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BETSSON GROUP ANNOUNCES ITS 6TH DIVERSITY & INCLUSION CONFERENCE – TAKING ACTION!

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Betsson Group, a pioneer in the iGaming industry, is proud to announce the upcoming 6th Diversity & Inclusion (D&I) Conference, themed “Taking Action.” Building upon the success of our previous conferences and the launch of Malta’s first official D&I Network earlier this year, this event is set to be a catalyst for real change in the realms of diversity and inclusion.

About the Conference

With Betsson Group’s Diversity & Inclusion Conference – Taking Action we want to take another step forward in our ongoing journey to foster a diverse and inclusive workplace. While our previous conferences have raised awareness and sparked important conversations, this time, we’re determined to turn discussions into actionable results.

Since our first Diversity & Inclusion Conference last year, we’ve seen four more successful events – two as part of Women in Gaming in London and two at iGaming Next in Malta. Our mission has also seen the launch of the very first official D&I Network in Malta in March 2023.

Lena Nordin, Chief HR Officer at Betsson Group, says, “At Betsson Group, we understand that diversity and inclusion are not just buzzwords; they are the cornerstones of a thriving, innovative workplace. Our commitment to fostering a welcoming environment where every employee feels they truly belong has led to remarkable improvements within our organisation. When people are free to be themselves, creativity and diverse ideas flourish, ultimately driving our success. We want to further improve this and create the same environment within the entire industry and beyond.”


Why Attend?

The 6th Diversity & Inclusion Conference – Taking Action promises to be an inspiring and hands-on event that will equip you with the tools and insights needed to drive meaningful change within your organisation. Here’s why you should secure your free spot at the conference:

  • The Competitive Edge of D&I in Today’s Business Landscape: Lena Nordin, CHRO at Betsson Group, will share her insights into the pivotal role of diversity and inclusion in response to the changing workforce demographics, increasing talent shortages, business demands, and the ambition of tech companies for global expansion.
  • Leading Multi-Generational Teams: Maria Loumpourdi, Head of Talent Development at Betsson Group, will share her expertise in leading multi-generational teams. Learn how to harness the unique strengths of diverse individuals to create high-performing, cohesive teams.
  • AI: Unlocking Human Capital Efficiency while Mitigating Bias Risks: Gege Gatt, CEO of AI enterprise EBO, invites us to the complex world of AI and its role in decision-making processes. Discover how biases can infiltrate AI algorithms and influence outcomes and gain valuable insights into promoting responsible AI usage.
  • Actionable Plans from the D&I Network: Listen to the members of the official D&I Network in Malta as they present their ideas and future plans on cultural diversity, gender (including women of colour), and disabilities and neurodiversity. Get inspired by the actionable initiatives that they want to take within their respective organisations.
  • Networking Opportunities: Connect with like-minded individuals, industry experts, and D&I champions during our networking sessions and luncheon.
  • Concrete Action Plans: Leave the conference armed with concrete action plans, fresh ideas, and initiatives that you can implement immediately to further drive diversity and inclusion in your organisation.

 

Save Your Seat Today!

Whilst many events of this sort are insightful in raising awareness about this topic, we promise that this event will go beyond that – we will be putting forward a list of actionable plans which you can get inspired by and implement within your team or organisation too.

Register now to secure your free seat at the 6th Diversity & Inclusion Conference – Taking Action!

 

Event Details:

Date: Wednesday, 8th November, 2023

Time: 09:30 – 14:00 CET

Location: Radisson Blu St Julian’s, Malta

 

ADI Predictstreet

BetConstruct AI rebrands Harmony event as “Harmony Predictstreet” in Yerevan

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The July 8–9 gathering highlighted a new partnership with ADI Predictstreet, described as FIFA’s Official Prediction Market Partner.

BetConstruct AI held its Harmony Predictstreet networking event on July 8–9, 2026 in Yerevan, Armenia, marking the eighth edition of the Harmony series and drawing “over 300 guests,” according to the company.

The company said the Predictstreet naming reflects a strategic collaboration with ADI Predictstreet, which it describes as “FIFA’s Official Prediction Market Partner.” BetConstruct AI said it has integrated ADI Predictstreet’s prediction market products and “official match streaming rights” into its platform, timed around the FIFA World Cup Final “just days away.”

Day one was hosted at Garni Temple and included networking, a performance by the Armenian National Philharmonic Orchestra, a mapping show and a DJ set by DJ Leblanc, the company said.

Day two began with a visit to SoftConstruct headquarters for an office tour and networking, followed by a gala dinner at Dvin Music Hall. BetConstruct AI said founders and executive leadership presented product and strategy updates spanning Eventbook, the ADI Predictstreet partnership, Betting Mate, The Last Battle Universe, Betbuilder & Powerbank, Softgates, and updates related to Vivaro.me and Open Stake.

BetConstruct AI positioned the event as a forum for business development and ecosystem direction-setting, and said it plans to continue the series with a ninth edition.

The post BetConstruct AI rebrands Harmony event as “Harmony Predictstreet” in Yerevan appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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affiliate marketing

Regulated iGaming markets push operators toward audit-ready affiliate tracking

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As regulators scrutinise AML, RG and advertising, operators face rising pressure to validate attribution and partner payouts end to end.

Growing regulation in iGaming is changing how operators manage affiliates, track player acquisition, and control partner payouts, according to a new statement from affiliate platform provider Affnook.

The company argues that in regulated markets affiliates are increasingly treated as an extension of an operator’s marketing activity, raising the stakes for oversight in areas such as affiliate advertising practices, responsible gambling controls, anti-money laundering (AML) and data privacy. The release points to the Danish Gambling Authority as one example of a regulator highlighting potential AML risks linked to affiliate partnerships and urging operators to strengthen risk assessments across third-party acquisition channels.

Affnook says the industry is moving away from “Trust Me” affiliate reporting as stakeholders demand performance data and revenue attribution that can be independently verified. It lists audit-ready reporting, verifiable revenue attribution, transparency into tracking and commission calculations, and consistent reporting standards as key expectations in more heavily regulated environments.

The company also frames financial governance as a parallel priority to tracking, citing the need for net gaming revenue (NGR) verification, commission accuracy, invoice reconciliation and payment oversight. It adds that multi-touch player journeys and reduced effectiveness of cookie-based attribution are widening “attribution blind spots,” which can fuel partner disputes, weaken decision-making and complicate compliance reviews.

In the release, Affnook positions platform features such as audit logs, partner activity monitoring, consent-aware tracking, real-time commission calculations and server-to-server tracking as the types of capabilities operators should evaluate as regulatory expectations increase.

The post Regulated iGaming markets push operators toward audit-ready affiliate tracking appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alberta

Play’n GO goes live in Alberta iGaming with 10+ operators

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Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.

Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.

The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.

According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.

Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.

“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”

The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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