Caesars Entertainment
Caesars Entertainment Opens Two State-of-the-Art Caesars Sportsbook Locations and a Brand-New World Series of Poker Room in Louisiana
An exciting new era of sports betting and poker play was ushered in this week with the grand openings of spectacular spaces at two Louisiana-based casinos. Part of Caesars Entertainment, Inc. (NASDAQ: CZR) (“Caesars”), Harrah’s New Orleans and Horseshoe Bossier City Hotel & Casino each made history by opening state-of-the-art Caesars Sportsbook locations at their resorts. In addition, Harrah’s debuted the largest poker room in Louisiana with its grand opening of the new World Series of Poker Room.
“This was a special week for Caesars and our longstanding commitment to Louisiana,” said Dan Real, Regional President, Caesars Entertainment. “The opening of our world-class Caesars Sportsbook locations and the new World Series of Poker® Room add to the legacy that Harrah’s New Orleans and Horseshoe Bossier City have built in the Gulf Coast region. We’re ready to welcome sports fans into our sportsbooks, and we’re proud to open the largest poker room in Louisiana, true to the WSOP brand and what it represents.”
To commemorate these openings, Caesars held two ceremonial events inside Harrah’s and Horseshoe this week, each featuring a ribbon-cutting and ceremonial first bet.
In New Orleans, Archie and Cooper Manning joined Pro Football Hall of Famer and former New Orleans Saint Rickey Jackson, local dignitaries, and Saints Superfan Leroy Mitchell Jr., better known as “Whistle Monsta,” to open the new sportsbook and poker room. Jackson placed the ceremonial first bet with his $1,000 wager on the Saints to win the Super Bowl at 40/1 odds and any possible winnings benefitting the United Negro College Fund (UNCF). In Bossier City, Caesars Sportsbook opened in grand fashion with Mayor Tommy Chandler cutting the ribbon ahead of a massive ceremonial first bet of $200,000, placed by a VIP and well-known guest.
Harrah’s New Orleans now boasts a 5,700-square-foot sportsbook with four betting windows, 12 self-service betting kiosks, a 147-foot video screen, and a state-of-the-art, high-powered audio system adjacent to the 5,000-square-foot World Series of Poker Room featuring 20 poker tables. The openings mark another phase in the ongoing $325 million transformation of Harrah’s New Orleans into Caesars New Orleans, which is expected to be completed by 2024.
Horseshoe Bossier City’s new Caesars Sportsbook further cements its status as the foremost entertainment destination in northwest Louisiana. The more than 6,900-square-foot space features three betting windows, 15 self-service betting kiosks, more than 94 TVs with a state-of-the-art, high-powered audio system, a VIP viewing section, and a massive bar.
“These incredible openings are a testament to Louisiana residents, our Team Members and the guests who visit these historic resorts,” said Eric Hession, President of Caesars Digital. “We truly feel like we’re part of the home team in Louisiana, and we take pride in serving the great customers and sports fans in the state. From our Caesars Sportsbook app to our retail sportsbooks and now our elevated World Series of Poker Room, we embrace the opportunity to provide guests with even more unforgettable experiences.”
Caesars remains committed to investing hundreds of millions of dollars to provide unequaled sports and entertainment experiences throughout Louisiana. This commitment will see Isle of Capri Lake Charles transform into Horseshoe Lake Charles, which will reopen with a new Caesars Sportsbook location in the coming months.
In addition to in-person wagering at these properties, the easy-to-navigate Caesars Sportsbook app features improved performance with a focus on speed, ease of use, and intuitive features to make getting a bet down easier than ever. Bettors can take advantage of additional ways to deposit funds, faster payouts, live scoreboards, and expanded in-play betting options, as well as same-game parlays, new cashout functionality, and more ways to wager with thousands of additional markets.
Eligible sports fans in select Louisiana parishes can download the app on iOS or Android, register, and deposit funds to take advantage of a new special sign-up offer for first-time users:
- The Full Caesar
- Sign up using promo code CZRFULL, deposit, and place your first bet of $10 or more, receive:
- An additional 1,000 Tier Credits and 1,000 Rewards Credits
- If that first bet isn’t a winner, also receive:
- One free bet equal to the amount of your first wager up to $1,250
- Sign up using promo code CZRFULL, deposit, and place your first bet of $10 or more, receive:
Both online and in-person, Caesars Sportsbook integrates the industry-leading loyalty program, Caesars Rewards. Every bet placed rewards the bettor with Tier Credits for status and Reward Credits that can be used to unlock unbeatable experiences within the Caesars portfolio of properties and partnerships.
