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White-label sports gamification leaders Low6 partners with Sportsbet.io to deliver fully bespoke community engagement platform
* Low6 to power the Sportsbet.io Clubhouse for FIFA World Cup 2022 and beyond
* Clubhouse technology puts Low6 at the heart of sports betting operators’ community development needs
* Fully bespoke fan-first gamification solutions for operators add to the Low6 armory, alongside games such as Pick’ Ems, Brackets, and Trivia
The award-winning gamification leaders Low6 announced today that they have inked a three-phase commercial partnership with leading multi-currency sportsbook Sportsbet.io. The exciting first-phase of this will see Low6 deliver a ‘Sportsbet.io Clubhouse’ for the FIFA World Cup. Clubhouse will bring together gamification, rewards, chat, sport personalization and content – putting Low6 front and center in the sports betting operator’s drive to increase community engagement in a cost-effective, high-value way. The bespoke solution becomes an easily attainable add-on for operators through joining forces with Low6, who have always put the sports’ fan community at the heart of every innovation.
For Sportsbet.io Low6’s expertise in raising the game for community development, thereby bringing together the sportsbet.io community via a social clubhouse, will produce huge advantages in both retention and acquisition of customers. Low6’s technology expertise will build out a framework that allows users to interact with other like-minded sports fanatics and give them the ability to discover new ways to bet on sports and games. After an initial period developing this with sports teams, franchises and leagues, Low6 has this summer made the technology available to operators through an easy integration, and has already roared ahead by signing-up some big name partners.
The 2022 FIFA World Cup is only the start of Sportsbet.io’s plans for Clubhouse. The follow-on phase aims to expand the Clubhouse experience across all sports, including Horse Racing, NBA, MLB, J-League, NHL, NFL, EPL, Bundesliga, La Liga, Serie A, Ligue1, Super Lig, Brasileiro Série A, Argentine Primera División and Cricket IPL.
“It’s been a whirlwind few months as we onboard more and more operators who are looking for something more than a cookie-cutter approach to igaming and gamification. Sportsbet are truly leading the way in the sportsbook space with their online proposition, and when we add their expertise to Low6’s equally pioneering gamification technology and deep understanding of GenZ and Millennial audiences, we truly will provide a next-level engagement platform for their ever-growing community” said Jamie Mitchell, CEO of Low6.
“Sportsbet.io has always been about putting the customer at the center of the universe, and that’s why Low6 is such a perfect match for our brand. The team understands how to create world-class customer experiences and we’re working closely to offer the very best to our users,” said Joe McCallum, Director of Sportsbook at YOLO Group. “This is an exciting partnership with a forward-looking company that can help Sportsbet.io remain ahead of the competition.”
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BGaming
Experience Classic Slot Thrills this Christmas With BGaming’s Totally Hot
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Wrap up warm this festive season with some retro-inspired slot action
Popular iGaming content provider BGaming invites you to cosy up to the fire and hit spin with the release of Totally Hot. This dynamic new title combines classic slot elements with modern gameplay mechanics.
Taking into account its December launch, BGaming dressed up the game for the season: the action is brought to life with bold visuals and festive animations, with roaring hot flames filling the background and Christmas candy canes bordering the reels. Totally Hot will revert to its original version when the holiday season is over.
It is not only the game’s visuals that have been given a modern makeover. Totally Hot deploys a pay-both-ways payment mechanic across its 5×3 game grid, giving players the chance to win with matching combinations in both directions across the reels. Wins go from left-to-right, right-to-left, and even begin in the middle of the reels.
There is also the potential for a festive treat to drop in the middle of the grid in the form of an Expanding Wild, holding players’ attention with the action on every spin.
Totally Hot keeps the good times rolling thanks to a low-volatility maths model that entertains players with frequent wins. This is complemented by an extremely attractive RTP of 97.21%.
Vasili Pauliuchenko, Game Producer at BGaming, said, “The holidays are here, and we wanted to provide our players with the bright and warm gift of nostalgia this Christmas. Totally Hot has been designed to captivate new players and seasoned classic slot lovers alike, keeping them engaged with wins coming from literally every direction.
The game’s blazing vibes and low volatility serve up plenty of laid-back fun.”
The post Experience Classic Slot Thrills this Christmas With BGaming’s Totally Hot appeared first on European Gaming Industry News.
Evoplay
Evoplay expands Hold & Win portfolio with Young Eagle Song
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Evoplay, the award-winning game development studio, has launched Young Eagle Song, a dynamic new Hold & Win title set above the snow-capped mountains of North America.
The game follows the eagle as it soars through storm clouds, with each spin offering the chance to discover the treasures hidden in the sky. Landing six or more bonus icons instantly triggers the Hold & Win round, where gold coins lock onto the reels and players get closer to the Mini, Major, or Grand jackpots.
Young Eagle Song offers a classic Hold & Win experience with a sharp, focused rhythm. The feature starts with three spins, resetting to three each time another coin lands. Each Bonus icon reveals a prize value ranging from 1x to 15x the stake, or one of the game’s fixed jackpots. Collecting all 15 positions wins the Grand Jackpot worth 1,000x, reaching its climax.
Players seeking direct access can utilise the bonus buy option, worth 32x the total bet, which instantly activates the feature with six coins already secured on the reels.
Ivan Kravchuk, CEO at Evoplay, said: “Young Eagle Song captures the raw force of nature in a simple yet powerful format.
“We wanted to offer a clean, engaging Hold & Win experience with clear progression and strong win potential, brought to life through striking visuals and a bold atmosphere.”
The post Evoplay expands Hold & Win portfolio with Young Eagle Song appeared first on European Gaming Industry News.
Jennifer Buttigieg Head of Commercial & Partnerships - Aggregation at Relax Gaming
3 Oaks Gaming set to broaden its global presence following Relax Gaming aggregation deal
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New collaboration sees 3 Oaks Gaming’s premium slot portfolio made available via Relax Gaming’s award-winning aggregation platform
3 Oaks Gaming, an established creator of iGaming content, has extended its footprint across key regulated markets through a new deal with Relax Gaming, one of the industry’s leading iGaming aggregators and providers of unique content.
Through the collaboration, 3 Oaks Gaming’s acclaimed portfolio of slot games, including player favourites such as Sun of Egypt 5, Super Hot Teapots and Lucky Penny 2, will be integrated into Relax Gaming’s extensive distribution platform, enabling operators across Relax’s global network to access a broad range of premium 3 Oaks titles.
The deal marks an important step in 3 Oaks Gaming’s strategy as it continues to strengthen its international presence, ensuring it can meet the growing demand for premium, feature-rich content across regulated markets.
Known for its innovation and commitment to quality, 3 Oaks Gaming’s dynamic portfolio aligns seamlessly with Relax Gaming’s focus on delivering best-in-class content to operators worldwide.
Krasimir Pankovski, Head of Sales at 3 Oaks Gaming, said: “Partnering with Relax Gaming represents a key milestone for 3 Oaks Gaming as we continue to expand our global footprint.
“Integrating our portfolio into Relax’s aggregation platform allows us to reach new audiences and deliver our high-quality games to a wider range of operators across regulated markets.”
Jennifer Buttigieg, Head of Commercial & Partnerships – Aggregation at Relax Gaming, added: “We are proud to partner with 3 Oaks Gaming and offer their impressive portfolio to our operator network. Interest for their content has been off the charts.
“Their reputation for delivering feature rich, player-driven content makes them a strong addition to our growing library, and we are confident their content will support operators in driving player engagement.”
The post 3 Oaks Gaming set to broaden its global presence following Relax Gaming aggregation deal appeared first on European Gaming Industry News.
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