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Network Gaming secures four new partners ahead of World Cup
Network Gaming, a betting technology company innovating the next generation of sports prediction games around small-stakes-big-win betting products, has secured four new key partners ahead of the World Cup. Featuring new product launches across multiple sports, spearheaded by its headline World Cup Tournament Survivor game, Network Gaming’s new partners are:
- Planet Sport, media and B2B technology specialists who publish Football365, TEAMtalk, PlanetF1 and others as well as delivering a range of B2B products, content and services
- WhoScored.com, the football data analysis website
- At The Races, the horse racing media rights company which operates the Sky Sports Racing TV channel
- 101 Great Goals, the football live streaming and betting tips website, part of XL Media
Mike Grenham, Managing Director of Betting at Planet Sport, said: “We’re delighted to be partnering with Network Gaming, they have been a pleasure to deal with and the whole integration process has been seamless. We can’t wait to see how our audience of 15m users enjoy these great games.”
Matthew Taylor, Director of New Media and Innovation of At The Races, said: “Whilst ATR is first and foremost a digital platform for horse race fans, we fully understand that their interest in sport isn’t confined to equine excellence. The World Cup transcends traditional boundaries and we have historically devoted significant editorial coverage for tournaments but this year we also wanted an extra layer of engagement.
“We have partnered with Network Gaming, the brand leader in terms of pay-to-play predictive sports games, to deliver a series of World Cup games that will engage sports fans throughout the tournament and offer a small-stakes-big-prize-pool opportunity – winners will require a combination of strategy, skill and of course luck.
“The timescales were tight but both ATR and Network Gaming worked as a well-oiled team to deliver the game. We look forward to working with Network Gaming on future projects where the appeal of the event rises above typical borders of engagement.”
Thomas Rooney, Director of EU Sport at XL Media, said: “This year’s World Cup is played offline, but experienced online and we are delighted to serve up the 101greatgoals .com audience with this fun, engaging and hugely popular game, thanks to Network Gaming. The guys have been superb from our initial conversation through to going live. They do all the work behind the scenes, we send traffic to the game – it’s hopefully just the start of a long and successful partnership.”
Network Gaming made its name with the success of its first pay-to-play game, the Fantasy Masters golf, and recently attracted cornerstone strategic investment from a host of industry heavyweights, including Betfair co-founder Andrew Black.
The company’s star-studded product team are creating small-stakes-big-win products that deliver real value-for-money enjoyment. Recreational customers are not simply assembled in a pool of players where only a handful of sharks dominate the winning positions in the leaderboard. Similarly, innovative mechanics within the products keep players in contention for as long as possible, thereby deepening fan engagement and interaction, boosting repeat visits and digital dwell-time.
Network Gaming’s ongoing partnerships are comprised of top-tier operator Fitzdares, talkSPORT, whose popular sports news and analysis shows drive audience engagement across a number of live-broadcast platforms, and The Sun’s fantasy football offering of Dream Team.
Network Gaming is looking ahead to an exciting 2023, with notable expansion into the U.S., where a growing product suite (comprising NFL, NBA, MLB and horse racing) will see it broaden and deepen its reach. The North American market remains a greenfield opportunity because Network Gaming games work particularly well for U.S. sports. They can function in either fixed-odds or DFS-style-license formats, opening up a prolific pipeline of free-to-play or pay-to-play games with great repeat-play metrics to media companies or affiliates. Equally, any sportsbook can benefit from integrating a versatile vertical that is neither DFS nor fixed-odds betting to help them differentiate their product in a progressively homogenised market.
To find out more, entries are now open for the World Cup Tournament Survivor game, which follows a similar format to Network Gaming’s classic Survivor format which has proved so popular in its initial offering around the English Premier League. It’s a value-for-money bet during the cost of living crisis, whereby one £10 entry fee buys customers two lives and possibly a whole tournament of entertainment.
Thousands of players are already taking part, with the final prize pool likely to be over £25,000.
Harry Collins, CEO at Network Gaming, said: “We are delighted to support our new partners in engaging their audiences and growing wallet share with our exciting and truly differentiated product portfolio. Network Gaming products are easy to integrate and increase time on site. As a team, we’re also energised to continue to unveil more new products across a wide range of sports to all our prestigious partners in the coming year.”
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QTech Games, the leading game aggregator for emerging markets, has launched a partnership with leading live-casino provider Live Vegas, adding further depth to its product portfolio and giving platform clients access to a multifaceted live-dealer catalogue.
The global live-dealer sector continues to grow, and Live Vegas’s authentic and innovative digital table games provide a standout example. Its suite includes popular live casino titles such as Blackjack, Roulette, Texas Hold’em, and Baccarat, designed to deliver the thrill of Vegas to players worldwide.
As part of the studio’s mantra to “capture the thrill of Vegas,” Live Vegas is also elevating the VIP experience. Single players can now enjoy one-on-one live video sessions with dedicated dealers, offering a personalised, social, and engaging gaming experience. Players can seamlessly switch tables or dealers, ensuring smooth gameplay while keeping the focus on the action.
