EveryMatrix Press Releases
EveryMatrix appoints Nikolina Gabelica as Head of Lottery

EveryMatrix has appointed former Croatian Lottery executive Nikolina Gabelica as Head of Lottery.
Gabelica has joined the tier-1 technology software and services supplier with a remit to lead commercial and product strategy for World Lottery (WLA) and European Lottery Association businesses around the world, building on EveryMatrix’s success in working with large-scale organisations such as the Hungarian National Lottery (SZRT) and Veikkaus.
The new Head of Lottery has considerable experience in the sector having spent more than 20 years in a variety of senior roles at the Croatian Lottery, Hrvatska Lutrija, including as Head of iGaming, Deputy Director, Lottery Games, Online & Betting and most recently Director of Business Development & Marketing. She was also the Executive Chair, Working Group for Marketing & Communications for The European Lotteries.
Ebbe Groes, Group CEO, EveryMatrix, said: “Nikolina is hugely respected in the lottery world with vast experience in the retail and digital requirements lotteries have today.
“These businesses are having to continually adapt to new technologies and cater to a new generation of customers who are looking for instant entertainment across both classic lottery and online-mobile products.
“We work with some of the most progressive WLA-members today with a proven track record of delivering game-changing technologies that are taking these organisations to new heights. I’d like to wish Niki well as we strive to expand our reach even further in the lottery space.”
Nikolina Gabelica, Head of Lottery, EveryMatrix, said: “I’m grateful for the warm welcome extended by the fantastic team here. My 20+ years of lottery and gaming experience fits perfectly with EveryMatrix, offering a diverse perspective that I will use to focus on strategies for both existing and new WLA member organisations and lottery clients.
“EveryMatrix’s modular, API-driven solutions are ideal for global lotteries looking to launch or expand their digital presence and I’m looking forward to meeting customers at ICE 2024.”
Book a meeting TODAY with our experts at ICE 2024 on stand N6-210!
Bjorn Sjoberg COO SlotMatrix
SlotMatrix grows Enchanted Jackpots with Circle of Sylvan launch

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SlotMatrix, the world’s largest iGaming content aggregator, introduces Circle of Sylvan, a spellbinding new slot where enchanted forests, glowing coins, and powerful jackpots fuse to create fun and exciting potential wins.
Deep in the heart of the Sylvan realm lies hidden treasure, guarded by ancient trees and shimmering coins. Players are invited to channel magical energy into the Golden Circle, nourishing the mystical Golden Tree and growing the value of five dynamic Jackpots.
Each Sylvan coin collected adds 0.5x to the Jackpot prizes, creating a living, breathing prize pool that expands with every spin.
At the heart of Circle of Sylvan is the Jackpot Wheel, an awe-inspiring feature where every Sylvan coin that lands on the reels has the chance to summon the mystical wheel. Once summoned, the wheel awards one of five Jackpot prizes, boosting player suspense and bringing exciting rewards.
The excitement doesn’t stop there. The Free Spins multiplier grows each time players narrowly miss a Free Spins trigger by just one reel. With every two progressions, the multiplier climbs another level, reaching up to an astonishing 50x. Locking all positions on a reel further boost the multiplier during the Hold & Win Free Spins, turning near misses into thrilling opportunities.
All collected cash prizes during Hold & Win are multiplied by the current Free Spin multiplier.
Circle of Sylvan is exclusively available through SlotMatrix. As with all SlotMatrix titles, the game is enhanced by EveryMatrix’s proprietary gamification features, including free spins and leaderboards, and can be integrated with EngageSuite, the all-in-one player loyalty solution.
Bjorn Sjoberg, COO, SlotMatrix, said: “Players will love Circle of Sylvan. This was an ambitious fusion of progressive jackpots, innovative mechanics, and immersive storytelling.
“A perfect example of how SlotMatrix is redefining the slot experience, giving operators a truly standout title with incredible engagement potential.”
The post SlotMatrix grows Enchanted Jackpots with Circle of Sylvan launch appeared first on European Gaming Industry News.
EveryMatrix Press Releases
SlotMatrix unleashes the wild riches of 20 Armadillos

