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METANOMIC LAUNCHES ‘THUNDERSTRUCK’ – 1st gamer analysis tool powered by AI
Metanomic, the complete game economy and player analytics company, today proudly announces the global launch of its Thunderstruck player analytics platform; which is poised to revolutionise game developers’ use of behavioural data to improve retention and monetisation.
Thunderstruck is the first ever video game analytics platform to leverage AI-powered behavioural analytics. It makes use of Bayesian inference-backed AI to understand data from real in-game events, drawn directly from game servers. Thunderstruck analyses player motivations, play styles, and reward preferences, providing developers with live information on who their game is for, what types of players have the highest retention, and which players spend the most in-game. Until now, game creators have had to rely on outdated player classification models combined with market research, and plug gaps in insight with assumptions and guesswork.
Metanomic was founded in 2021 by veteran game designers, AI experts, and professional economists, and has successfully secured USD $2.9 million pre-seed funding to-date. Thunderstruck is launching with 7 player types – Killers, Achievers, Explorers, Socialisers, Speedsters, Conquerors, and Scientists – which can be tailored to the priorities of individual game titles. Player types will be refined and added to as the platform analyses data from more titles, while its Bayesian AI means Thunderstruck can even identify the series of events that lead to specific player actions.
Announcing the launch of Thunderstruck, Theo Priestley, CEO and Founder of Metanomic, said:
“For too long, game developers have relied on blunt instruments to understand their players. It’s no exaggeration to say that the bulk of the games industry’s framework for player classification dates back to a 1996 essay by Richard Bartle. A generation later, Thunderstruck is the next big leap forward, taking just a few days to generate more insight than a team of analysts could in a month. We understand that players can straddle multiple personas or even change persona based on their motivations, and use custom AI and live data to accurately anticipate how they’ll respond to metagame changes. Thunderstruck is all about empowering game developers with a better way to identify, acquire, and impact the right players for their game.”
Thunderstruck is equally suitable for mobile, console, and PC; existing as well as new games; and web3 as well as traditional web2 games. It works in tandem with Metanomic’s free Economy Engine platform, which was launched earlier this year to help studios to build, simulate and monitor their game economies.
Thunderstruck is launching with 7 player types.
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Killers
These players enjoy killing, creating chaos, and competitive elements most of all. They focus on winning, climbing player rankings, obtaining status, provoking, and imposing drama onto others. |
Achievers
These players are competitive and enjoy overcoming difficult objectives, whether set by the game or themselves, in order to obtain prestige, prizes, and other types of material possessions. |
Explorers
Those that like to learn as much about the game as possible, Explorers seek to understand the finer details of game mechanics. The thrill of discovery and uncovering hidden areas or objectives motivate these players over points or prizes. |
Socialisers
Players that experience fun in interacting with other players through social systems like using chat, managing guilds, or role-playing rather than playing the game itself. They tend to collaborate or join forces with others to achieve objectives than they could on their own. |
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Speedsters
Cheetahs race to objectives in order to be among the first to reach the end-game content or the highest level. They spend most of their time grinding experience and playing for long hours. |
Conquerors Conquerors enjoy the struggle against adversity and beating impossibly difficult odds. They are persistent, forceful, and repetitive in their pursuit to overcome their objectives. |
Scientists
Commonly referred to as ‘Crafters,’ Scientists seek to improve their skills by gathering resources and creating or improving items for themselves and to sell to others. They find enjoyment in more passive forms of game mechanics and objectives. |
The Thunderstruck player personas are also influenced by ‘passion’ – how often and how well they play. They can also be tailored by the game developer or publisher depending on their priorities. For example, in different types of game, ‘Achiever’ could mean the highest skilled, the richest, or the players with the most wins. In future, Metanomic will frequently add additional and more granular player types to further studios’ understanding of their players. |
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Alibaba’s Cave of Fortune
PG Soft welcomes players into Alibaba’s Cave of Fortune
Reading Time: 2 minutes
PG Soft, a world-class digital mobile games company, is inviting players into Alibaba’s Cave of Fortune in the hope of discovering magical treasures.
Alibaba’s Cave of Fortune is a 5-reel, 3-row classic slot game that shines with a superb Bonus Feature and Coin symbols that can be collected by Collector symbols. Set within the fabled cave that radiates with golden promise, this title is brought to life by a captivating soundtrack that oozes mystery and adventure.
A Wild symbol substitutes for all symbols except Coin symbols and Collector symbols, and it can only appear on reels two, three, four, and five.
During the main game, Coin symbols and Collector symbols have the potential to land on any reels. If there is one or more Collector symbols and a minimum of one Coin symbol on the reels, each Coin symbol will show a value between 1x to 10x – and wins are paid for every Collector symbol on the reels.
The Bonus Feature is activated when six or more Coin symbols appear anywhere on the reels, awarding an initial three spins. When four or five Coin symbols hit, they may randomly reveal more Coins to top up the total to six to launch the bonus. Once in the feature, only Collector symbols, Coin symbols, and Mini, Minor, Major, or Grand prize symbols appear.
