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TrueLayer partners with leading bookmaker William Hill for instant pay-ins and payouts

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  • Customers of the well-known UK gaming operator can now deposit and withdraw funds immediately using TrueLayer’s open banking technology
  • 64% of European iGaming players said they’d be more likely to trust an operator that offers instant withdrawals and deposits

TrueLayer, Europe’s leading open banking payments network, today announced that iconic UK gaming operator William Hill is now using TrueLayer’s Payments product to enable instant pay-ins and payouts for players in the UK.

Users can now select the Instant Bank Transfer option to quickly pay into their William Hill accounts. Powered by open banking and using instant payment rails, these transactions also allow customers to transfer their winnings directly to their bank account in seconds, offering a superior user experience.

Payments from TrueLayer are authenticated directly with a player’s bank, ensuring PSD2 and SCA compliance as well as significantly reducing the risk of fraud and unauthorised transactions.

One of the UK’s most notable bookmakers, William Hill has been a leading name in UK gaming since 1934. Its key offerings include sports betting, casino games, bingo and poker.

Open banking payments facilitate the instant experiences that iGaming customers increasingly value. Research from TrueLayer and YouGov shows that 8 in 10 European players consider quick payouts important when choosing a betting provider.

Instant pay-ins and payouts are also crucial to winning new users and fostering customer loyalty. More than half (55%) of iGaming players in Europe said they were likely to switch to a provider that offers instant providers, while 64% said they’d be more likely to trust an operator that offers instant withdrawals and deposits. One in four customers (28%) even said they’d consider depositing more money if they could withdraw their winnings instantly.

Laura Manning, Payments Manager at William Hill, said: “William Hill greatly values customer experience and partnering with TrueLayer is an important power move in providing a top-notch service to our clients. By using their unparalleled payment solutions, we’re able to offer instant payment options whilst providing reliable and secure services and keeping our commitments to helping our customers stay in control. Integrating with TrueLayer was seamless – they’re an agile company with a nice, smart team that’s easy to work with.”

Roberto Villani, VP of iGaming at TrueLayer said: “Working with William Hill, one of the biggest gaming brands in the UK, is a further testament to how TrueLayer is delivering the best in class instant payment experience to players. End users value instant experiences: by embracing the innovations of open banking, William Hill have shown the importance of prioritising the player experience.”

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QTech Games add more content muscle with Reflex Gaming portfolio

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QTech Games, the leading game aggregator for all emerging markets, has signed its latest supplier partnership with Reflex Gaming, the UK’s largest independently owned omnichannel game supplier, enabling its platform customers to access the studio’s expansive slots catalogue.

Established in 2004, Reflex Gaming’s prolific production line run of legendary games has catapulted the supplier to igaming prominence and recognition, offering a diverse array of gaming experiences across both digital and analogue markets, and driving through new innovations in gaming, including the creation of entirely new gaming categories.

Reflex Gaming creates the highest quality digital gaming content for license to many of the world’s leading casino operators, as evidenced by its steady stream of recent hit titles, including Candy Crazed Pandas DoubleMax, Big Game Fishing Christmas Catch, The Cursed Idol, and 8 Balls of Fire Blazing Bounty. All of these games and more are now available via QTech’s premier platform, which is taking the widest range of online games to international markets, with established names sitting alongside the industry’s most exciting up-and-coming providers.

This collaboration naturally broadens Reflex Gaming’s international scope, unlocking untapped regions for diversified growth, above all in Africa and Latin America.

QTech Games CEO, Philip Doftvik, said: “We’re dedicated to constantly launching more and more first-class content and product innovation that drives revenue for our partners. So, this deal with Reflex Gaming extends our impressive sequential pipeline into 2026 – and we’ve so much more to come this year! In today’s marketplace, only premium games of the highest standard separate you from the crowd. So, we look forward to sharing their wide spectrum of games with both leading and challenger operator brands in emerging markets worldwide.”

Mat Ingram, Chief Product Officer at Reflex Gaming, added: “At Reflex Gaming, we pride ourselves on working with the sector’s biggest and most commercially recognised partners, and QTech Games fits our growth plan perfectly, as we continue to expand our horizons into new territories, leveraging our brand’s values which . QTech’s platform is a gateway to global audiences, so we can’t wait to see how our highly engaging games perform across a greenfield landscape of emerging markets.”

