Press Releases

How to Diversify Sports Betting Experience? – SOFTSWISS Presents Jackpot Solution for Sportsbook Projects

Published

3 years ago

January 27, 2023

Reading Time: 3 minutes

Two innovative and multifunctional products designed by the leading iGaming software provider SOFTSWISS are now going live with a cross-product integration. As a result, the clients who choose the Sportsbook solution get simultaneous access to jackpot campaigns – an effective business tool to assist player acquisition, engagement and retention.

This step extends the functionality of the sports betting platform, reinforcing it with engaging jackpot mechanics, and continues the line of bonus proposals. The launch of jackpots in the Sportsbook is expected to increase player retention and, therefore, operator revenue, by capturing the audience attention through exciting storylines and new winning options. At the same time, the Jackpot Aggregator extends its reach beyond the online casino ecosystem, unlocking a new dimension of sports betting to grow into. The combination of these powerful experiences is there to boost the performance of N1 Bet, the first online platform to benefit from the new combo.

To set up a jackpot campaign on the sports betting platform, the operator needs to configure the settings on the both sides:

The Sportsbook: to define a list of jackpot participants and bet requirements that players need to meet to join a jackpot campaign
The Jackpot Aggregator: to configure the jackpot campaign settings, such as the jackpot pool size, award rules, etc.

The qualifying players will be automatically added to the campaign, getting the chance to hit the jackpot.

Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, comments on the new integration: “We are proud to present a new integration between the two innovative products, the Sportsbook Platform and the Jackpot Aggregator, which is already in use by the first client. The operator runs the integration with the full support of account managers, and clients themselves can customise the processes in the back office. We are sure this offering will add much value to any iGaming business.”

Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, highlights: “This is a new development milestone for our product, and we see the integration coming through in the best possible way. Previously, N1 Bet, the first path breaker of our new integration, used to leverage the Jackpot Aggregator’s functionality to run campaigns on their casino platform to show great player retention results. Now the operator is launching jackpots on their sports betting platform, and we are confident that outstanding results won’t take long to arrive.”

The product heads also note that they are delighted to launch the integration with N1 Bet, highlighting the speed, innovation and ease as the key advantages for the client. The platform players are already exploring the new jackpot functionality and bets, while many exciting features and additions are yet to come.

The N1 Bet team comments: “We strive to improve our product by complementing it with the best offerings available on the market. We already have the experience of launching jackpot campaigns for our online casino, which boosted player interest and delivered excellent results. We are now introducing jackpots on the side of our sports betting platform, and we are confident that this will help diversify the player gaming experience and increase engagement. We are grateful to the SOFTSWISS Sportsbook and the SOFTSWISS Jackpot Aggregator teams for all their hard work and support every step of the way!”

In 2022, SOFTSWISS launched the first cross-product integration between its Sportsbook Platform and the Game Aggregator. This year’s new addition to the already established ecosystem reinforces the SOFTSWISS product offering by extending its reach and functionality, and creates additional value both for operators and players.

Learn more about the integration at ICE London 2023 at SOFTSWISS stand N8-231, where the teams will be presenting the benefits of the latest proposition.

About SOFTSWISS

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,500+ employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.

Altenar

Altenar joins CIBELAE as associate member

Published

10 hours ago

April 20, 2026

Wladimir P.

altenar-joins-cibelae-as-associate-member

Altenar has joined CIBELAE as an associate member, linking the sportsbook supplier with the Ibero-American organisation representing state lotteries and regulated gaming operators across Latin America, Spain and Portugal.

CIBELAE, founded in 1988, promotes collaboration, best practices and responsible gaming standards among public and private operators in the region. The organisation is also a member of the World Lottery Association (WLA).

Altenar said the membership supports its expansion across regulated markets in Latin America and Europe by increasing engagement with institutional stakeholders and providing a platform to contribute to industry dialogue and market development.

Diego Salas, Sales Director at Altenar, said: “Becoming an associate member of CIBELAE marks an important milestone for our business as we continue to expand our presence across regulated markets. We look forward to contributing our technology expertise, engaging with fellow members, and supporting the sustainable development of the industry throughout Latin America and beyond.”

“Our strength lies in flexibility. We enable operators to adapt quickly to regulatory changes, tailor their offering to local markets, and scale efficiently while staying fully compliant. We enable operators to adapt quickly to regulatory changes, tailor their offering to local markets, and scale efficiently while staying fully compliant.”

