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Entain plc: Update on TAB NZ partnership and 365scores opportunities

Published

3 years ago

June 9, 2023

entain-plc:-update-on-tab-nz-partnership-and-365scores-opportunities

Reading Time: 2 minutes

Entain plc, the global sports betting, gaming and interactive entertainment group, is pleased to provide further detail on both its strategic partnership with TAB New Zealand (“TAB NZ”), and its recent acquisition of 365scores.

Presentations from the members of Entain’s senior management team who are leading these opportunities are available at TABNZ-365scores update.

These opportunities are expected to deliver a combined EBITDA of approximately £15-20m in FY24 and approximately £50m in FY25 for the Group, implying a FY25 EBITDA multiple of 5x for both transactions.

TAB NZ

A presentation from Dean Shannon, CEO of Entain Australia and New Zealand, includes the following key points:

A 25-year partnership which commenced on 1 June 2023 and provides unrestricted access to the regulated New Zealand market
Significant opportunity to enhance the offering and improve engagement for New Zealand customers and grow the online sports betting market
New Zealand betting market of approximately NZ$600 million today, expected to grow by c.35% over five years¹
Initial consideration of NZ$160 million, with a further NZ$100 million payable subject to legislative geo-blocking implementation
50/50 share of gross profits with the partnership providing support to the New Zealand racing and sports industries, with a minimum NZ$150 million annual commitment in the first five years
TAB NZ and New Zealand customers will benefit from Entain Australia’s leading approach to player safety

365scores

A presentation from Sameer Deen, Chief Strategy Officer and President New Ventures, includes the following key points:

A leading global sports app with a highly engaged audience of sports fans
Top five² sports app worldwide, and top three² sports app across Latin America, with approximately 18 million monthly active customers
Consideration of $150 million
Fully aligned with Entain’s strategy of market and audience expansion through superior sports content
Opportunity to drive further growth both directly, as well as more widely for Entain’s brands through enriched data and marketing analytics

Notes
(1) Source: Entain internal estimates
(2) Source: App Annie; 2023 Monthly Active Users

Related Topics:latest-news partnerships Press Releases sports betting

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N1 Traffic Cups: The Year of Traffic Tournaments Starts soon

Published

2 hours ago

February 18, 2026

Wladimir P.

n1-traffic-cups:-the-year-of-traffic-tournaments-starts-soon

N1 Partners is launching a new series of traffic competitions, N1 Traffic Cups, with the first tournament set to begin this March. The 2026 program will feature multiple promotional events, including standalone cups and a global championship, offering partners new opportunities to scale performance and compete on an international stage.

The initiative builds on the success of the year-long N1 Puzzle Promo in 2025. Drawing on participant feedback and proven mechanics from that campaign, N1 Partners has developed a refreshed competitive format designed to reward consistent growth, efficiency, and strategic traffic management.

The season opens with the N1 SEO Traffic Cup, introducing a dedicated leaderboard with a tiered performance system and a structure focused on real traffic efficiency rather than scale alone. The spring launch sets the tone for what promises to be a highly competitive year for SEO teams and traffic specialists.

Alexa Bond, Head of Affiliates at N1 Partners, comments on the upcoming launch:
“There are plenty of races and battles in the industry, but it was important for us to create a format that stands out in both spirit and approach. We’re not just preparing another competition – we’re building a story with character, centered around strategy, structure, and true competitive drive.

2026 is a year of major sporting events: the Olympics and the FIFA World Cup. The spirit of competition and top-level achievement perfectly aligns with the DNA of N1 Partners: energy, high performance, and healthy competitive ambition are what motivate and push both us and our partners forward.”

To learn more about the tournament launch, contact N1 Partners Leadgen Manager, Kristina:
Email: [email protected]
Telegram: https://t.me/Christina_N1L
LinkedIn: https://www.linkedin.com/in/christina-ladik-6a7068206/

N1 Partners supports affiliates with a portfolio of more than 14 casino and sportsbook brands, coverage across 10+ Tier-1 GEOs, and commission models including CPA up to €700, RevShare up to 45%, and hybrid options.

The post N1 Traffic Cups: The Year of Traffic Tournaments Starts soon appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

N1 Traffic Cups: The Year of Traffic Tournaments Starts soon

Published

2 hours ago

February 18, 2026

GamingAmericas.com

N1 Partners is launching a series of traffic tournaments N1 Traffic Cups – with the first one kicking off this March. Throughout 2026, partners can expect a variety of promo activities: from standalone cups to a global championship.

This marks a logical continuation of N1 Partners’ community-focused initiatives. Recently, the team summed up the results of N1 Puzzle Promo – a top-tier promotion in the iGaming industry that ran for almost the entire year of 2025. After gathering participant feedback, consolidating the best practices from the successful campaign, and enhancing it with new engaging mechanics and a fresh perspective, N1 Partners developed a brand-new concept. The traffic tournament series will provide additional opportunities for teams working with traffic and focused on consistent performance growth and scaling results.

SEO teams, get ready – the first stage will be the N1 SEO Traffic Cup, opening the new season and setting the tone for the entire 2026 tournament series. A dedicated leaderboard with a tiered level system based on performance, a new competitive format, and a focus not only on scale but also on real traffic efficiency – this spring promises to be truly competitive.

Alexa Bond, Head of Affiliates at N1 Partners, comments on the upcoming launch:

“There are plenty of races and battles in the industry, but it was important for us to create a format that stands out in both spirit and approach. We’re not just preparing another competition – we’re building a story with character, centered around strategy, structure, and true competitive drive.
2026 is a year of major sporting events: the Olympics and the FIFA World Cup. The spirit of competition and top-level achievement perfectly aligns with the DNA of N1 Partners: energy, high performance, and healthy competitive ambition are what motivate and push both us and our partners forward.”

We’ll reveal all the details very soon…
Stay tuned to N1 Partners’ social media channels and follow the latest updates in iGaming media.