These games now form part of QTech Games’ diverse portfolio, which is localised for each region and supported by native mobile apps, powerful reporting and marketing tools, and 24/7 local-language assistance. The partnership also extends Live Vegas’s international reach, unlocking new opportunities in emerging regions, especially Africa and Latin America.
Philip Doftvik, CEO at QTech Games, said:
“Live Vegas is an eye-catching studio, renowned for delivering immersive entertainment experiences to players, who can now enjoy these engaging, real-time table games (from classics like blackjack, roulette, baccarat and Texas Hold’em to more regional favourites) via the flexible QTech Games platform which offers the fastest integration on the market.
“Over the past few years, they have developed an array of exciting live-casino products, designed to boost retention and deliver a memorable user experience that players return to, while attracting new players as well. They’re the first provider to really ramp up the VIP-room experience, too—creating a warm, engaging experience which doesn’t fall far short of Vegas’s real-world customer service! Our combined aim is to empower operators with reliable technology and innovative solutions, making it easy to channel the excitement of Vegas to every player.”
Tigran Zaqaryan, CCO at Live Vegas, added:
“We’re thrilled to put our key piece in place in the all-encompassing QTech Games jigsaw, and we look forward to their platform taking our games to new, untapped audiences across emerging markets. Live Vegas’s unrelenting commitment to delivering engaging live-player experiences affords customers the visceral thrill of playing in a real-world casino, while QTech’s know-how made them a perfect partner for us. They understand that there’s no chance of cracking emerging markets without delivering the best localised games that truly connect with varied cultural proclivities in iGaming.
“At Live Vegas, our commitment to innovation and delivering the highest-quality experiences informs everything we do. QTech’s emerging markets platform now offers the perfect new proving ground through which to showcase our content. We blend industry-leading expertise with advanced technology to deliver exceptional services. And our focus is on creating a uniquely tailored gaming experience, ensuring a relaxed and enjoyable atmosphere for every player.”
The post QTech Games lights up its live casino offering with Live Vegas appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
LCKY Group has announced the appointment of Alex Manning as Group Chief Technology Officer, marking the first major leadership hire since the company’s strategic rebrand earlier this year.
Previously known as Glitnor Group, the entrepreneurial-led organisation entered a new phase of its development in January when it adopted the name LCKY Group. The rebrand was designed to better reflect the strong portfolio of brands operating under the group while also positioning the business for future expansion.
Alex’s appointment as Group CTO represents a significant step in this next stage of growth. With more than 25 years of experience across the fintech and iGaming sectors, Alex brings deep expertise in scaling businesses and leading complex digital transformations.
Prior to joining LCKY Group, Alex served as CTO of iGaming at Light & Wonder, where he led a major engineering transformation. During his four-year tenure, he transitioned the team to a product-led, cross-functional delivery model, oversaw the development of several first-of-their-kind products, and supported the company’s expansion into new regulated markets.
Richard Brown, Group CEO at LCKY Group, said:
“Everyone at LCKY Group is delighted to welcome Alex at what is a defining moment in the company’s evolution. He brings extensive experience across regulated fintech and iGaming markets, and his proven ability to guide organisations through successful scale-ups and digital transformations makes him an ideal fit for the role of Group CTO.”
Alex Manning, Group CTO at LCKY Group, added:
“I’m excited to join LCKY Group at a time when the business is focused on strengthening its international presence and growing its influence across key regulated markets. My priority will be to build on the strong culture that already exists within the group, creating a high-performance environment where teams can thrive, innovation is encouraged, and each of our brands is given the platform it deserves.”
The post LCKY Group announce Alex Manning as Group CTO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
CasinoCanada.com has revamped its bonus display, introducing a new Bonus Card system that makes it easier to understand, compare, and claim offers.
The recently launched Bonus Cards offer an organized and efficient method for discovering bonuses.
This update addresses ongoing problems with messy and uneven bonus information. In the past, diverse naming methods, extensive explanations, and concealed special offers complicated the process for users to find pertinent deals.
Neat, uniform cards
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Exclusive bonuses highlighted prominently
CasinoCanada.com now showcases its exclusive offers – bonuses that can only be accessed through the site. A new Exclusive toggle enables users to quickly display these deals without going to a different page or completing extra tasks. With one tap, special deals rise to the top of the list.
Expandable information for enhanced understanding
Every card now features an expandable area containing essential terms, advantages and disadvantages, and qualification criteria. This assists visitors in swiftly locating the specific promotion they seek, minimizing search duration and enhancing overall navigation.
The revamped system simplifies the reading, comparing, and claiming of bonuses. This update increases CasinoCanada.com’s value to its audience by minimizing friction and showcasing exclusive offers.
CasinoCanada.com will persist in broadening and improving the product, with forthcoming visual upgrades and extra features already being developed.
The post CasinoCanada.com Launches Revamped Bonus Cards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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