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TrueLayer launches European payments combining instant player deposits and withdrawals

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  • iGaming operators can accept instant, account-to-account payments and  instant withdrawals in any app or website, delivering the most comprehensive European payments experience.

  • Jack Potts Bingo in Ireland is already live using the product with Spanish operator Codere going live in the coming weeks.

  • Payments with TrueLayer are lower cost and lower fraud than traditional payment options including cards, manual bank transfer and digital wallets.

TrueLayer, Europe’s leading open banking platform, today announced it has launched its closed-loop payment product across Europe, including Ireland, France, Germany, Spain, Lithuania and the Netherlands. iGaming operators can now offer secure, instant and cost-effective deposits and withdrawals across the continent.

Traditional payment methods weren’t built to handle the speed of online commerce. With cards taking up to three days to settle, operators struggle to manage liquidity, while players have to wait in limbo for withdrawals. Cards and digital wallets generate substantial costs through interchange fees, chargeback penalties and time-consuming manual tracking processes. There is also the issue of rising card fraud in Europe, which totalled €1.55 billion in 2020, with card-not-present fraud accounting for 76% of those cases. France, Germany and Spain all ranked in the top five for card fraud losses.

TrueLayer is addressing these points with a more cost-effective, frictionless and secure European payments platform for iGaming operators, built on open banking and the fastest available bank payment rails. It delivers:

  • Instant pay-ins: Players can top up their accounts in seconds with account-to-account payments. Deposits settle in a dedicated merchant account and are automatically reconciled against customers’ details.

  • Instant withdrawals: Verified account details are associated with each player allowing businesses to provide instant withdrawals and refunds back into the same account used for the deposit with a simple API call.

  • Dedicated merchant accounts: Operators can automate reconciliation processes and gain full visibility of their player’s account details as soon as payment settles. They can also withdraw automatically into their bank account.

Roberto Villani, Head of iGaming at TrueLayer, commented: “With TrueLayer, iGaming operators across Europe can create a better payment experience. A single implementation of our platform delivers immediate deposits so players can get started and instant withdrawals for their winnings. Card refunds can take up to five days, destroying customer loyalty in the process, while other methods are prone to operational inefficiencies, human error and lost payouts that can damage businesses’ reputations. With TrueLayer, players can see the instant transfer of funds with minimal fuss or having to chase support teams asking where their money is.”

Ran Kshivizky, Payments Product Manager at Codere, explained: ‘We want to deliver the best player experience possible and if you can pay instantly you should be able to get your funds out instantly. When you know you can access winnings quickly that is also a differentiator for Codere and is also likely to make players come back. TrueLayer provides the ideal solution as it’s money in and out straight away – without the poor UX and operational overheads of cards, manual transfers or wallets.”

TrueLayer Payments is the most comprehensive solution on the market, delivering significant benefits for operators and players, including:

  • Instant access to funds: payments are confirmed instantly, enabling operators to serve players more efficiently and receive funds faster. Real-time payment confirmation provides peace of mind that each transaction has been authorised.

  • Frictionless checkout processes: inputting card details is inconvenient for players and errors can derail the entire payment process. TrueLayer removes any manual entry on banking details, eliminating mistakes and making it easier to complete a payment.

  • Fewer abandoned payments: tested on millions of transactions across the UK and Europe, TrueLayer’s embedded payment flows make paying easier than ever. The result is fewer payment abandonments and higher conversion rates.

  • Lower operational costs: Open banking removes interchange fees and chargebacks of cards, making them far more cost-effective. TrueLayer automates expensive and time consuming manual processes such as reconciliation and sending payouts, with full visibility of all payments via the merchant dashboard.

  • Reduced payment fraud: Payments are PSD2 and SCA compliant, with payments authenticated directly with the bank, reducing the opportunity for fraud and chargebacks.

  • Enhanced player experience: Instant deposits enable operators to provide access to their services with the certainty they have received the funds and players to use their funds immediately. Instant withdrawals through TrueLayer provide an additional level of assurance that their money will be returned efficiently.

Till Wirth, Head of Product at TrueLayer, added:“We have used our experience and expertise to deliver an effortless way to onboard new customers and enable them to quickly fund their accounts and withdraw winnings, delivering faster, safer and lower cost payments for operators in the process. That, in turn, supports increased trust and loyalty – for example YouGov research showed 64% of players were more likely to trust an operator that offered instant withdrawals and deposits. More than half (55%) said they were likely to switch to a provider that offered instant withdrawals.”

