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THE FUTURE IS PROMISING. THE WORLD OF LOTTERIES AND BETTING IS EVOLVING, CREATING ASTOUNDING CROSSOVERS WITH THE RETAIL INDUSTRY
Custom Group presents an unexpected market overview: new technology trends with specific modular and scalable requirements, unprecedented integrated solutions, demand for a global presence with service centres and multi-sector expertise to support partners, distributors, customers and industry players.
The gaming industry is going through an unprecedented revolution. Custom presents the latest innovations and a thorough scenario overview focusing on ICE TOTALLY GAMING – booth S5-211. With more than two decades of experience, Custom is positioned as a leader in the evolution of the Lottery, Gaming and Betting industry. The Group forecasts a +180% increase in turnover for the two-year period 2024-25 based on market data and internal forecasts in the wake of online gaming, which has been growing rapidly for the past two years. In fact, the sports betting sector recorded a 30 percent increase in 2022, winnings amounting to 69 billion € online, once again highlighting the positive trend that will also include the Lottery world by virtue of the 20 new licensing tenders which will ensure further global growth. Custom comes across as strong to ICE with a global and diversified presence, offering the widest range of integrated solutions to multiple markets and enabling all types of stakeholders to choose from the Group’s different solutions and technologies based on unique and synergistic know-how. This -one stop shop- approach opens new horizons and expands opportunities by providing unique services throughout more than 76 different countries.
INDUSTRY TRENDS
- Expertise, Global Presence & Service. Custom, which operates in 76 countries, provides innovative and sustainable technology solutions for different but now increasingly synergistic fields such as Lottery&Betting and Retail. Custom’s global presence ensures total and comprehensive value chain management, guaranteed throughout all stages: design, customisation, pre/after sales and services. 5 Production plants and more than 680 employees including 280 engineers.
- Phigital: Self-Service evolution and convergence of online and physical. The U.S. market for self-service systems is estimated at $4.5 billion by 2026. Custom provides advanced self-service solutions capable of ensuring high security standards, including smart lockers as well as anti-corruption and anti-fraud technologies. In fact, Custom has a track record of more than 3 decades in providing kiosk technology solutions in several different markets.
- POS Refresh – Point of Sale (POS) modernisation: attended & unattended solutions. Custom presents advanced POS solutions to optimise the point of sale. POS Refresh” has been an IT investment priority in 2023 for 50 percent of retailers. Digital Environment: Audio-video and multimedia solutions to make environments interactive and engaging. Custom offers multi-sensory experiences with solutions such as content management players, interactive tables and custom touch monitors.
Custom is a player that can best serve all kinds of stakeholders and different markets. Custom Group now has more than 300,000 installations in Gaming, Lottery and Betting in 76 countries, registering a convergence of the Lottery & Betting sector with the retail sector in the last two years.
HIGHLIGHTS
Attended & Unattended solutions which focus on traditional and hybrid cashpoints. DAYTONA and ARAGON POS terminals, Custom’s reliable Retail Lottery printers, and ultra-fast devices for scanning different ticket sizes. This portfolio ensures a fast and error-free service. Custom’s self-service solutions are the most technologically advanced devices to date, made for customers who want to play autonomously.
Trend for Self-Service and “customised and integrated” experiences thanks to the Group Solutions. For more than 3 decades, Custom has worked behind the scenes providing printing and scanning technologies that power kiosks in aviation, parking, lotteries, gaming, and retail. Custom’s solutions aim to engage players where and how they want, offering personalized gaming experiences. For 2024, Custom has expanded its product range with modular kiosk components, all-in-one solutions, and smart lockers that enable retailers to quickly deploy self-service terminals throughout the store. CONNECT is designed to meet the needs of different applications – unattended or attended – in the countertop or floor standing version, in a compact and stylish design. ARAGON is the POS Terminal for the future with a range of processors for any task: from entry level Intel® Celeron®, up to Core i3, and high performing Core i5. This device boasts a modern and slim design with futureproof full HD touch display and a full glass front.
SILK II is a POS Terminal with standard Android 11 and Google Play Store. A full set of USB interfaces will allow you to connect all your accessories. Bluetooth® and Wi-Fi® are also integrated. GLASS27 is Custom’s newest Advanced Solution. Thanks to the revolutionary FHD full glass technology with built-in monitor and receipt printer, GLASS27 combines style and function, supports both Windows and Android operating systems, and is capable of integrating the market’s most frequently used PinPads. This solution is available in desktop, pedestal and wall mount, thus becoming the perfect match for the needs of multiple markets and businesses.
