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Green Jade Games appoints Janis Sliede as Head of Content Creation
Twitch Premium Partner has been tasked with defining the voice, style and tone of the developer’s content across text, audio and visual channels
Green Jade Games, the innovative game studio that delivers the most entertaining experience in the market via its suite of arcade games, has appointed Janis Sliede as Head of Content Creation.
Sliede has been tasked with developing and maintaining Green Jade’s video and live-streaming content. He will ensure a consistent voice, tone, quality and style to deliver an authentic brand message.
This in turn will help Casino Operators better convert and retain new players and he can lead the community in spirited competition and entertainment through interactive gambling. Sliede was chosen for the role due to his experience of live streaming, community building and having become a Twitch Premium Partner under his personal handle.
This saw him take responsibility for the end-to-end running of content for his dedicated Twitch.tv channel including liaising with partners and negotiating contracts. He successfully engaged audiences in markets around the world, attracting a following of 80,000.
His experience of executing more than 140 marketing campaigns and bringing together a dozen major influencers from Twitch and YouTube across the Americas and Europe as the Stream Team Manager for a major gaming organisation, ensures Green Jade Games have a head start in operational excellence for casino operators.
He will now bring this experience and knowledge to the iGaming industry where he will handle digital media production across text, audio and visual for multiple channels and publications.
Mark Taffler, CCO at Green Jade Games, said: “I am delighted to welcome Janis to the team and for Green Jade to benefit from his incredible experience when it comes to content creation and especially for video and streaming.
“It is great to also be able to leverage the understanding and learnings he has from outside of the industry so that we can apply it to our marketing efforts moving forwards, allowing us to better communicate the incredible player experience our games have to offer.”
Janis Sliede, Head of Content Creation at Green Jade Games, added: “I am thrilled to be a part of the Green Jade team and to be a new face in the iGaming industry.
“One of my main goals is to create a brand message and make sure that our story, through content, is being told in the best and most engaging way possible.
“Customers want to buy, support and align themselves with brands that are authentic, and it is my job to bring that authenticity to Green Jade’s content and marketing. It is a challenge I am looking forward to taking on.”
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Casino Content
Habanero launches Nuwa Deluxe slot with variable paylines and two-tier free spins
Habanero has launched Nuwa Deluxe, a 5×3 slot themed around Chinese mythology. The game introduces a variable payline system and a progression-style Free Games feature that can unlock a second-tier bonus, according to the supplier.
In the base game, paylines can upgrade at random on any spin, moving from 28 to 38, 58 or 88 active lines. The title also includes expanding Wilds that cover the entire first and third reels.
During Free Games, players collect five element symbols. Completing the set during the round unlocks Super Free Games, where full-reel Wilds are guaranteed on two reels on every spin.
Habanero said Nuwa Deluxe supports its Jackpot Race
and Buy Feature. The launch follows recent releases Steampunk Plinko and Raiden Shogun.
Toni Karapetrov, Head of Corporate Communications at Habanero, commented: “Nuwa Deluxe is an exciting new release that boasts a variable payline system to keep engagement high at the base game, while the element collection mechanic in free spins gives players something to work towards beyond simply triggering the bonus.
“The Super Free Games tier is where the action really kicks in with guaranteed full-reel Wilds on every spin. It is another strong addition to our portfolio and one we expect to have a genuine impact with players.”
The post Habanero launches Nuwa Deluxe slot with variable paylines and two-tier free spins appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BetVictor
BetVictor Launches 100/1 England World Cup Offer
BVGroup’s flagship brand, BetVictor, has launched a new World Cup promotion offering new customers an enhanced 100/1 odds on England to win this summer’s tournament, as excitement continues to build ahead of football’s biggest stage.
The enhanced price forms part of BetVictor’s wider World Cup campaign, with the brand set to roll out a range of offers, odds boosts and engagement activations throughout the tournament.
With England widely viewed as one of the strongest teams heading into the competition, BetVictor’s latest campaign is designed to tap into growing excitement around the Three Lions and the return of international football’s biggest stage.
The campaign is being supported by a bespoke TV advert, alongside radio and OOH activity, as BetVictor continues to expand its football-focused marketing around major sporting events.
BetVictor spokesman Sam Boswell said: “We know everyone’s favourite thing when having a flutter is getting a bit of value, which is exactly why we’re offering new customers 100/1 on England to finally bring football home this summer. It’s a huge price for what we hope could be a massive moment for the Three Lions and their fans. All our existing players will also get to join in the fun with exciting Super Boosts and Odds Boost tokens throughout the tournament which promises to be bigger and better than any World Cup we have seen before.”
The enhanced 100/1 offer is available for a limited period via the BetVictor app and website.
The post BetVictor Launches 100/1 England World Cup Offer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
executive-moves
Yaspa hires Justin Fears as US Director, Enterprise Sales
Yaspa has appointed US fintech and gaming executive Justin Fears as US Director, Enterprise Sales, as the company pushes further into North America. The company said Fears will be based in its Atlanta office and will lead strategic commercial growth across the region.
Yaspa said Fears will focus on working with gaming operators to modernise payment experiences using real-time bank payments and transaction intelligence, and will work with its US and global commercial leadership teams to scale partnerships and adoption.
Fears brings more than 18 years of experience across payments, fintech, SaaS, and AML compliance in the gaming sector, according to Yaspa. His previous roles include senior positions at Kinectify, First Data Corporation, Glory Global Solutions, DiTronics Financial Services, NEXGEN Technology, and CASINOMONEY. Yaspa also noted he is a United States Air Force veteran.
James Neville, CEO of Yaspa, said: “We’re delighted to welcome Justin to the team as we accelerate our footprint in the US market. His deep operational understanding of gaming-focused financial infrastructure, compliance technologies, and enterprise sales leadership makes him an incredible asset. Justin’s appointment further strengthens our local team and underscores our commitment to helping North American operators lower costs, reduce fraud, and elevate the player experience through open banking.”
Fears said: “I’m excited to join Yaspa at such an important stage in the company’s growth journey. The combination of open banking, innovative payment solutions, and intelligent transaction data represents a significant opportunity within the US iGaming market, particularly as operators continue to prioritise player experience, fraud reduction, and payment efficiency. Yaspa has built an innovative platform uniquely positioned to support the evolving needs of regulated operators, and I look forward to helping expand the company’s presence and strategic partnerships across the US.”
Yaspa said it was named winner of the Real-Time Payments Innovation award at the 2025 Payments Awards and was included in the CB Insights Top 100 Fintechs list in the past 12 months. The company also referenced a $12m investment round in July led by Discerning Capital, and said it has opened a new Atlanta office and a tech hub in Leeds, UK, in August 2025.
The post Yaspa hires Justin Fears as US Director, Enterprise Sales appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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