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Altenar Partners Its Award-Winning Sportsbook With Bettis Player-Tailored Casino

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Altenar, a sportsbook software provider, has recently partnered with Betti, who creates the Casino experience players deserve.

Melding Bettis secure payment methods, a tailor-made casino promotion tool, and player promotions with Altenars risk management systems, several data feed providers, a plethora of sports content and 24/7 customer support players of Bettis Altenar-powered sportsbook will receive a tier-one betting experience.

Altenar looks forward to the growing relationship with Betti and the new heights soon to be reached.

A spokesperson from Betti had this to say on the partnership: “We ended up with Altenar as our Sportsbook provider after months of comparison. What it came down to was the current feature offering within their product but also, most importantly, we felt Altenars ambition and future plans are in-line with where we want to see Betti Sportsbook in the future.”

Speaking with Betti, Altenar was offered great insight into the partnership, history and benefits of this new relationship, here’s what a spokesperson for Betti had to say …

Can you give us some background information/company history on Betti?

The people behind Betti.com have been in the industry since 2004-6 with backgrounds from major players like Bet365, Betsson and Comeon in roles such as Brand Manager, Head of Casino and Head of Sportsbook. We are a close group of friends that felt we are ready to take the step to run our own business, and in the summer of 2021 we started our journey towards going live. Now finally we are live and slowly finding our ways forward.

What is Betti’s core expertise, and what do they offer?

This question could be asked by a player, or by a investor =) As you know, the difference between running a profitable company and not is not always visible actions. But for players in an elevator pitch I would say –

Based on who we are (we are and love gambling) and the experience we have, our core expertise is to know what the player wants and when, together with delivering it in an innovative way. Working with platfroms such as Altenar you must be creative to stand out. Betti will always strive to stand out, in all ways, every step on the way.

What will the partnership look like once it’s live? (i.e. how will both be integrated together?)

I see our partnership as a close relationship where we at Betti will trust the work on developments and risk monitoring to have the right decisions and priorities. And at the same time as Betti grows, Altenar will evaluate any feature requests or change requests coming in from our side. Bottom line you could say, we feel safe with making sure that if we bring in the traffic, Altenar’s traders and their system will make sure we both see great ROI.

What are the key benefits of the partnership for Altenar and Betti?

Not sure I understand the question. But the way I understand it my answer would be: Betti is a startup and we will need time to become the size we aim for, which is perfectly fitting in with the Altenar offering and current position in the industry.

What are the benefits for the players?

At Betti we offer several ongoing campaigns for our sportsbetting players. All because of Altenar’s excellent product. Some of the offerings are;

Free bets, Risk Free Bets, Predictor challenge, Early Payout, Bore Draw and Bet Builder

Which core markets will this partnership focus on?

To start we are focusing on Nordics and Germany.

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Acquisitions/Merger

Greentube agrees to buy Czech online operator Kingsbet

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Deal gives NOVOMATIC’s digital unit a direct B2C foothold in the Czech Republic, pending regulatory approvals.

Greentube has agreed to acquire Czech online sportsbook and casino operator Kingsbet CZ, moving into the country’s B2C online gaming market. The transaction is a 100% acquisition and is subject to conditions including regulatory approvals.

Greentube, the NOVOMATIC Digital Gaming and Entertainment division, said the deal supports its strategy to expand across regulated European markets.

The company pointed to the scale of the local opportunity, citing official data from the Czech Ministry of Finance that puts 2025 total market value (GGR in CZK) at 68 billion (EUR 2.7 billion), with online gambling accounting for 59.2% of total GGR.

Ronald van den Brink, CCO of Greentube, said: “Entering the Czech market is a natural step in our long-term growth strategy. The Czech Republic stands among the most advanced and well-regulated gaming markets in Europe. By joining forces with Kingsbet, we are gaining a strong local team that will support our expansion.”

David Vaněk, CEO of Kingsbet, added: “We are excited to join the Greentube group. This partnership brings us growth and investment opportunities, and access to advanced technology and globally renowned game studios. It will allow us to deliver an even stronger player experience and continue growing in the Czech Republic.”

The post Greentube agrees to buy Czech online operator Kingsbet appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Alea

Alea sponsors the ALL IN Platform Presidio Trophy as iGaming Leaders Return to the Golf Course

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Alea, a leading iGaming aggregator, is sponsoring the second edition of the ALL IN Platform Presidio Trophy, a golf tournament bringing together iGaming executives at the Royal Malta Golf Club on May 11 and 12.

