lottery
North Carolina Education Lottery Extends Fastest Growing Instant Game Program in U.S. with Scientific Games
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Successful Partnership Positions Lottery for Future Growth to Benefit North Carolina Students, Serves as Model for World Lotteries
Scientific Games and the North Carolina Education Lottery have extended their partnership behind the fastest-growing instant scratch game program in the U.S. based on year-over-year growth. The partnership has propelled the NCEL to the No. 6 ranked lottery in the world for instant game performance (La Fleur’s 2022 Almanac per capita sales) and gained attention as the model for U.S. and international lotteries. The Scientific Games Enhanced Partnership helped responsibly grow NCEL Scratch-Off sales from $1.7 billion in fiscal year 2017 to $2.6 billion in fiscal year 2022. With this partnership, Scientific Games provides portfolio management across the Lottery’s entire scratch game offerings.
The Scientific Games Enhanced Partnership with NCEL began in 2017, aligning the Lottery for future growth to support education across North Carolina, including school construction and scholarships for students attending in-state colleges and universities.
Mark Michalko, NCEL Executive Director, said, “Our partnership with Scientific Games helps the N.C. Education Lottery achieve its goals, and we look forward to continuing our good work together. Last year, the success of scratch-off sales helped to raise $929 million to support education programs in North Carolina. We are aligned in our approach to maximize responsible growth in the coming years. Scratch-off games are the most popular games played in North Carolina and we look for continued success in our ongoing partnership with Scientific Games.”
Through the Scientific Games Enhanced Partnership, the company helps NCEL optimize its product portfolio through portfolio management and game design services, data-driven analytics, advanced logistics, licensed brand services, and retail sales and marketing support. The program is used by more than 20 lotteries, including six of the Top 10-performing instant game lotteries worldwide (La Fleur’s 2022 World Lottery Almanac).
John Schulz, President of Americas and Global Instant Products for Scientific Games, said, “The North Carolina Education Lottery is a great example of how Scientific Games and a lottery can partner on instant games to optimize the product portfolio and generate maximum revenues to benefit residents in the state. The program in North Carolina is a model for the world’s lotteries.”
With products generating more than 70% of global instant game retail sales, Scientific Games is the world’s largest instant games creator, producer and services provider in the world. The company provides retail and digital games, technology, analytics and services to 130 lotteries in 50 countries around the globe, including nearly every North American lottery.
David Barden CEO of the New Mexico Lottery
Scientific Games Named the New Mexico Lottery’s SGEP and New Gaming Systems Technology Partner
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Scientific Games has been selected as the New Mexico Lottery’s full-line provider, winning a new, 10-year contract for gaming systems technology and expanding the global lottery company’s previous contract for New Mexico Lottery Scratchers to the Scientific Games Enhanced Partnership program. The company is the fastest-growing government-regulated lottery gaming systems provider in the world, highlighted by recent systems contract wins in the U.S. and Europe.
David Barden, CEO of the New Mexico Lottery, said, “Following a rigorous competitive procurement process, we are delighted to announce Scientific Games as the New Mexico Lottery’s new full-line provider. This strategic partnership will see Scientific Games become our exclusive lottery systems technology partner and expand our existing Scratchers relationship to a full SGEP arrangement. By implementing a single, holistic solution across our entire lottery operations, we aim to optimize performance and generate increased scholarship funding for New Mexico students.”
With a focus on strategic planning across all product lines, Scientific Games will provide the New Mexico Lottery with the company’s Momentum ecosystem, featuring the advanced AEGIS central gaming system, SciTrak instant game system and Infuse business intelligence platform. Scientific Games’ WAVE X point-of-sale retailer terminals and PlayCentral suite of self-service machines across its network of 1,000+ retailers will help engage New Mexico Lottery players with expanded game content.
John Schulz, President of Americas & Global Instant Products for Scientific Games, said, “We have partnered with the New Mexico Lottery on the instant game portion of their business for many years and are looking forward to helping take their performance to new heights as a full-line provider in a new collaborative contract. The Lottery has always taken an innovative approach to Scratchers. As the systems technology provider, we look forward to innovating its full-line business with our full ecosystem of advanced solutions to drive responsible growth.”