Point of Sale (POS) Modernisation and Mobile Solutions. The POS remains at the heart of every retail store, and Custom is ready to help retailers in the process of upgrading POS hardware and software. ARAGON POS terminal is the perfect solution for enhancing point-of-sale transactions, adding style to any counter with power and reliability for Windows and Linux. Mobile is having a major impact on in-store sales. According to a study by the IHL Group, companies whose staff used mobile sales tools experienced a 77% growth in sales. Mobile POS continues to play a major role in today’s shopping experience, not only for the customer, but also for the store clerk. Custom’s Ranger family of mobile devices, tablets and mobile printers enables retailers to engage customers throughout the entire in-store shopping process: at the sidewalk, in the hallway, in the shop floor, or next to the car. T-RANGER is a 10.1-inch multifunctional tablet for store and warehouse use. Extremely robust and powered by a 10,000 mAh battery, T-RANGER is designed to withstand the impact of your activity all day, every day.
Transparency and Trust: Veriprint® technology enables transparency and traceability of all lottery transactions. Each ticket can be scanned and stored, ensuring that lottery results are tamper-proof. This transparency builds user-trust and eliminates doubts of fraud or manipulation.
DATA.BET reported stronger esports betting performance in Q1 2026 across its partner sportsbook network, citing year-on-year gains in gross gaming revenue (GGR), turnover and player activity versus Q1 2025.
The supplier said esports GGR nearly doubled YoY, while turnover rose 70.6%. It also reported higher activity levels, with placed bets up 33.2% and combo bets increasing 72.1%. DATA.BET attributed the combo bet lift in part to recent UX changes to its Single Page Application (iFrame) and said higher-value wagering from “premium-segment partner platforms” supported a rise in average single bet size.
By title, DATA.BET said CS2, Dota 2, League of Legends and Valorant all delivered “strong double-digit growth” across profit, turnover, bet counts and active users. It also highlighted “niche disciplines” as a profit driver, reporting a 245% YoY increase in profit for that segment. Rainbow Six was singled out for growth following the addition of new markets, including combined Total Over + Win and Win First Half + Win Map, and expanded match coverage, with the company pointing to Latin America as a key audience.
Rocket League posted quarter-on-quarter growth, according to DATA.BET, with turnover up 85.3%, bet counts up 18.7% and active players up 50.1%, alongside a stated 94% live coverage conversion rate. The company also pointed to Valorant EMEA Clash 2026 as a contributor to acquisition, saying newcomers made up 68.6% of all new players and 55.4% of total bets placed.
According to Bohdan Holovnov, Head of Esports at DATA.BET, partners increased activity as returns improved: “High margin efficiency has been a real catalyst this quarter. Partners have increasingly recognized that esports can deliver meaningful commercial returns, encouraging them to scale up promotional campaigns and drive more traffic into the vertical. That feeds directly into more new users, higher turnover, and stronger margins. At the same time, we continue to offer the broadest match and discipline coverage on the market, and the impact is also reflected in the rapid growth of combo bets across our partner platforms.”
DATA.BET said official data events were up 5.2% YoY and the overall event calendar increased 10.8%. It added that top-tier events outperformed low-tier events on turnover, profit and bet count, while low-tier volume grew—particularly in CS2—following Valve’s restructured Major qualification system. Holovnov added: “Q1 of 2026 set a new benchmark for what esports betting can deliver. GGR nearly doubling year over year, combined with a player base growing by more than 56% and increasingly sophisticated betting patterns, suggests the vertical is maturing in exactly the right direction. We’re entering the rest of 2026 with strong momentum, an expanding market portfolio, and partners who are seeing tangible commercial impact quarter after quarter.”
The post DATA.BET says esports betting GGR nearly doubles in Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
HIPTHER is proud to announce a new community-driven initiative for HIPTHER Baltics & Nordics: Tallinn 2026, opening 50 fully complimentary delegate passes for members of Eestistartup.ee, one of Estonia’s largest startup communities, bringing together more than 1,000 startups across the country’s fast-growing innovation ecosystem.
The initiative is launched in collaboration with Daniel Gunba, founder of Eestistartup, long-standing friend of the #hipthers community, and recurring HIPTHER conference speaker. Designed as a friendship project rooted in shared respect for Estonia’s founders and innovators, the initiative aims to support local startup access to international industry dialogue, networking, and business opportunities.