SlotMatrix, the world’s largest casino content aggregator, proudly announces the launch of 20 Armadillos, a thrilling new slot adventure set deep in a jungle where fortunes roll wild.
In this untamed land, the Armadillos and their fierce animal allies guard treasures waiting to be uncovered. Players spin the reels as claws of luck and paws of fortune guide them towards potential big wins, daring them to crack the shell of jungle secrets and claim the rewards within.
20 Armadillos is a 5-reel, 4-row slot with 20 lines, medium-high volatility and RTP options of 94.16% and 96.96%. With a maximum multiplier of 30,000x and a responsive, mobile-first design, the game blends rich visuals with high win potential.
The game’s feature set is as wild as its setting. Landing Wild Symbols triggers Wild Respins, extending the action and paving the way to the Bonus Game, where Wilds transform into Armadillo Credits with random cash values.
Prizepot mechanics give players the chance to collect Mini, Minor, Major, and Mega wins, while filling the board unlocks the ultimate Grand Prizepot.
Pick Enhancement Accumulation allows players to build up powerful modifiers over time, unlocking even more rewards when Free Spins begin.
In the Pre-Free Spins Picks phase, collected enhancements such as global multipliers, payout boosts, extra credits, and sticky animals create a truly personalised bonus round.
The Free Spins bonus doubles down on excitement with Both Ways Pay and Animals Double Feature, combining sticky animals, extra spins, and double-win mechanics for massive payouts.
20 Armadillos is exclusively available through SlotMatrix. As with all SlotMatrix titles, the game is enhanced by EveryMatrix’s proprietary gamification features, including free spins and leaderboards, and can be integrated with EngageSuite, the all-in-one player loyalty solution.
Bjorn Sjoberg, COO, SlotMatrix, said: “With 20 Armadillos, we’re showcasing how layered gameplay, vibrant storytelling, and innovative mechanics can captivate players.
“From the jungle-themed prizepots to double-paying animal features, 20 Armadillos delivers an experience to remember for players worldwide.”
The post SlotMatrix unleashes the wild riches of 20 Armadillos appeared first on European Gaming Industry News.
EveryMatrix Press Releases
EveryMatrix signs largest ever content aggregation deal with bet365

EveryMatrix has agreed its largest ever global casino aggregation deal supplying bet365 with both its own exclusive content and titles from more than 40 premium games providers.
SlotMatrix, part of the EveryMatrix Group, is the largest aggregation platform in the world with more than 37,000 games from 350+ global suppliers including the Group’s own, Armadillo and Fantasma Studios.
It will offer bet365 more than 40 vendors across multiple regulated markets including the UK, Germany, the Netherlands and Mexico with further territories slated for future release.
The business unit was further bolstered in 2024 by the acquisition of Fantasma Games and, earlier this year, by a new management team focused on accelerating aggregation and content services expansion across both existing and new regulated markets.
This includes Mark Hothersall, Head of Business Development and Carl Gatt Baldacchino, Head of Account Management, both previously from Evolution Gaming.
They are responsible for driving forward the commercial success of SlotMatrix by accelerating the unit’s in-house games development, continually strengthening its third-party content offering and ensuring SlotMatrix provides exceptional customer service.
Ebbe Groes, Group CEO & Co-Founder EveryMatrix, said: “Today is very significant for the Group highlighting both just how much of a ‘must-have’ product SlotMatrix is for tier-1 brands across multiple markets and how far ahead it is compared to its rivals.
“We’re thrilled such a world-renowned brand such as bet365 has put their faith in us to drive their content strategy. SlotMatrix has truly come of age and, with an increased focus on ramping up our own games development and attracting even more premium vendors to the platform there really is no ceiling as to how far it can go.”
A bet365 spokesperson, added: “We are thrilled to partner with EveryMatrix. This collaboration represents a significant step forward in our commitment to providing exceptional products to our customers.”
The post EveryMatrix signs largest ever content aggregation deal with bet365 appeared first on European Gaming Industry News.
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