Latest News
Hipther Announces Media Partnership with DroomDroom: Fostering Web3 Insights and Innovation
Hipther Agency, the parent brand of renowned media outlets and event organizers in Gaming, Technology and various industries, is excited to announce its media partnership with DroomDroom Corporation, a distinguished web3 education-focused media house and a trusted source of information in the cryptocurrency and blockchain space.
DroomDroom Corporation has solidified its reputation as a dependable business partner and a leading source of accurate, world-class content in the web3 industry. This partnership will further enhance Hipther Agency’s commitment to delivering cutting-edge insights and fostering innovation across a broad spectrum of industries.
Hipther Agency, also known as HIPTHER, serves as the parent brand for a diverse portfolio of leading media outlets that cater to a variety of modern industries and sectors, including iGaming, Fintech, web3, blockchain, eSports and more. With a strong commitment to providing exposure through digital media, as well as live conferences and virtual events through Hipther Events, Hipther Agency has become a prominent platform for building business visibility and enhancing customer relationships.
DroomDroom is a web3 education-focused media house known for dedicating thousands of hours to in-depth research within the web3 industry. This commitment allows them to provide users with free, accurate, and world-class content. DroomDroom caters to a global audience passionate about web3 innovations, providing users with free, accurate, and world-class content. It is recognized for its official features on prominent platforms such as Binance Feed and CoinMarketCap Feed, and articles published on Volv Media, a platform powered by notable entities like Business Insider, Snap Inc., and Forbes, demonstrating its status as a verified source of information.
The partnership between Hipther and DroomDroom represents a union of industry knowledge, insights, and expertise. By joining forces, both entities aim to empower their respective audiences with valuable information and foster innovation in their respective industries.
Zoltan Tundik, Co-founder and Head of Business at Hipther, stated about the partnership:
“We are thrilled to partner with DroomDroom Corporation, a leading authority in web3 education and blockchain insights. This strategic alliance not only fortifies Hipther Agency’s position at the forefront of emerging technologies but also reflects our unwavering commitment to deliver unparalleled content and innovation across multiple industries. Together, we’re setting the stage for an exciting new chapter of informed, impactful storytelling and thought leadership.”
This collaboration aligns with Hipther’s mission to reach forward-thinking leaders and professionals in web3 and Tech to provide knowledge and help forge valuable connections through its international in-person and virtual events.
About DroomDroom:
DroomDroom is set out to make Web3 mainstream, by creating a fountainhead for the latest guides, views, and ideas. A place where people of Web3 converge. DroomDroom believes that even though interest in blockchain continues to grow at a rapid rate, to become truly mainstream it’s imperative that we make it more relatable to people. Thank you for reading DroomDroom. We know that you and your venture have a story that just needs to be told. DroomDroom is excited to tell that story.
About Hipther:
Hipther Agency is the parent brand of European Gaming, PICANTE, WireUp Zone, Gaming Americas, eSports Connect, the HIPTHER news app, and the WireUp networking app found on the Play Store.
➔ To receive constant updates from the HIPTHER network and conference agenda updates, subscribe here: http://eepurl.com/hfyZxf
Compliance
Xpoint rolls out pattern-analysis engine to flag coordinated bonus abuse
Xpoint has launched a proprietary pattern-analysis engine aimed at helping betting and gaming operators detect coordinated fraud, including organized bonus abuse and location spoofing. The company announced the product on 6th July 2026 and said it is currently rolling out with partners in North America.
Xpoint said the engine is designed to catch groups that cycle the same devices, accounts, and locations to farm sign-up bonuses and exploit promotions. Unlike conventional geolocation checks that assess each login in isolation, the new engine analyzes historical location activity to identify patterns that emerge over time.
As an example, Xpoint said the engine can flag groups of users that repeatedly appear together across locations, particularly where some members have previously been linked to location spoofing—signals the company associates with coordinated bonus-abuse rings. Xpoint added that the analysis runs in the background against historical data and is intended to avoid adding friction to the player journey.
The launch follows a new investment round earlier this year, which Xpoint said was dedicated to accelerating growth and supporting further product enhancement.
Manu Gambhir, CEO of Xpoint, said: “Attempts to defraud operators are becoming ever more coordinated and advanced, so operators need the best possible tools to spot areas of concern early.
“Our pattern-analysis engine examines historical data to uncover unusual patterns an operator needs to be aware of, without in any way adding friction to the player journey. It further underlines our commitment to innovative, adaptable compliance solutions for operators.”