Taking place on 2 June 2026 at Hilton Tallinn Park, HIPTHER Baltics & Nordics: Tallinn 2026 will explore Digital Governance, Startup Innovation, Nordic Market Expansion, fintech, compliance, AI, digital identity, investment, and regulated technology ecosystems — making the collaboration a natural fit for Estonia’s startup community.
Through the initiative, selected Eestistartup members will receive full access to the conference programme, networking sessions, lunch, and the evening networking party, including one complimentary drink.
More than a delegate pass, the initiative reflects HIPTHER’s commitment to opening doors for ambitious builders, connecting founders with decision-makers, and celebrating Tallinn’s role as one of Europe’s most dynamic centres for digital governance, entrepreneurship, and technology leadership.
As HIPTHER OÜ proudly calls Estonia home, Tallinn 2026 carries special meaning for the #hipthers team. The event represents both a regional milestone and a homecoming — a chance to bring HIPTHER’s international community closer to the founders, innovators, and tech leaders shaping Estonia’s next chapter.
“Estonia has always represented something bigger than just a startup ecosystem. It’s a mindset, practical innovation, digital-first thinking, and founders who build without waiting for permission. As HIPTHER OÜ proudly calls Estonia home, creating this initiative together with Daniel and the Eestistartup community felt natural. Tallinn 2026 is not just another conference stop for us; it’s a chance to give back, open doors, and connect local builders with an international network of decision-makers, investors, and innovators. Also, let’s be honest… in Estonia, even bureaucracy somehow feels like it runs on startup logic.” said Zoltan Tundik, Co-Founder & Head of Business at HIPTHER.
The collaboration with Eestistartup strengthens HIPTHER Tallinn’s mission to bring together startup founders, regulators, investors, fintech leaders, gaming and tech companies, compliance experts, and digital policy voices in one focused, high-value environment.
With Estonia widely recognised for its digital-first mindset and startup success stories, Tallinn offers the ideal setting for conversations that move beyond theory and into practical ecosystem growth, cross-border cooperation, and future-ready innovation.
Daniel Gunba, Founder of the Eestistartup Community, commented: “Through the collaboration between the Estonian startup community and HIPTHER, we are opening the doors for industry professionals to connect with our startup founders. This is the moment when the crowd will experience 100% synergy between founders who have been on the market for many years and founders who are ready to create, explore, and grow.
Estonia has always been a talent hub, and I am happy that together with Zoltan and his team, we found a way to empower it even more!”
HIPTHER Baltics & Nordics: Tallinn will serve as the grand finale of the 2026 HIPTHER Baltics series, following the highly successful Vilnius and Riga editions, and will also host the HIPTHER Baltic & Nordics Gaming Awards Ceremony & Closing Party.
Complimentary passes for Eestistartup members are limited to 50 and available through the official application form.
Apply here: https://hipther.com/events/tallinn/eestistartup/
Event information: https://hipther.com/events/tallinn/
The post HIPTHER Celebrates Estonia’s Startup Ecosystem & Tallinn Homecoming with Eestistartup appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
CasinoCanada.com has entered into a partnership with Slota Casino aimed at increasing the platform’s visibility and directing traffic from non-regulated Canadian markets.
As part of the collaboration, CasinoCanada will prepare and publish informational materials describing Slota Casino’s features and game offerings.
The partnership includes ongoing content development, efforts to increase platform visibility and user acquisition activities across CasinoCanada’s media channels.
CasinoCanada is an online casino guide focused on the Canadian market, operated by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, commented:
“We focus on delivering accurate information about the Slota Casino platform while maintaining consistent content updates and supporting steady traffic growth across our channels.”
Slota Casino was launched in 2024 by GBL Solutions N.V. under a Curacao licence.
Slota Casino is operated by the Slota Partners affiliate program.
The platform provides access to more than 12,000 online casino games from 130 providers, including Play’n GO, Endorphina and Games Global.
A representative of Slota Casino said:
“We’re genuinely excited about teaming up with CasinoCanada. This is a major step forward for us.
The Canadian market has enormous potential, and partnering with a portal as respected as CasinoCanada gives our brand the visibility and credibility it deserves in this region.”
The post CasinoCanada announces partnership with Slota Casino appeared first on Americas iGaming & Sports Betting News.
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