Caesars has local partnerships with the New Orleans Saints, New Orleans Pelicans, LSU Athletics, and a historic 20-year, exclusive naming rights deal with the Saints for the Caesars Superdome, the future home of Super Bowl LIX in 2025.
Caesars is an industry leader in responsible gaming with a decades-long commitment to responsible gaming practices. As Caesars Sportsbook continues to expand into new markets, responsible gaming education remains a key emphasis, and customers in Louisiana can directly access responsible gaming resources through Caesars Sportsbook’s work with regulators and the community. In addition, the Caesars Sportsbook app has best-in-class tools in place to prevent problem gambling, including Deposit Limits, Spending Limits, Daily Time Limits, and Cool Off Time Limits.
For real-time industry updates and to join the empire of like-minded Caesars, players can engage with the Caesars Sportsbook social handle @CaesarsSports on Twitter, Instagram and Facebook.
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Caesars Entertainment has launched its third fully in-house developed proprietary online casino title: Signature American Roulette. Now live in New Jersey, the game is available across Caesars Palace Online Casino, Caesars Sportsbook & Casino, and Horseshoe Online Casino, bringing another standout addition to the Company’s Signature table game series.
Developed by Empire Creative, Signature American Roulette reflects Caesars’ growing investment in building its own proprietary content, a cornerstone of its online casino strategy aimed at delivering a best-in-class player experience.
“Our in-house content team’s latest addition to the Signature series of table games is a standout for our online casino players. Bringing Signature American Roulette to our iGaming platforms perfectly complements our suite of Caesars-branded table games and further strengthens the robust collection of digital offerings that bring the energy of the casino floor to players’ mobile devices,” said Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.
Signature American Roulette follows the recent launches of fan-favorite Signature titles, Caesars Palace Signature Multihand Blackjack Surrender in May and Signature Blackjack Surrender in June, both also developed by Empire Creative. Online casino players can enjoy these games across Caesars’ marquee iGaming platforms in New Jersey, Michigan and Ontario, with Caesars Palace Signature Multihand Blackjack Surrender now also available on Caesars Palace Online Casino in Pennsylvania.
“Signature American Roulette continues our commitment to delivering immersive and player-centric table games that align with our many iconic brands. From player-selectable wheel spin direction and speed to our intuitive favorite bets system, every detail is crafted to boost engagement. With seamless play in portrait or landscape modes and picture-in-picture win evaluations, we’re bringing the thrill of the casino straight to players’ fingertips,” said Scott Krell, Senior Director of Game Products and Head of Studio at Caesars Digital.
Those 21 and older in New Jersey can play Signature American Roulette by downloading the Caesars Palace Online Casino, Horseshoe Online Casino or Caesars Sportsbook & Casino apps on iOS or Android, or visiting the platforms on desktop. These platforms are also available in Pennsylvania, Michigan, Ontario, and West Virginia, offering a dynamic online casino experience that features Caesars-branded games, timeless casino classics, and unique titles from top game providers. Each platform offers a dynamic online casino experience with a range of unique games from top providers, Caesars-branded games, and timeless casino classics. Additionally, each platform integrates Caesars Rewards, the Company’s industry-leading loyalty program allowing players in the US to earn Caesars Rewards Credits redeemable for unforgettable experiences at more than 50 world-class Caesars Rewards destinations across North America.
The post Caesars Entertainment Launches Signature American Roulette appeared first on Gaming and Gambling Industry in the Americas.
Caesars Entertainment
Dry Creek Rancheria and Caesars Entertainment Break Ground on Caesars Republic Sonoma County
On Aug. 2, Dry Creek Rancheria and Caesars Entertainment broke ground on a joint project to turn River Rock Casino into Caesars Republic Sonoma County. The partnership was launched when Dry Creek Rancheria selected Caesars Entertainment as its development and management partner for the new integrated resort. Citizens led the project financing, with Gaming and Leisure Properties Inc. serving as the lead real estate financing partner. Caesars Republic Sonoma County is located off Hwy 101 and sits above the Alexander Valley Vineyards, providing breathtaking views of both the vineyards and the Russian River.