Alea, the leading casino iGaming aggregator, is sponsoring the ALL IN Platform Presidio Trophy, taking place on May 11–12 at the Royal Malta Golf Club.

Now in its second edition, the tournament continues to establish itself as a meeting point for the global iGaming industry.

It brings together competition, partnership, and shared experiences in a setting that extends beyond traditional events.

40 players, six countries, Ryder Cup format

Players from Malta, the UK, Spain, the Netherlands, Dubai, and Canada will take part in a Ryder Cup-style format, with 40 golfers split into two teams competing across singles and doubles matches.

Team Malta, sponsored by ALL IN Platform in association with Alea, returns to defend its title following a tightly contested win in 2025, while Team Shivers, backed by Presidio, looks to reclaim the trophy.

For Alea, sponsoring the tournament with their long-term partner ALL IN Platform, reflects their ongoing effort to reinforce relationships in environments where competition and collaboration naturally intersect.

It’s a format that brings partners together in a more personal manner while still holding onto the competitive edge that defines the industry.

Alongside the tournament, an exclusive iGaming networking event will take place on the evening of May 11, gathering more than 80 industry professionals.

While golf drives the competition, the broader value of the event lies in the relationships it creates and strengthens.

“After the success at Loch Lomond 2025, we wanted to bring that same spirit of partnership to Malta with the ALL IN Platform team.

Excellence is a shared standard for us, both in business and on the green, and the ALL IN Platform Presidio Trophy is the perfect stage to lean into that.

We value the connection of bringing together people who share a sense of precision and purpose.

It’s the ideal moment to celebrate our partners and the journey we’re on together.” — Ramon Glieneke, COO at Alea

“Partnering with Alea on the ALL IN Platform Presidio Trophy reflects exactly how we believe business relationships should evolve—through shared experiences, trust, and a healthy sense of competition.

Alea has been a natural partner for us, aligned in both vision and execution, and this event is a great example of how we can bring the industry together in a way that feels both meaningful and memorable.

It’s not just about the tournament—it’s about strengthening the connections that drive long-term success.”  John Foster , CCO at ALL IN Platform

Set just outside Valletta, the Royal Malta Golf Club is one of the oldest in Europe and provides a course that blends history with a layout that rewards consistency and precision.

It’s a setting that mirrors the nature of the event itself: competitive, focused, and built around performance.

As the tournament returns to Malta, the 2026 edition builds on last year’s momentum, bringing renewed rivalries and a growing international presence as the event continues to establish itself as a distinctive fixture within the iGaming calendar.

Alea is a leading iGaming aggregator, offering a customizable platform that provides operators worldwide with seamless access to over 17,000 games from 170+ top-tier providers through a single API integration.

Known for its innovative technology, Alea simplifies the integration journey and delivers a flexible, scalable solution designed to enhance game variety, player experience, and operational efficiency.

Alea is highly committed to a security-first infrastructure, ensuring reliability and trust at every level.

In 2024, the company strengthened its cybersecurity framework through a strategic partnership with Continent 8 and achieved VAPT certification.

The post Alea sponsors the ALL IN Platform Presidio Trophy as iGaming Leaders Return to the Golf Course appeared first on Americas iGaming & Sports Betting News.

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game launches

Spinomenal releases 3 Magical Genies slot with Hold & Hit bonus

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Spinomenal has released a new slot title, 3 Magical Genies, expanding its content portfolio with an Arabian-themed game built around a Hold & Hit-style Bonus Game.

The supplier said the game’s Wild symbol substitutes for all symbols except the Bonus, Boost, Collect, Multi and Jackpot symbols, with five Wilds on a winning line paying x10 the bet.

3 Magical Genies includes four Special Bonus symbols—Bonus, Boost, Multi and Collect—designed to affect symbol values during the Bonus Game. Spinomenal said a Mystery symbol can also appear in the feature, transforming into a Boost, Multi, Collect or Jackpot symbol.

According to the company, landing six or more qualifying symbols triggers the Bonus Game with three bonus spins and locked triggering symbols. During the feature, prizes can range from x1 to x10 multipliers of the total bet, alongside a Mini Jackpot (x20), Minor Jackpot (x50) or Major Jackpot (x150). Filling the grid awards the Grand Jackpot, set at x3,000 the total bet, Spinomenal said.

Spinomenal CO-CEO, Omer Henya commented: “3 Magical Genies brings the magic of the Arabian world to life, where riches are within reach for those with luck on their side. The Hold & Hit mechanic, alongside the four Special Bonus symbols, makes this a magical ride full of golden promise.”

The post Spinomenal releases 3 Magical Genies slot with Hold & Hit bonus appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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