The post QTech Games add more content muscle with Reflex Gaming portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Blokotech serves up Global Padel Tour in collaboration with SiGMA

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Blokotech, a leading innovator in iGaming software solutions, has launched its Blokotech Padel Tour, a new international sporting circuit combining padel, networking and the global iGaming community, delivered in partnership with SiGMA.
The four-stage event is hosted across four international destinations in 2026, beginning in Buenos Aires, followed by Malta and Miami, before concluding in Rome for the Grand Finale during SiGMA World. Each point on the Tour coincides with the same week as influential iGaming events – including SAGSE, SBC Miami, and SiGMA World – underscoring the tour’s positioning at the intersection of sport, business and community.
Starting next month, each tournament will follow the same format, welcoming a minimum of 24 pairs, split across two competitions: a Beginners tournament and an Advanced tournament. First- and second-place finishers in each category will receive prizes, with each event featuring music, catering, and on-site photography and video to create a premium, social experience for players and guests.
All roads lead to Rome where the Grand Finale will introduce a ranking-based qualification system. Players competing in earlier legs of the tour will earn points for participation and performance, with top-ranked pairs qualifying for the final. Additional places will also be made available via open registration.
The best prizes are reserved for the event in Rome, which include an Omega Speedmaster or IWC watch for Advanced first-place winners, Apple Watch Ultra Pro Prizes for Beginners champions, and professional padel kits plus tickets to a Padel World Tour event for second-place finishers in both categories.
Key dates for the 2026 Blokotech Padel Tour:
  • Buenos Aires – 16 March (12:00–19:00)
  • Malta – 28 April (10:00–16:00)
  • Miami – 9 June (time TBC)
  • Rome – Grand Finale – 2 November (time TBC)
Blokotech Co-Founder and CEO Salvatore Messina commented: “Padel has a deep and authentic connection to Latin America where our own roots rest as a business. Our aim with the Blokotech Padel Tour is to bring iGaming movers and shakers together for a competition inspired by community and passion. SiGMA has been the perfect partner to help us deliver global concepts synced with some of the industry;s leading events. Join us in BA where it all begins!”

Additionally, SiGMA CMO Lauranne Urban added: “Blokotech’s Padel Tour is a wonderful idea that we’ve been honoured to help bring to life. It will provide the perfect platform for sporting action, networking and industry culture. This initiative aligns with our event philosophy to deliver engaging, community-driven experiences beyond the conference floor.”

The post Blokotech serves up Global Padel Tour in collaboration with SiGMA appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Elantil integrates 155.io into online marketplace

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Just when operators were starting to think the range of content offered by Elantil couldn’t possibly get any more diverse, the pioneering platform solutions provider has pulled off one of the great early rug pulls of 2026 by integrating 155.io into its online marketplace.

Proudly supplying “betting on chaos” since 2024, 155.io is a disruptive live game company that’s already made big waves in the industry due to its incredibly unique line-up. Designed to offer real-time madness for a mobile-first world, 155.io takes creative concepts and broadcasts them from its studio to operators around the world, creating an all-new kind of immersive betting experience.

Games offered by the supplier include Rush Hour, where players bet on how much traffic will cross a zone based on real CCTV footage, Duck Racing, where eight fearless rubber duckies race down a lazy river obstacle course with players betting on the winner, and Marble Plinko, which will definitely be a familiar concept to anyone who took part in Elantil’s Marble Races at ICE this year!

Now that 155.io’s full line-up of quirky live games has been added to Elantil’s Marketplace, operators will be able to reach out to the supplier’s business development and sales partner, RPM Gaming, directly to form their own custom agreements, with Elantil handling everything else.

By doing things this way, customers have full flexibility over the length and terms of their deal, enabling them to hand-pick the best games for their target audience while also cutting out the middleman and saving on costs – both of which are hallmarks of the Elantil approach to business.

John Debono, Chief Technical Officer at Elantil, said: “As something of a disruptive presence in the industry ourselves, it goes without saying that Elantil is naturally drawn to fellow innovators in the iGaming space. 155.io certainly fits that description, and by adding their distinctive range of live games to our online marketplace, we’ll be able to offer our partners a totally unique line-up of content that will help them create greater engagement and retention with mobile-first players.”

Sam Jones, Chief Executive Officer at 155.io, said: “155.io and Elantil are both companies that have made names for themselves by doing things differently, so we’re really happy to be sharing our chaotic brand of mobile-first content with a platform provider that genuinely appreciates the importance of going against the status quo. Now that our full line-up of games is integrated into their marketplace, I’m looking forward to seeing what our real-time madness can do for Elantil operators!”  

The post Elantil integrates 155.io into online marketplace appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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