partnerships
POPOK GAMING HAS A BRAND NEW PARTNERSHIP WITH MONOTECH!
Providing games to hundreds of online casinos around the world, PopOK Gaming is dedicated to building strong long-term partnerships. The proof of it is our new collaboration with a state-of-the-art platform like Monotech, which provides advanced betting solutions and offers an innovative approach to the online gaming industry.
From now on, Monotech’s numerous operators can offer their players high-quality iGaming entertainment with PopOK Gaming’s various slots, thrill live casino games and attractive instant games.
Head of Account Management at Monotech Joachim Eltz commented, “We are happy to build synergies and win-win cooperation with PopOK Gaming. We have reignited our game aggregator portfolio with the PopOK brand. The integration process finished quickly with the help of the PopOK Team”.
PopOK Gaming is confident that its products will complete Monotech’s game arsenal, as they are made with close attention to all the details, from features and payout structure to animation and sound effects.
Business development executive at PopOK Gaming Luiza Melikyan, on this partnership acquisition, “Our award-winning content will be an excellent addition to Monotech’s portfolio. Thanks to both our teams for their great work”.
So, as a result of this win-win partnership, countless gamers will have their happy-go-lucky and uninterrupted gaming experience, and the operators will reap their profits with high website traffic.
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Greece
Olympiacos BC Secures Sponsorship Deal with Superbet
Olympiacos BC has entered into a sponsorship deal with Superbet. Olympiacos is one of Europe’s most iconic basketball clubs, with a passionate global fan base and a legacy of success at the highest level.
John Kalamvokis, General Manager of Superbet Greece, said: “This partnership with Olympiacos BC FC is a particularly important moment for Superbet in Greece. Our new partners are a club with an impressive history, a unique identity and a passionate fan base that lives for their favorite club. This organization has inspired millions of fans through its successes and timeless presence at the highest level of European sports.
“This year’s wins of the Euroleague Basketball and Greek Championship proved once again what Olympiacos means: ambition, hard work and a high performance. These are values that we recognize, respect and strive to serve every day at Superbet. We are proud to enter into this partnership until 2032 and look forward to creating engaging and innovative experiences that will bring this club and its fans even closer.”
NIKOS LEPENIOTIS, General Manager of Olympiacos BC, said: “We are particularly happy to welcome Superbet to the Olympiacos family. The start of this collaboration is an important moment for our organization and signals our shared desire to invest in a relationship with long-term potential and substantial content.
“We are united by the ambition to constantly grow, the desire for innovation and the commitment to achieving ambitious goals. We are confident that through this partnership we will create new opportunities, offer even more to our fans and achieve significant results for both sides.”
The post Olympiacos BC Secures Sponsorship Deal with Superbet appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
1xBet
Conor McGregor Becomes 1xBet Brand Ambassador
Former UFC champion Conor McGregor has become the official global ambassador of 1xBet.
Not just a fighter. Not just a champion. McGregor is a phenomenon who helped turn the UFC from a niche sport into a global spectacle – driving record-breaking PPV sales, attracting worldwide media attention and engaging millions of fans.
Every time the Irishman steps into the octagon, it becomes an international event. The 1xPartners affiliate programme is getting a major boost. The legendary Notorious is now a long-term part of the 1xBet.
This partnership carries special importance ahead of UFC 329, which takes place on July 11. The main event will feature a rematch between Conor McGregor and Max Holloway, 13 years after their first meeting. Their 2013 bout marked a turning point in both fighters’ careers, and the upcoming clash is already being described as the most anticipated MMA event in recent years.
For 1xBet, partnering with one of the world’s most recognisable athletes creates new ways to reach a global audience, strengthens the brand’s international presence and gives 1xPartners affiliates additional opportunities to scale sports traffic. The affiliate program offers competitive monetisation terms, including up to 50% RevShare, regular payouts and a comprehensive suite of modern tools. This helps to consistently deliver strong conversion and engagement rates worldwide.
For 1xPartners affiliates, this is a chance to become part of a large-scale project, leverage one of the most recognisable athletes’ incredible media influence, work with the hottest traffic from the biggest UFC events and continue growing with 1xBet.
The post Conor McGregor Becomes 1xBet Brand Ambassador appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
BETANO
Play’n GO goes live with Betano Colombia in LatAm expansion
Kaizen Gaming’s Betano adds Play’n GO’s full slots portfolio, including Book of Dead and Reactoonz, for the first time in Colombia.
Play’n GO has launched with Betano Colombia, making the Swedish supplier’s casino games available on Kaizen Gaming’s brand in the country for the first time.
The agreement covers Colombia, one of Latin America’s regulated iGaming markets. Betano Colombia is rolling out Play’n GO’s full content portfolio, including titles such as Book of Dead and Reactoonz.
Play’n GO positioned the launch as part of its broader push across regulated markets in Latin America, with Colombia highlighted as a priority jurisdiction due to its established regulatory framework.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said: “Colombia is an incredibly important market for Play’n GO. It stands out as one of the most stable regulated markets in Latin America, making it a key focus for our long-term growth strategy globally.
“Betano is one of the biggest names in global gaming, and they share our commitment to quality, compliance, and delivering exceptional entertainment. Bringing our full portfolio live on their platform in Colombia is an exciting step, and we’re confident this partnership will be a strong success for both parties.”
The post Play’n GO goes live with Betano Colombia in LatAm expansion appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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