“Breaking ground on Caesars Republic Sonoma County marks a monumental moment for Dry Creek Rancheria. This partnership with Caesars Entertainment represents more than just a new chapter in our casino’s story — it’s a bold leap into the future for our Tribe and our community. Together, we are creating a world-class resort experience that blends the natural beauty of Sonoma County with premier gaming, hospitality and entertainment. We are proud to work alongside Caesars, Citizens and GLPI to bring this vision to life and elevate our economic and cultural legacy. This project is a powerful step forward and we are eager to share it with the region and beyond,” said Chris Wright, Chairman of Dry Creek Rancheria Band of Pomo Indians.
The resort casino will be completely transformed and will feature a new casino floor with more than 1000 slot machines and 28 table games. The destination will also be home to a new 100-room hotel with a luxury spa, pool, and fitness center.
“On the heels of a successful launch of Caesars Republic in Lake Tahoe, we couldn’t think of a better place than Sonoma County to continue the brand’s expansion. We’re excited to partner with Dry Creek Rancheria to bring this incredible destination to life and offer a new, elevated and unique experience for our guests to indulge in, right in the heart of wine country,” said Anthony Carano, President and COO at Caesars Entertainment.
Caesars Republic Sonoma County will also offer a robust food and beverage line-up, including a steakhouse, an upscale café, an Asian concept, and an elevated quick-service option. Additionally, guests can enjoy a fireside bar, sports bar, and the resort’s dedicated wine bar, which will have an outdoor deck providing unparalleled views of the valley.
“Dry Creek Rancheria and Caesars are creating a premier gaming destination in Sonoma County. We appreciate the opportunity to support Dry Creek, leverage our lending relationships and partner with Caesars and GLPI to help set the foundation for the long-term success of the Tribe,” said Jason Miller, Head of Debt Capital Markets at Citizens.
Peter Carlino, Chairman and Chief Executive Officer of GLPI, said: “We are proud to be initiating a long-term relationship with Dry Creek Rancheria in our role as the lead real estate financing partner for Caesars Republic Sonoma County. We are also delighted to expand our long-term relationship with Caesars Entertainment. GLPI’s involvement in this project is consistent with our underwriting and coverage criteria as well as our focus on aligning with and supporting our tenants, who are the industry’s leading regional gaming operators. Caesars Republic Sonoma County represents an exciting opportunity to develop a world-class destination in the heart of California’s iconic Sonoma Valley wine region.”
Caesars Republic Sonoma County will be part of Caesars Entertainment’s expansive Caesars Rewards network. Guests who stay and play at the resort can earn and redeem Reward Credits at any of Caesars Entertainment’s 50+ destinations across the country, including Caesars Republic Sonoma County.
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Caesars Entertainment
NetGaming Goes Live on Caesars Online Casinos Across Key North American Markets
NetGaming, an emerging force in online casino content development, is proud to announce the official launch of its premium casino titles on Caesars Entertainment’s online casino platforms across Michigan, New Jersey, and Ontario. As part of this launch, NetGaming’s engaging portfolio, including fan-favorite titles Wicked Wins – Fortune Pick, Zeus’s Thunderbolt 5000, and American Wonder Reels are now live with Caesars in Michigan, New Jersey, and Ontario, with additional jurisdictions to follow soon.
This partnership brings together NetGaming’s creative game design and Caesars’ expansive online casino presence, giving players across North America access to immersive and high-quality slot experiences. The integration of NetGaming titles into Caesars’ online casino platforms represents a significant milestone for the studio as it accelerates its growth in North America.
Pallavi Deshmukh, CEO of NetGaming, said: “We are delighted to see our games live with Caesars, one of the most iconic names in the gaming industry. The launch in three major markets is just the beginning, and we’re excited about expanding further across North America. Our games are designed to entertain, and we’re confident they will resonate well with Caesars’ diverse player base.”
Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital added: “We’re grateful to our partners at NetGaming for supporting our ongoing mission to deliver an enhanced gaming experience on our online casino platforms. We have consistently been impressed by the creativity of their game portfolio and look forward to continuing to offer innovative content that enriches our players’ experience through this partnership.”
The post NetGaming Goes Live on Caesars Online Casinos Across Key North American Markets appeared first on Gaming and Gambling Industry in the Americas.
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