is set to host the first-ever US Dealer Championship, and TCSJOHNHUXLEY is delighted to announce its sponsorship of this landmark event. The championship, which celebrates the skill and professionalism of casino dealers, will take place at The Venetian Expo from October 7-9, 2025.

The G2E Dealer Championship will bring together the nation’s top casino dealers to compete for the title of “Best Dealer.” Contestants will be judged on their technical precision, game knowledge, and ability to provide a superior player experience.

As a proud sponsor TCSJOHNHUXLEY will be supplying all the Roulette tables for the competition, ensuring the highest standard of equipment for the championship. This not only highlights the company’s commitment to the dealers but also provides the perfect platform to showcase its renowned manufacturing expertise. TCSJOHNHUXLEY’s world-class Roulette tables are testament to the precision engineering and superior craftsmanship that has set the industry standard for decades.

Phil Lee, TCSJOHNHUXLEY Chief Financial Officer & Managing Director Americas comments, “We are delighted to be a part of the first G2E Dealer Championship, an event that truly celebrates the invaluable role of casino dealers. Dealers are the heart of the live gaming experience, and we are committed to supporting their success. Our outstanding Roulette tables will provide the perfect platform for these talented professionals to showcase their artistry and skill.”

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The G2E Dealer Championship will take place at Booth #5225, located in The Strip at G2E.

The sponsorship underscores TCSJOHNHUXLEY’s unwavering commitment to the live gaming sector and the professionals who drive its success. The company invites all attendees to witness the championship and visit its stand at Booth #4439 during the expo to see its full range of innovative solutions.

 

The post TCSJOHNHUXLEY to Sponsor Inaugural G2E Dealer Championship appeared first on Gaming and Gambling Industry in the Americas.

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ThrillTech secures regulatory approvals to launch jackpots in Latam

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Peru and Brazil to provide launchpad for Latam expansion as ThrillTech strengthens presence in emerging regulated markets

ThrillTech, the B2B jackpot specialist, has taken a significant step forward in its international growth strategy after securing a B2B licence in Peru and regulatory certification in Brazil.

The approvals clear the path for ThrillTech to launch its proprietary player-funded jackpot solutions in Latin America for the first time, bringing its flagship ThrillPots product to one of the world’s most exciting and emerging regions for iGaming.

Latin America has become a focal point for operators in recent years, with Brazil’s market liberalisation and Peru’s structured regulatory framework, as set out by the country’s ministry of foreign trade and tourism (MINCETUR), providing fertile ground for innovative engagement tools.

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By working tirelessly to secure entry into both countries, ThrillTech is positioning itself to support operators with compliant, performance-driven jackpot mechanics that can drive revenue and enhance retention.

Peter Mares, CTO and co-founder of ThrillTech, said: “Expanding into Latin America is a milestone moment for us. The region is bursting with opportunity, but it also demands solutions that are flexible, transparent, and built to scale. With a licence in Peru and certification in Brazil, we are ready to deliver the same measurable revenue impact to operators in Latam that we’ve already proven in Europe.

ThrillTech’s products are designed to provide operators with new revenue streams through side-bet jackpots, while also offering real-time engagement mechanics via cash-only rewards.

Already integrated with multiple tier-one operators in Europe, ThrillTech is now primed to replicate that success in Latam by delivering regulator-approved solutions to local operators.

The post ThrillTech secures regulatory approvals to launch jackpots in Latam appeared first on Gaming and Gambling Industry in the Americas.

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Answer the Call of the Wild: ELA Games Unveils Its Latest Game “Buffalo Force”

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The studio’s latest game blends nostalgic themes and engaging features

The vast plains are alive with the sound of rampant hooves, the roar of predators, and helpful animals along the way. ELA Games proudly presents its latest release, Buffalo Force, an energetic game that celebrates the sheer power of nature.

The Call of the Wild

In Buffalo Force, players roam alongside fearsome buffalo, fierce bears, cunning wolves, and soaring eagles as they work together to hunt for big rewards. The game features 3 energetic mechanics:

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  • Free Spins: Land 3 Scatter symbols to enter the game’s primary bonus feature. All Wilds pay 2x here.
  • Hold & Win Bonus: Unlock this lucrative feature for a shot at powerful coin prizes and even a chance at one of the mighty jackpots!
  • Jackpot: Three jackpots give you the chance for mega wins: Minor (25x), Major (100x), and Grand (1000x).

Each spin holds the spirit of the wilderness, blending high-action gameplay with the studio’s signature visually-rich aesthetics.

Join the Herd

Buffalo Force combines visually stunning animations, high-performance mechanics, and well-crafted environmental design to transport players to the heart of the North American wilderness. The studio’s attention to detail and storytelling prowess immerses players as they become part of the stampede, on the hunt for wild riches.

Marharyta Yerina, ELA Games’ Managing Director, commented on the release, “Buffalo Force represents the studio’s passion for creating visually striking and memorable games that players love. We focused a lot on the game’s visuals and environmental design to immerse players in the North American wild, which helps create an emotional connection and encourages high-performance engagement. We’re excited to see the reception Buffalo Force will receive, and we have many more exciting games in the works!”

Will You Answer the Call?

The raw wilderness is waiting for you. Will you join the herd and hunt for your fortunes and a life of freedom?

The post Answer the Call of the Wild: ELA Games Unveils Its Latest Game “Buffalo Force” appeared first on European Gaming Industry News.

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