The SGEP program will provide the New Mexico Lottery with Scratchers portfolio management and game planning services, data analytics, advanced logistics, licensed brand services, and retail sales and marketing support. Used by more than 20 lotteries, including five of the top six performing instant game lotteries worldwide, the program drove 31% better performance for U.S. partners in fiscal year 2023-24.
The company also provides the New Mexico Lottery with licensed properties such as GAME OF THRONES and LOTERIA. The Lottery will be supported in Albuquerque by a Scientific Games team of game, product and technology experts, along with the company’s state-of-the-art facilities and logistics services.
The post Scientific Games Named the New Mexico Lottery’s SGEP and New Gaming Systems Technology Partner appeared first on Gaming and Gambling Industry in the Americas.
IGT
IGT Delivers Upgraded Lottery Solutions to Tennessee Education Lottery with Nine-Year Contract Extension
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International Game Technology PLC announced that its subsidiary, IGT Global Solutions Corporation, signed a nine-year contract extension with the Tennessee Education Lottery (“TEL”). The contract extension begins June 2027 and runs through June 2036. The TEL has been a valued IGT customer since 2004.
Under the terms of the agreement, IGT will deploy its high-performing Aurora central system, a feature component of IGT’s integrated lottery solution, OMNIA
. Additionally, IGT will provide upgraded Wizard back-office business applications, replace existing terminals with newly launched Retailer Pro S2 terminals with WinCheck S2 peripherals, provide new Keno Show Controllers with WiFi capabilities and deliver communication network upgrades.
“For more than 20 years, IGT has been a trusted partner to the Tennessee Education Lottery, providing innovative solutions that have supported our consistent growth,” said Rebecca Paul, Tennessee Education Lottery Corporation President and Chief Executive Officer. “One of our core missions is supporting educational programs in Tennessee, and since our inception, we have raised more than $7.5 billion for our state. We look forward to continuing our strong relationship with IGT, whose advanced technology will assist in responsibly increasing both sales and our contributions to Tennessee education.”
“IGT has been committed to bringing best-in-class lottery solutions to the Tennessee Education Lottery since its inception,” said Jay Gendron, IGT Chief Operation Officer, Global Lottery. “Through this nine-year contract extension, we are excited to bring new technological upgrades to the Lottery, providing them the systems and equipment needed to drive performance for its players and the good causes it serves in the state.”
The upgraded technology will provide the TEL with intuitive, user-friendly applications, tools, and reporting capabilities. Components of the central system, including Performance Wizard, Sales Wizard, Learning Wizard, and Retailer Wizard will streamline operations for optimal functionality. The introduction of IGT’s high-performance, high-volume Retailer Pro S2 terminals with WinCheck S2 peripherals will enable the TEL to easily add new features across multiple point-of-sale terminals simultaneously and allow players to quickly and reliably see if they are draw game or instant ticket winners.
The post IGT Delivers Upgraded Lottery Solutions to Tennessee Education Lottery with Nine-Year Contract Extension appeared first on Gaming and Gambling Industry in the Americas.
Central Europe
IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension
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International Game Technology PLC announced that its subsidiary, IGT Global Services Limited, has signed a seven-year contract with the Thuringian State Lottery (“LOTTO Thüringen”) in Germany to deploy its retail central system technology, Aurora™, and related software upgrades. The contract term will begin upon go-live of the new platform, planned for March 2026.
An integral part of OMNIA™, IGT’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities which will handle all of LOTTO Thüringen’s transaction processing, game management and back-office operations.
“LOTTO Thüringen has relied on IGT’s versatile and strong-performing central system technology throughout the course of our decades-long relationship,” said Jochen Staschewski, LOTTO Thüringen Chief Executive Officer. “Upgrading our central retail system to IGT’s advanced platform and back-end software will enable us to streamline our business processes and continue operating with the highest levels of efficiency.”
“IGT’s retail central system incorporates a suite of flexible solutions designed to help manage, transform and further grow LOTTO Thüringen’s business,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery. “With this long-term contract extension, LOTTO Thüringen is well-positioned to continue benefiting from IGT’s secure, responsible and modernized technology and software. Leveraging these best-in-class solutions will aid in the Lottery’s goals of supporting good causes throughout the state.”
The post IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension appeared first on European Gaming Industry News.
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