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A.P. Moller – Maersk partner with BLAST Premier in first long-term esports deal

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  • Global logistics company will sponsor tournament series for the remainder of the 2022 Counter-Strike season

Esports tournament organiser BLAST Premier has announced a season-long partnership with leading global logistics company A.P. Moller – Maersk.

BLAST Premier and A.P. Moller – Maersk will look to use the partnership to bring fans closer to esports through integrated digital campaigns and an MVP activation and broadcast segment.

The deal will see Maersk’s branding feature across BLAST Premier digital and physical assets, including the remaining six events of the year: Spring Showdown (27 April – 5 May) and Final (15-19 June), Fall Groups (19-28 August), Showdown (19-23 October) and Final (23-27 November) and World Final (14-18 December).

The collaboration will be A.P. Moller – Maersk’s first long-term partnership in esports and Counter-Strike following last year’s first involvement in the space when Maersk sponsored November’s Fall Final, which saw the long-awaited return of fans to arenas as 25,000 spectators attended Copenhagen’s iconic Royal Arena across three days of CS:GO action.

The partnership will feature an MVP activation, which will look to reward the best player from each event with a special Maersk MVP trophy. At the end of each tournament, a shortlist of players will be selected with the winner chosen by public vote.

A.P. Moller – Maersk is an integrated container logistics company working to connect and simplify its customers’ supply chains. As the global leader in shipping services, the company operates in 130 countries and employs roughly 93,000 people.

Oliver Clarke, Commercial Director at BLAST, said: “We are delighted to welcome back a highly respected and global brand such as Maersk. With a focus on fan-led in-person and digital experiences to engage the Counter-Strike community, we hope to build on the popular MVP segment from last year’s Fall Final Copenhagen. Bringing on board a non-endemic brand such as Maersk is testament to the value partners outside of the gaming and esports space equate to teaming up with BLAST Premier.”

Samuel Poulter, Head of Corporate Branding at A.P. Moller-Maersk, said: “We are proud to be a sponsor of BLAST for the second year in a row. We chose to sponsor the MVP to recognize the enormous skill and tactical intelligence needed in this sport and to engage and interact with the fans who are truly passionate about their teams and players.”

BLAST Premier is a global Counter-Strike tournament series, hosting the best players and teams, offering opportunities to regions across the globe and crowning the world champions of CS:GO. Up to 32 of the world’s best teams take part in the seven BLAST Premier events across the year with a combined prize pool of $2,475,000 on the line.

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S8UL Esports Triumphs in VCSA 2026 Split 1: A Grand Final Masterclass

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In a heart-pounding display of tactical precision and mental fortitude, S8UL Esports has been crowned the VALORANT Challengers South Asia (VCSA) 2026 Split 1 Champions. The victory came after an intense five-map Grand Final against Revenant Xspark, where S8UL emerged victorious with a 3-2 scoreline, solidifying their dominance in the regional VCT ecosystem.

With this win, S8UL takes home the lion’s share of the prize pool—INR ₹9,00,000—and sets a high benchmark for the remainder of the 2026 season.

The Road to the Trophy

S8UL’s journey through Split 1 was a testament to their growth following the 2025 season. Their path to the podium included:

  • League Phase Dominance: Consistent performance against seven of South Asia’s elite teams.

  • Semifinal Sweep: A commanding 2-0 victory over Asterisk, showcasing a roster peaking at the perfect moment.

  • The 5-Map Thriller: A back-and-forth Grand Final against Revenant Xspark that tested the limits of both skill and composure.

Strategic Growth and Leadership

The victory highlights the successful vision of Mithul “8bit Binks” Nayak, the driving force behind this revamped roster. Under the leadership of veteran captain Ganesh “SkRossi” Gangadhar, the team displayed evolved coordination and the ability to clutch out decisive rounds under immense pressure.

“Winning Split 1 gives us confidence, but we know the season is long,” said SkRossi. “I’m proud of how the team stayed focused in the crucial moments.”

Impact on the VCT Ecosystem

VCSA Split 1 serves as the critical pathway for South Asian teams to climb into the VALORANT Champions Tour (VCT). By securing the first title of the year, S8UL not only establishes themselves as the team to beat but also positions themselves favorably for international qualification opportunities in Split 2 and beyond.

Animesh ‘Thug’ Agarwal, Co-Founder and CEO of S8UL, noted: “The team showed incredible composure in a high-pressure final. This result is a testament to the work they’ve been putting in behind the scenes. We’ve always believed in this roster.”

