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Swintt partners with Bragg Gaming Group to expand regulated markets presence

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In-demand software studio teams up with leading iGaming technology and content provider to gain further access to online casino operators throughout the Netherlands and beyond

Having ended 2022 with a flurry of new partnership deals that have strengthened the brand’s presence in several key iGaming markets worldwide, Swintt has picked up where they left off last year by today announcing another significant collaboration with Bragg Gaming Group. Under the terms of the new deal, Swintt will work with the renowned iGaming technology and content provider to ensure titles from both its Premium and Select ranges will be available at Bragg-powered online casinos – particularly those in the Netherlands, where Bragg has a large network of platform customers.

This means that Dutch customers at all of Bragg’s online casino partners will now be able to access a wide and richly varied selection of over 150 Swintt releases, with these covering everything from classic games that replicate the land-based casino experience to immersive modern video slots.

With the former proving particularly popular at Netherlands-based online casinos, Dutch players will be able to enjoy exciting entries in the ‘Books’ series such as Master of Books Unlimited and Seven Books Unlimited, as well as recent Premium releases like the prize-packed Seven Seven Pots and Pearls. All of these games combine the familiar fruit-themed symbols and iconic sounds of classic land-based slot machines with innovative features such as Free Spins with expanding wilds and instant-win respins, meaning customers always get an intuitive experience that is as rewarding as it is easy to play.

If a modern video slot experience is more to their liking, however, players at Bragg-powered online casino sites will also be pleased to discover the exciting range of Swintt Select slots that they now have available to them. These include popular titles in Swintt’s “Xtra” series such as Aloha Spirit XtraLockTM and Monster Disco XtraHoldTM as well as the celebrity-endorsed hit, The Crown starring Vinnie Jones.
With each of these titles boasting its own distinct theme, art style and range of innovative bonus mechanics, slots in the Swintt Select line-up are able to offer something completely unique to players and provide an exciting gameplay experience they simply won’t find with any other software provider.

As such, the collaboration between Swintt and Bragg Gaming Group looks set to be hugely beneficial for both parties, with Swintt able to further extend its market outreach and connect with new customers in the Netherlands and beyond, while Bragg builds on its reputation for providing an unrivalled game selection to its partners that includes titles from the industry’s most sought-after software providers.

David Mann, Chief Executive Officer at Swintt, said: “Having worked so hard in 2022 to raise the profile of our brand in a number of key iGaming markets, Swintt is delighted to kick off the new year by teaming up with a company of the stature of Bragg Gaming Group. The collaboration will enable Swintt to capitalise on increased market access by connecting with Bragg’s numerous online casino partners and offering our award-winning selection of slots to their customers, particularly in the Netherlands, where Bragg Gaming Group has an incredible network of clients.”

Lara Falzon, President and COO of Bragg Gaming Group, said: “Over the last year, Bragg Gaming Group has enjoyed remarkable success in the Netherlands, establishing access to a broad network of Dutch online casino players via our PAM and content offering.
“Being able to provide access to the industry’s most sought-after suppliers is absolutely key to this and by adding Swintt Premium and Swintt Select slots to our industry-leading platform offering, we’ll be able to provide further choice to our casino clients and enable them to offer even more exciting games to their customers.”

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What Does a Win Feel Like? WinSpirit Is Trying to Find Out

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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

what-does-a-win-feel-like?-winspirit-is-trying-to-find-out

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.

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What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

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