Reading Time: < 1 minute

Altenar has extended its longstanding partnership with Nordplay Group to support the launch of the Onerush brand in Sweden with its award-winning sportsbook technology.

Nordplay Group’s legal entity Buccone Trading Limited recently acquired a licence to operate in Sweden and has quickly gone live with Onerush, powered by Altenar’s sportsbook module. Through Altenar’s fully-managed sportsbook solution, including a vast number of customisable features, 24/7 customer support and advanced reporting tools, the operator is now in a strong position to succeed in the market from launch.

The deal is an extension of an existing partnership which has seen Altenar’s sportsbook being used to great success by the Frank & Fred and Jubla brands in Sweden.

The agreement demonstrates Altenar’s strength as a long-term partner with expertise to help new entrants localise and stay a step ahead when attracting new audiences.

Sam Hill, Sales Director at Altenar, said: “We’re delighted to launch the Onerush brand in another positive step in what is already a successful partnership with their team and brands.

“Our best-in-class sportsbook offering and features will allow Onerush to differentiate their product offering from the competition and establish themselves as a market leader and provide the best user experience to their customers.”

Nicolas Lund, COO at Nordplay Group, said: “In Altenar we’ve found a trusted and reliable partner, supporting a wider offering on several of our brands. It’s therefore been a natural choice to bring them onboard for our latest brand Onerush in Sweden.

“We’re excited and hopeful to see Onerush well received by the Swedish market and together with Altenar will continue to challenge the mainstream to deliver a leading offering with lower friction and more entertaining experiences.”

The post Altenar partners with Onerush for Swedish sportsbook launch appeared first on European Gaming Industry News.

Reading Time: 2 minutes

The new agreement spans Bosnia & Herzegovina, Montenegro, and Serbia, introducing ICONIC21’s premium live portfolio and exclusive branded tables for Soccerbet players.

ICONIC21, in-demand iGaming content supplier, has announced a new strategic partnership with Soccerbet, a leading operator across Bosnia & Herzegovina, Montenegro, and Serbia. The agreement expands ICONIC21’s presence in Southeastern Europe and enhances Soccerbet’s live casino offering with a lineup of engaging, high-performance titles tailored for these markets.

In Serbia, the partnership takes a bespoke approach, introducing dedicated Roulette and Gravity Roulette tables under the Soccerbet brand, as well as one dedicated Blackjack table. These custom developments complement ICONIC21’s network live games, giving Soccerbet players access to a full portfolio of premium live entertainment.

The collaboration reflects a shared vision for growth through innovation, localized design, and scalable technology. For ICONIC21, it highlights the company’s steady expansion across regulated markets, driven by partnerships that combine operational excellence with creative execution. For Soccerbet, it reinforces its commitment to offering players best-in-class live gaming experiences supported by trusted, forward-thinking suppliers.

Alina Popa, Chief Commercial Officer at ICONIC21, commented: “Soccerbet is a respected name in the region with a strong focus on delivering quality and authenticity to its players. Partnering with them allows us to showcase the flexibility of our product range and our ability to build branded environments that elevate the live experience. We look forward to seeing this partnership grow across all three markets.”

Marko Jovanovic- Head of Online Casino at Soccerbet, added: “Our collaboration with ICONIC21 represents an important step in elevating our live casino experience. Their ability to combine performance with personalized content fits perfectly with our vision for growth across Bosnia & Herzegovina, Montenegro, and Serbia. The addition of branded tables and custom live titles strengthens our position as a market leader in delivering premium entertainment to our players.”

The partnership marks a strong alignment between two forward-looking brands dedicated to delivering exceptional live gaming experiences across Southeast Europe.

The post ICONIC21 Expands in Southeastern Europe Through Strategic Partnership with Soccerbet appeared first on European Gaming Industry News.

Reading Time: 2 minutes

EGT is thrilled to announce that it will participate in SiGMA Central Europe 2025. Visitors to the event, which will be held in Rome from November 4th to 6th, will be able to see the newest developments from the company’s portfolio alongside its well-established products at stand 2038.

Among the highlights in the selection for the show will be two models from EGT’s latest series of slot cabinets Supreme – S 32-32 ST and S 55 V ST. Powered by the Exciter IV platform and standing out with an eye-catching outlook with captivating UHD 4K displays, numerous interactive features, and user-friendly ergonomics, these machines are created to provide a superior experience. They will reveal the wide variety of games of the top-performing Supreme Selection series mixes: Mega Supreme Fruits Selection, Supreme Green, and Supreme Red Selection.

The popular General Series will also be presented by two of its most successful cabinet models – the G 50 C ST and the G 50 J2 ST. They will offer the attendees the chance to try their luck and win big with the hit jackpots Bell Link, Bell Link Boost, as well as Gods & Kings Link with its new multigame Gods & Kings Link 2, enriched with even more exciting titles.

The Compact 6 Roulette, the newest addition to the company’s ETG portfolio, will be on display as well. Including sleek design, American roulette, and multiple options for connection to other EGT Automated Roulette units, it will definitely won’t go unnoticed by the guest at the stand. Alongside the Power HD multigames, the roulette will invite players to explore the astonishing world of Supreme Green Union, offering a fascinating blend of video slots, Blackjack, Baccarat, roulette, and Keno.

At stand 2050 EGT Digital will also demonstrate its ever-growing array of iGaming solutions, covering instant and casino games, as well as the in-house developed betting platform X-Nave, providing operators with the technology and tools they need to build and maintain a successful business online.

Nadia Popova, Chief Revenue Officer and VP Sales & Marketing at EGT, shared her enthusiasm regarding the upcoming edition of the show: “SiGMA Central Europe continues to evolve as a high-value meeting point for the industry, and we are proud to be part of it. Our goal is to present not only our strong product selection but also our vision for sustainable growth and technological excellence. The event brings together decision makers shaping the industry’s future, and we are ready to contribute with solutions that combine performance, reliability, and a deep of market insight.”

The post EGT to present its latest gaming solutions at SiGMA Central Europe 2025 appeared first on European Gaming Industry News.