After every bonus spin, all positions without Coin symbols, Mini symbols, Minor symbols, Major symbols and Grand symbols will spin to reveal either Collector symbols or nothing. If a Collector symbol lands, it collects the values from prize symbols on screen. Coin prizes range from 1x–10x, Mini awards 20x, Minor 50x, Major 500x, and the Grand symbol delivers an impressive 5000x the bet.
PG Soft’s spokesperson commented: “Alibaba’s Cave of Fortune is a jewel in the desert sands, promising treasures beyond belief to those who can find a way through the traps and puzzles. Each spin is a step closer to claiming Alibaba’s legendary fortune.”
The post PG Soft welcomes players into Alibaba’s Cave of Fortune appeared first on European Gaming Industry News.
Åland
Kambi Group plc and Paf sign long-term sportsbook partnership extension
Reading Time: < 1 minute
Latest extension deepens longstanding partnership between Kambi and leading international gaming operator Paf, first established in 2010
Kambi Group plc, the home of premium sports betting solutions, has agreed a long-term extension of its online sports betting partnership with Paf, an international gaming company known for its commitment to responsible gaming and sustainable entertainment.
This latest renewal further deepens the partnership between Paf and Kambi which was first established in 2010 and has seen Paf launch its Kambi-powered sportsbook in several regulated markets including Estonia, Finland, Latvia, Spain and Sweden.
Headquartered and licensed by the local government in Åland, Finland, the operator will continue to leverage Kambi’s Turnkey Sportsbook offering and a curated selection of front-end development services to power its flagship Paf brand, alongside brands such as Speedybet and Golden Bull.
Werner Becher, CEO of Kambi, said: “We are proud to announce this latest contract renewal with Paf, growing Kambi’s relationship with one its longest standing partners. We are enthused to continue working closely with Paf, empowering them with our premium sports betting products and supporting their strategic growth ambitions.”
Christer Fahlstedt, CEO of Paf, said: “Extending our longstanding partnership with Kambi was a natural choice, building on many years of strong and trusted collaboration. We are passionate about continuing to deliver unforgettable sports betting entertainment to our players across Europe, and Kambi’s services will continue to play an important part as we build on this success.”
The post Kambi Group plc and Paf sign long-term sportsbook partnership extension appeared first on European Gaming Industry News.
James Jelliffe Head of Slots at Stakelogic
Stakelogic launches five new Mini Games designed for fast, fun, instant-play
Reading Time: 2 minutes
A new wave of fast-play titles designed for instant entertainment and short-session engagement.
Stakelogic is expanding its portfolio with the release of five new Mini Games, each designed to deliver sharp, satisfying gameplay loops and instant-win excitement. Launching 24 November, the collection blends simple play with high engagement, giving players something compelling to dip in and out of between longer sessions.
Golden Kick is a fast-break penalty shoot-out where instinct meets nerve. Each successful kick increases the payout and moves players up the multiplier bar, with the option to cash out at any time. Missing a shot forfeits the round, turning each decision into a dramatic risk-reward moment. Completing all safe zones on a chosen difficulty tier unlocks a powerful Bonus Multiplier, giving Golden Kick a competitive, tournament-style energy.
Mouse on the Run is a vertical trail game where players chase Yarn Balls while avoiding hidden traps. Different difficulty modes shift the balance between safety and volatility. Collecting Cheese symbols boosts the final multiplier, encouraging players to push their luck just one step further. Charming visuals and clear progression cues make this a warm, character-driven take on instant win play.
Gold Pick Legend is a minefield-style grid game where gold nuggets mean reward and dynamite ends the round. Players choose the grid size and number of hidden explosives, directly shaping the level of risk and the size of potential multipliers. The option to cash out at any time means tension builds naturally as more tiles are uncovered.
Flip N Win is a stripped-back coin flip game. Players choose the level of risk by moving the slider to increase the potential payout – but the higher the reward, the more daring the odds. Each flip is quick and decisive, with a history tracker showing recent streaks. It’s simple, clean, instant entertainment at its most replayable.
Tiki Tiki Twist is a tropical-themed wheel game which puts players in control of the challenge. By choosing both difficulty and the number of wheel segments, players influence the balance between winning zones and higher multipliers. Land on a winning segment to claim a payout or push for bigger potential with a more volatile setup. This colourful, tap-and-spin experience packs a punch.
James Jelliffe, Head of Slots at Stakelogic, said: “Player behaviour continues to evolve, and Mini Games have become an important part of the entertainment journey. They offer quick engagement, clear outcomes, and the freedom to dip in and out without commitment. This latest collection showcases just how much personality and excitement can be delivered in short-form play. We’re excited to see them live across our operator network.”
The post Stakelogic launches five new Mini Games designed for fast, fun, instant-play appeared first on European Gaming Industry News.
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