The post Altenar joins CIBELAE as associate member appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Altenar

Altenar joins CIBELAE to strengthen position in Latin America’s betting ecosystem

Published

10 hours ago

April 20, 2026

GamingAmericas.com

altenar-joins-cibelae-to-strengthen-position-in-latin-america’s-betting-ecosystem

Membership acknowledges provider’s commitment to integrity, collaboration and high standards

Altenar, a leading sportsbook provider, has become a member of CIBELAE – the leading Ibero-American organisation representing state lotteries and regulated gaming operators across Latin America, Spain, and Portugal.

Founded in 1988, CIBELAE promotes collaboration, best practices, and responsible gaming standards among public and private operators in the Ibero-American region.

The organisation is a respected member of the World Lottery Association (WLA) and is supported by some of the most established lottery and gaming authorities globally.

The membership marks a strategic step in Altenar’s continued expansion across Latin America and Europe regulated markets, by strengthening the provider’s engagement with key institutional stakeholders. It also provides a valuable platform to contribute to industry-wide dialogue, innovation and the sustainable development of regulated gaming markets.

Ibero-American countries have shown strong growth potential for operators recently, but they also present real challenges, including fragmented regulation, rapidly evolving compliance requirements, and strong localisation demands. Thanks to its flexibility, scalability, and localisation, Altenar’s sportsbook technology helps brands navigate regulatory complexity while staying fully compliant.

Diego Salas, Sales Director at Altenar, said: “Becoming an associate member of CIBELAE marks an important milestone for our business as we continue to expand our presence across regulated markets. We look forward to contributing our technology expertise, engaging with fellow members, and supporting the sustainable development of the industry throughout Latin America and beyond.”

The post Altenar joins CIBELAE to strengthen position in Latin America’s betting ecosystem appeared first on Americas iGaming & Sports Betting News.

AI

OpticOdds enhances WNBA player props with The Crowd’s Line AI

Published

11 hours ago

April 20, 2026

GamingAmericas.com

opticodds-enhances-wnba-player-props-with-the-crowd’s-line-ai

Enhancement provides sportsbooks with fully proprietary, model‑driven WNBA player prop pricing through the OpticOdds API

OpticOdds, the premier provider of real-time sports betting data feeds and trading solutions, has enhanced its WNBA offering through its ongoing partnership with The Crowd’s Line AI (TCL AI), bringing a real-time AI‑driven player prop pricing solution via the OpticOdds API.

The solution provides WNBA player prop lines built entirely from TCL AI’s in‑house models, with no market averaging or consensus dependency. The independent pricing creates a unique signal that allows sportsbooks to offer differentiated WNBA markets.

Each player prop is delivered with full probability distributions and confidence‑adjusted vig, enabling operators to better manage risk, steer action toward higher‑confidence markets, and price alternate lines with greater precision.

The platform combines TCL AI’s machine‑learning engine with OpticOdds’ API and trading infrastructure. Through the integration, clients can access fair value prices, identify mispriced lines and deploy WNBA player props with minimal operational effort.

The update reflects the continued expansion of the WNBA betting market, as growing fan interest and standout player narratives drive increased demand for deeper, more sophisticated wagering markets ahead of the start of the new season.

The enhanced WNBA pricing model builds on OpticOdds’ existing ecosystem, further strengthening its AI-driven pricing capabilities.

Ryan Weinstock, Vice President at OpticOdds, said: “Working with The Crowd’s Line AI to deliver model‑driven WNBA pricing through our API reinforces OpticOdds’ focus on bringing advanced, market‑grade intelligence to developing sports betting markets.

“This enhancement allows us to scale a truly differentiated offering, using our infrastructure to help sportsbooks deploy high‑quality WNBA player prop markets quickly and efficiently.”

Anthony Lage, CEO at The Crowd’s Line, added: “Our continued collaboration with OpticOdds enables us to deliver differentiated WNBA player prop pricing at scale, empowering sportsbooks to attract new users and improve margins with minimal operational lift.

“OpticOdds makes integration seamless, allowing clients to move quickly and confidently in one of the fastest‑growing sports betting markets.”

The post OpticOdds enhances WNBA player props with The Crowd’s Line AI appeared first on Americas iGaming & Sports Betting News.