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Business Development

Soft2Bet hires Ryan Collinge as EVP for business development and partnerships

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Collinge joins as Executive Vice President – Group Business Development & Strategic Partnerships, bringing 20+ years across retail and online gaming.

Soft2Bet has appointed Ryan Collinge as Executive Vice President – Group Business Development & Strategic Partnerships, adding him to its senior leadership team.

In the role, Collinge will focus on supporting Soft2Bet’s growth plans and strengthening relationships with operators and entertainment brands, the company said.

Andrew Cochrane, Chief Commercial Officer at Soft2Bet, said: “Ryan brings the commercial judgement, industry relationships and operational experience needed to support Soft2Bet’s growth. His appointment strengthens our executive team as we expand our work with leading operators and global entertainment brands.”

Soft2Bet said Collinge brings more than 20 years of commercial, product and operational experience across retail and online gaming, including work with private equity-backed start-ups and multinational gaming groups. The company added that his background includes global sales, commercial strategy and business development, along with iGaming content, product development and studio management.

Soft2Bet also pointed to Collinge’s experience in the casino content vertical, which it said will support client needs analysis and solution optimization.

The post Soft2Bet hires Ryan Collinge as EVP for business development and partnerships appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Caesars Entertainment

Vanderpump Hotel reports $813,553 Pai Gow Poker jackpot weeks after opening

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Caesars Rewards member Pam W. from Colorado hit a seven-card straight flush on the Las Vegas Strip property.

The Vanderpump Hotel on the Las Vegas Strip has reported an $813,553 jackpot win on Pai Gow Poker, just weeks after the property officially opened.

According to the company, Caesars Rewards member Pam W., visiting from Littleton, Colorado, won the payout after hitting a seven-card straight flush while playing Pai Gow Poker at The Vanderpump Hotel. The release said Pam was on a weeklong vacation with her husband and plans to use the winnings toward a European river cruise.

The Vanderpump Hotel is Lisa Vanderpump’s first hotel, developed in partnership with Caesars Entertainment. The property has 188 guest rooms, including 21 suites, and a 40,000-square-foot casino, the company said.

The venue’s food, beverage and nightlife lineup includes GIADA by Giada De Laurentiis, rooftop pool and event space Soleia, and Drai’s After Hours in its original location beneath the hotel. The property also hosts Caesars Sportsbook in a lounge-style format, alongside lounges including Gigolo and The Bar at The Vanderpump Hotel.

The post Vanderpump Hotel reports $813,553 Pai Gow Poker jackpot weeks after opening appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Caesars Rewards

Raise a Glass: The Vanderpump Hotel Celebrates $813,553 Jackpot Win

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The Vanderpump Hotel – Lisa Vanderpump’s first-ever hotel in partnership with Caesars Entertainment – is dealing out big wins on the Las Vegas Strip, celebrating a dazzling $813,553 payout just weeks after officially opening its doors.

Caesars Rewards® member Pam W., visiting from Littleton, Colorado, hit the jackpot with a seven-card straight flush on Pai Gow Poker at The Vanderpump Hotel. Pam, who is in town enjoying a weeklong vacation with her husband, is already planning her next adventure – turning her Vegas luck into a dream European river cruise.

Blending elevated design with a distinct sense of personality, The Vanderpump Hotel introduces a boutique, lifestyle-driven hospitality experience in the heart of one of the world’s most dynamic destinations. The hotel offers an intimate footprint with 188 guest rooms, including 21 suites.

The property also features a 40,000-square-foot casino; Gigolo, a sexy, sultry lounge and The Bar at The Vanderpump Hotel, an inviting destination in the center of the casino – all curated to deliver a sophisticated yet playful atmosphere.

Culinary and nightlife offerings are anchored by GIADA, the award-winning flagship restaurant from celebrity chef Giada De Laurentiis; Soleia, a 65,000-square-foot rooftop pool and event space with open-air, panoramic views from 11 stories above the Las Vegas skyline; and Drai’s After Hours, located in its original home beneath the hotel. Caesars Sportsbook at The Vanderpump Hotel provides a boutique, lounge-style setting for sports fans and gaming enthusiasts alike. Guests can book stays at The Vanderpump Hotel via the Caesars Rewards app or online at caesars.com/thevanderpumphotel.

The post Raise a Glass: The Vanderpump Hotel Celebrates $813,553 Jackpot Win appeared first on Americas iGaming & Sports Betting News.

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