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Ronaldinho makes footballing return with GAMING1’s Circus brand

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Football icon to feature in Circus Cup match in September

 Ronaldinho, the 2005 FIFA World Player of the Year, will take part in a unique gala match between KAA Gent and Standard de Liège on 21st of September, in the Ghelamco Arena in Ghent, Belgium.

Now regarded as one of the most technically gifted players football has ever seen, Ronaldinho will return to play for 20 minutes with each team in a match that has been dubbed The Circus Cup. The Brazilian will also be joined by Standard de Liège and KAA Gent legends, with Gunther Schepens and Jean-Francois Gillet captaining both sides.

The match is an initiative by the Belgian gaming brand Circus, a historic sponsor of Standard de Liège and also KAA Gent’s partner since the start of the season.

The Circus Cup is seen as a way of enhancing the company’s involvement in both football clubs, with Circus aiming to be more than just a financial investor for its teams. The 20,000-seater stadium will operate at full capacity with the event expected to sell out, as 15,000 supporters have already registered their interest.

Supporters of both clubs can attend the match for free, with Circus promising the winning team a prize that they can add to their future tifo. Once the game ends, fans will be able to vote for which prize they want, whether it’s an XXXL flag, a statue of a club legend or a fresco in the stadium.

Part of GAMING1, Circus is a Belgian sports betting brand that has grown rapidly in recent times, illustrated by its signing of one of the most well-known names in the sports industry.

Discussing the deal, Circus CEO, Emmanuel Mewissen said: “We’re extremely proud of our partnership with Ronaldinho, one of the best footballers of this – or the last – century.

“Everyone knows his iconic smile, his amazing technique, and inimitable feints. Playfulness is one of Circus’ core values, so Ronaldinho is a perfect match. We want to link that playfulness to being able to have fun in a responsible way.

“I’m sure I speak for everyone when I say that we can’t wait for him to make a return to football in the Circus Cup. It’s bound to be a fantastic spectacle with Ronaldinho swapping shirts and playing for both teams.”

Former professional footballer, Ronaldinho added: “It’s very exciting for me to be teaming up with such a prestigious Belgium company. I’m also looking forward to the Circus Cup match, a great chance to show what I can still do.

“But overall, this cooperation with Circus in Belgium is more than just about football, it’s an ideal collaboration because I see a lot of similarity between the brand’s personality and my own, especially its playfulness.

“I’ve always been about play but pushing this message and tying a meaningful story to it makes a lot of sense, especially regard responsible play. I believe it can have a hugely positive impact on people watching.”

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Gaming Corps inks strategic UK deal with MrQ

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Gaming Corps – a publicly-listed game development company based in Sweden, has announced a new partnership with UKGC-licensed operator MrQ, marking another confident step in growing its UK presence.

Since launching in 2018, MrQ has built a reputation for doing things on its own terms. The operator already boasts a lobby of over 1,000 games, curated with a focus on fun over fuss, and is one of the few online casinos to offer no wagering requirements. It’s a setup that has resonated strongly with UK players and makes MrQ an ideal home for Gaming Corps’ vibrant, personality-driven portfolio.

Through the partnership, MrQ players will gain access to a wide range of Gaming Corps titles, including high-tempo favourites such as 3 Pigs of Olympus Bonus Pot, Fishing Pro: Reel Collect, 3 Pots of Potions and Wild Woof. More releases are already lined up, including upcoming titles built around the studio’s crowd-pleasing mechanics.

These dynamic titles are already resonating with players in multiple regulated markets, and the new collaboration will ensure UK audiences can enjoy the same mix of bold visuals, quick-hit gameplay cycles and rewarding bonus features.

Adam Pentecost, Director of Customer Success at Gaming Corps, said: “We’ve been focused on growing our footprint in the UK for some time, so partnering with MrQ is a fantastic step forward. Their approach to casino entertainment is refreshing and player-first, which makes them a great match for our content. We’re thrilled to see our titles land on their platform and to continue building momentum in the UK together.”

Daniel Pascoe, Senior Casino Manager at MrQ, added: “Gaming Corps is producing some of the most distinctive content in the market right now. Adding their games broadens our selection and gives players more great options to enjoy. We’re very pleased to welcome them into the MrQ fold.”

The post Gaming Corps inks strategic UK deal with MrQ appeared first on European Gaming Industry News.

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BetMakers and Kiron Interactive Launch Virtual Racing Through the BetMakers API

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BetMakers and Kiron Interactive Launch Virtual Racing Through the BetMakers API

BetMakers Technology Group is pleased to announce the successful launch of its new partnership with Kiron Interactive, a global leader in virtual sports and number games. Kiron’s full suite of virtual horse racing, greyhound racing, and harness racing content is now fully integrated and available through the BetMakers CoreAPI.

The completed integration enables BetMakers’ global network of wagering operators to activate Kiron’s market-leading virtual racing content directly within their existing BetMakers setup. This delivers high-frequency, always-on racing products that complement live racing, enhance customer engagement, and drive incremental turnover.

“Kiron has built a reputation as a world-class provider of virtual racing content, and we’re excited to bring their high-quality, high-frequency products directly to our operator network,” said Joey Carroll, Director of Business Development & Partnerships at BetMakers. “With the integration now live, our partners can switch on virtual racing immediately and seamlessly expand their racing offering across all three codes.”

Steven Spartinos, Co-CEO at Kiron Interactive added: “Kiron’s focus has always been to give operators content that fits the way people play today. Virtual racing delivers fast, session-based entertainment that complements the live schedule and keeps audiences connected on their own terms. Integrating with BetMakers opens that experience to a broader network through a single, streamlined API. It strengthens our reach and gives operators a practical way to grow their racing portfolio with reliable, always available content.”

With virtual racing now available via a single, modern API alongside BetMakers’ global racing content, fixed-odds pricing, and tote solutions, operators can offer an even more comprehensive racing experience without any additional platform complexity.

Operators interested in enabling virtual racing can contact their BetMakers Account Manager for activation details.

The post BetMakers and Kiron Interactive Launch Virtual Racing Through the BetMakers API appeared first on European Gaming Industry News.

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Bragg Gaming Wins Online Platform of the Year at BEGE Awards 2025

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Bragg Gaming has won the “Online Platform of the Year” Award at the BEGE Awards 2025.

Bragg’s Player Account Management (PAM) platform for online casino, sports betting and lottery operators is designed to enhance the player journey, with the tools to grow numbers, maximise revenue, boost engagement, all while putting the player first.

What makes the Bragg PAM stand out? Here’s just a few highlights:

• Next-Generation Automation

• Predictive Insights

• Stability

• Fully Personalised Experiences

“We’re grateful to BEGE and the judging panel for recognising our work and celebrating the progress we’re making across the industry. And a huge thank you to our team and partners for helping us deliver a platform that truly understands the player,” the Company said.

The post Bragg Gaming Wins Online Platform of the Year at BEGE Awards 2025 appeared first on European Gaming Industry News.

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