The post Xpoint rolls out pattern-analysis engine to flag coordinated bonus abuse appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Fan Engagement
Midnite extends Southampton FC sponsorship through 2026/27 and rolls out ‘2UP’ fan prize
Midnite has renewed its partnership with Southampton FC for the 2026/27 season, continuing as the club’s Official Training Kit partner and back-of-shirt sponsor.
The company said the extension builds on its first season with the club in 2025/26, when it ran supporter activations including “Midnite Express” away travel, a commemorative tifo marking the 50-year anniversary of Southampton’s FA Cup success, and hospitality giveaways via its “Ticket Treats” campaign.
For 2026/27, Midnite is introducing a season-long fan initiative called “2UP”. Under the format, if Southampton go two goals up in any home league match, one fan wins the 2UP prize pot. Midnite said the pot increases by £1,000 each week a jackpot is not won, and noted Southampton held a two-goal home lead on six occasions last season.
Greg Baker, Chief Revenue Officer of Southampton Football Club said:
“We’re delighted to continue our partnership with Midnite after a successful first season together.
“They’ve consistently looked for new and engaging ways to reward our supporters, whether through unique matchday experiences, away travel or fan competitions, and we’re excited to see that continue this season.
“The launch of 2UP is another fantastic example of that commitment and we look forward to seeing Saints fans enjoying the campaign throughout the 2026/27 season.”
Andrew Mook, Midnite‘s Head of Brand Marketing, added:
“We’re excited to be Southampton’s Official Training Kit partner for a second year.
“During the 2025/26 campaign, Midnite worked closely with the club to create experiences that reward Saints supporters. From helping fans travel in style on the Midnite Express and commissioning the club’s commemorative FA Cup tifo, to providing hospitality experiences through Ticket Treats, our aim has always been to add something extra for Saints fans.
“With that said, we are pleased to introduce ‘2UP’ where one lucky fan will win prize money if Southampton take a two-goal lead in any home league fixture, with £1,000 being added to the pot after each game at St Mary’s.
“With Southampton taking a two-goal lead at home six times last season, we’re looking forward to seeing a number of Saints fans rewarded through ‘2UP’ during the campaign.”
The post Midnite extends Southampton FC sponsorship through 2026/27 and rolls out ‘2UP’ fan prize appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Allwyn
Allwyn sets UK launch date for Powerball game on 21 July, pending approval
National Lottery operator Allwyn said on 6 July 2026 that it plans to launch a UK version of Powerball on Tuesday 21 July, subject to final regulatory approval. The company said UK players will be able to buy a £4 Powerball line in National Lottery retailers and via the National Lottery website and app.
Allwyn said the UK-specific version will offer jackpots starting at £12M and will be linked to the US Powerball game through a partnership with the Multi-State Lottery Association (MUSL). The company said UK jackpot winners will be paid over 30 years, and that UK players will pick five main numbers from 1 to 69 and one Powerball number from 1 to 26, with draws held three times a week.
Allwyn said the first UK draw is scheduled for 23 July, with ticket sales closing at 11.55pm the night before draws on Mondays, Wednesdays and Saturdays, and draws taking place around 4am the next morning on Tuesday, Thursday and Sunday from a Powerball studio in Florida. It added that the UK game includes an additional “Match 2 main numbers” prize tier exclusive to UK players, paying a fixed £8, while the “Match 5 main numbers” tier pays a fixed £1M.
Allwyn CEO, Andria Vidler, said, “We’re excited to give National Lottery players the chance to dream bigger, while supporting thousands of Good Cause projects across the UK every week. Powerball jackpots can soar into the billions, offering breath-taking sums with the potential to transform lives and communities.
“As we begin the countdown to the first draw later this month, you won’t be able to miss Powerball’s arrival with a major launch lined up. We’re encouraging players to get involved when tickets go on sale, and we’ll be crossing our fingers for our first UK winner.”
Rebecca Paul, President & CEO of the Tennessee Lottery and former President of the World Lottery Association, said “This next step brings us closer to a thrilling milestone for Powerball. More players means faster-growing jackpots, more excitement and even greater impact for the communities we serve.”
Allwyn said the game is expected to raise around £1BN for UK Good Causes over its first five years, with funding generated from UK ticket sales going to UK beneficiaries and projects. It also referenced recent changes to the National Lottery’s Lotto game and said the revised format has produced 27 millionaires since the first draw under the new format on 10 June.
The post Allwyn sets UK launch date for Powerball game on 21 July, pending approval appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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