Asia
New research from Niko Partners: Asia share of the global esports market continues to grow
The Asia esports market is more than 57% of the $1.1 billion dollar global esports market.
Niko Partners, a market research and consulting firm covering video games, esports, and streaming in Asia and the Middle East, today announced the release of the 2022 Esports in Asia and Esports in China reports. Asia is the world’s largest and most important region for esports and Niko’s reports cover the esports markets of China, Chinese Taipei, India, Indonesia, Japan, South Korea, Malaysia, the Philippines, Singapore, Thailand, and Vietnam.
Key takeaways from the reports include:
- The Asia esports industry generated a combined revenue of $USD 634.3 million in 2021, growing 16.6% over the previous year
- Asia’s esports audience grew by 13% in 2021. There are nearly 700 million esports fans across the region
- Asia accounts for 57% of the estimated USD $1.1 billion global esports market, a 2.7% increase over 2020
- Esports tournament prize pools in Asia totaled $60 million (USD) in 2021, up from $20 million in 2020.
- The top esports genres are Battle Royale and MOBA
- India and Southeast Asia will see the largest YoY revenue growth by the end of this year at 18.3% and 17.2%
- China remains the largest esports market in Asia and the largest single-country market in the world with USD $403.1 million in esports revenue and 434 million esports fans last year. China’s esports revenue grew by 14% and its esports audience grew by 11.8% in 2021
- Esports competitors inChina are 1.5x more engaged and spend 2.4x more on gaming when compared to gamers who do not competitively play esports
- The leading PC esports titles in Asia are League of Legends, PUBG, and Valorant
- The leading mobile esports titles in Asia are PUBG Mobile/BGMI, Free Fire, and League of Legends: Wild Rift
“2021 saw the continuation of a trend we identified in 2020, brand partnerships in esports are growing in number and value and this remains the leading value generator in the esports space,” said Alexander Champlin, director of esports research at Niko Partners. “The growing value of esports sponsorships, brand partnerships, and tournaments (both online and in-person) are the leading drivers of the market’s rebound.”
Niko’s research methodology for games market reports includes gamer surveys, trends analysis on key topics such as esports, leading games and game company market share estimates, review of regulations and policy, interviews with key game companies, analysis of drivers and inhibitors for growth, review of distribution, hardware, payments, internet cafes, and more. Each market report provides a comprehensive market model and 5-year forecast of games and gamers, and qualitative and quantitative analysis on gamer demand, behavior and usage for games.
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Asia
New Resort & Casino Selects IvedaAI for Intelligent Video Surveillance Ahead of Grand Opening

Iveda, a global leader in AI-driven video surveillance and smart-city technologies, announced that Subic Sun Development Inc. has chosen the IvedaAI platform as the video surveillance solution for the soon-to-open Subic Sun Resort, Convention & Casino. IvedaAI was selected early in the build-out to inform camera placement and ensure frictionless integration with future-ready, AI-powered analytics. Located on the former U.S. naval base in the Subic Bay Freeport Zone—a special economic hub that hosts thousands of international and local businesses—the resort will feature 500 guest rooms, a state-of-the-art convention center, a luxury casino and two Accor-brand hotels, Ibis Styles and Mercure, scheduled to open in December 2025.
The decision comes as global resort operators sharpen their focus on safety, service and operational efficiency. The global resort market generated $347 billion in 2024 and is projected to reach nearly $945 billion by 2030, an 18.5% CAGR. IvedaAI’s AI-enabled video analytics will help property staff lower security costs, respond to incidents faster and unlock data-driven insights that boost both guest satisfaction and bottom-line performance.
“Iveda being selected as a premier security and surveillance provider before the first Subic Sun Resort guest ever checks in is a powerful endorsement of our commitment to providing state-of- the-art monitoring technology. By designing camera layouts around IvedaAI’s real-time analytics, Subic Sun can optimize coverage, reduce blind spots, and deliver safer, smoother guest experiences—without a costly equipment overhaul. We expect more ground-up projects to follow this blueprint,” said David Ly, CEO and Founder of Iveda.
Iveda Philippines—Iveda’s joint venture focused on nationwide smart-city deployment—secured the Subic Sun contract and will oversee the on-site rollout. The win represents the team’s first major hospitality project and advances its plan to generate US $3 million in smart-city revenue by FY 2026, building on the broader initiative it announced last year.
The post New Resort & Casino Selects IvedaAI for Intelligent Video Surveillance Ahead of Grand Opening appeared first on European Gaming Industry News.
Asia
FUN88 Thailand Celebrates 17th Anniversary with 17 Spins, Rewards & Newcastle Match Trip