The post S8UL Esports Triumphs in VCSA 2026 Split 1: A Grand Final Masterclass appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Esports Awards 2026 Returns for Global Honors

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The Esports Awards is set to return in 2026, bringing together the global esports community for its annual celebration of excellence.

Scheduled to take place in North America later this year, the awards will honor the top players, teams, creators, and innovators who defined the past year in competitive gaming. Exact dates and venues will be revealed in the coming months.

Last year marked a major milestone for the Esports Awards, celebrating 10 years of esports achievements at the HyperX Arena in Las Vegas. The ceremony recognized industry icons such as Mathieu “Zywoo” Herbaut, iShowSpeed, and Animesh “Thug” Agarwal, while inducting six new members into the Lifetime Achievement in Esports: Class of 2025. Earlier in 2025, the Esports Awards hosted the one-off Decade Awards, which drew a global audience of 36.25 million live viewers.

For the 2026 edition, fan-favorite categories such as Esports Game of the Year, Esports Personality of the Year, Streamer of the Year, and Esports Team of the Year will return, giving fans a direct voice in recognizing the standout moments and figures in esports over the past year. Winners will be determined through a combination of community voting and input from the Esports Awards Panel, which includes seasoned industry veterans, broadcasters, creators, and professional players, ensuring both credibility and integrity.

In addition to the main ceremony, the Esports Awards Golf Invitational will make a comeback, offering a day of networking and friendly competition for industry leaders, creators, and esports competitors ahead of the awards.

Michael Ashford, CEO of the Esports Awards, said: “The Esports Awards continues to shine a spotlight on the very best in esports and gaming, and we’re pleased to return for 2026. Following the success of the Decade Awards and our 10th anniversary celebrations, we look forward to recognizing the individuals, teams, and moments that defined the past year in esports.”

Fans are encouraged to follow the Esports Awards’ official X account for updates on venues, dates, nominees, and voting.

 

The post Esports Awards 2026 Returns for Global Honors appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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THE ESPORTS AWARDS RETURNS IN 2026 FOR A CELEBRATION OF ESPORTS EXCELLENCE

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  • The Esports Awards will return later this year for its 2026 edition, taking place in North America and honouring the outstanding players, teams, creators and innovators of the past year in esports
  • Last year marked a major milestone for the Esports Awards, celebrating 10 years of excellence at the HyperX Arena, alongside the one-off Decade Awards, which reached 36.25M live views globally
  • The Esports Awards Golf Invitational will also return, bringing together industry leaders, creators and competitors for a day of networking and competition ahead of the main ceremony
  • Full details on the venue, date, nominees and voting will be revealed in the coming months

The Esports Awards has announced the return of its annual ceremony for 2026. Bringing together the global esports community under one roof, the Esports Awards will once again recognise the players, teams, creators and innovators who have defined the past year. The ceremony will take place in North America later this year, with exact dates and venue to be revealed in the coming months.

Last year’s edition of the Esports Awards marked a significant milestone, celebrating 10 years of esports excellence at the HyperX Arena in Las Vegas. The ceremony honoured some of the industry’s most recognised figures, including Mathieu “Zywoo” Herbaut, iShowSpeed and Animesh “Thug” Agarwal, while welcoming six new inductees into the Lifetime Achievement in Esports: Class of 2025 award. Earlier in the year, the Esports Awards also hosted the one-off Decade Awards in August, presented by Trevor “Quickshot” Henry, Jessica “JessGOAT” Bolden and Barney Banks, reaching 36.25M live views globally.

For the 2026 edition, fan-favourite categories including Esports Game of the Year, Esports Personality of the Year, Streamer of the Year and Esports Team of the Year will return, giving the community a voice in recognising the moments and individuals that shaped the past year in esports.

Winners will be determined through a combination of community voting and input from the Esports Awards Panel, a group of industry veterans, broadcasters, creators and players, ensuring the integrity and credibility of the awards.

In addition to the main ceremony, the Esports Awards Golf Invitational will return, bringing together industry leaders, creators and competitors for a day of networking and competition ahead of the awards.

“The Esports Awards continues to shine a spotlight on the very best in esports and gaming, and we’re pleased to return for 2026” said Michael Ashford, CEO of the Esports Awards. “Following the success of the Decade Awards and our 10th anniversary celebrations, we look forward to recognising the individuals, teams and moments that defined the past year in esports.”

Further updates regarding the venue, date, nominees and voting will be announced in the coming months. Fans are encouraged to follow the Esports Awards’ X account for the latest updates.

 

The post THE ESPORTS AWARDS RETURNS IN 2026 FOR A CELEBRATION OF ESPORTS EXCELLENCE appeared first on Americas iGaming & Sports Betting News.

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