FUN88 Thailand, a top online gaming platform, is celebrating its 17th birthday with a special month-long event full of exciting rewards and lucky missions. The promotion, running from June 2 to 30, allows members to win amazing prizes like a 7-day trip to watch a live English Premier League Newcastle United match, a luxury Royal Oak watch, 17 spins for a special Anniversary Badge and many more guaranteed rewards.
With the theme “Play with FUN, be FUN”, FUN88 promises a fun and rewarding experience for all players.
How to take part in FUN88’s 17th birthday to win big:
• BE FUN Lucky Spin: Complete daily or event missions to earn spins. Every spin is a guaranteed win. Grand prizes include a NUFC new season football trip to England, a luxury Royal Oak watch and more.
• Daily Check-In: In the new Rewards Lobby, members who topped up in the past 7 days can check in daily for rewards up to 12,888 THB.
• Top-Up on 8th, 18th, 28th: Get 5 extra spins just by topping up on these special dates.
• Extra Missions: Try missions like Virtual Sports, SOS Insurance Slots, or join “Road to World Cup I” for even more spins.
• Anniversary Badge: Spin the BE FUN Wheel 17 times during the event and get the exclusive 17th Anniversary Badge.
All event details are available on the FUN88 Promotions page.
The post FUN88 Thailand Celebrates 17th Anniversary with 17 Spins, Rewards & Newcastle Match Trip appeared first on European Gaming Industry News.
Asia
Groove Strengthens Asian Market Footprint with Standout Participation at SiGMA Asia 2025

Groove Technologies, a leading provider of seamless platform and aggregation solutions, made a powerful impact at SiGMA Asia 2025, solidifying its position as a key partner for businesses scaling across Asia’s booming digital economy. Held from June 1 to 4, the event provided the perfect platform for Groove to showcase its cutting-edge technology infrastructure tailored to the region’s unique demands.
Groove engaged with dozens of industry leaders, demonstrating its next-generation platform and back-office, Groove Command, which combines real-time processing, multi-currency agility, and AI-powered tools, critical features for Asia’s fast-moving markets.
The Manila event highlighted Groove’s seamless integrations with over 150 popular games studios, as well as its portfolio of over 15,000 games which is adding over 100 new games every month.
Rachel Tourgeman, Head of Partnerships at Groove Technologies, sharing insights about innovation, saying: “Asia’s online gambling landscape is evolving at lightning speed, and Groove is at the forefront, bridging gaps between local preferences and global scalability.”
Tourgeman added: “The conversations at SiGMA Asia confirmed that businesses here need a partner who understands regulatory and cultural nuances while delivering reliability. Our platform, with its data-driven recommender matching players to games, is built for exactly that.”
The event also served as a launchpad for Groove’s new Instant Tournaments Hub, announced during an exclusive networking session. This expansion underscores the company’s commitment to providing localised support for Asian enterprises navigating complex regulations.
Trusted by high-growth businesses worldwide, Groove turns iGaming complexity into a competitive edge with its blend of entertainment ecosystem expertise and technological innovation.
Yahale Meltzer, Co-Founder and COO of Groove Technologies, reflected on the event’s success: “SiGMA Asia 2025 wasn’t just about visibility, it was about validation. The demand for our solutions in markets like the Philippines, India, and Australia exceeded expectations. With our strengthened regional infrastructure and partnerships, Groove is poised to become the iGaming backbone for Asia’s digital growth story.”
The post Groove Strengthens Asian Market Footprint with Standout Participation at SiGMA Asia 2025 appeared first on European Gaming Industry News.
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