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Parimatch Tech Restructures the Leadership Model: One CEO, Two Deputy CEOs

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Roman Syrotian, who held the co-CEO position since 2021, will remain a Member of the Supervisory Board, while Chief Finance Officer and Chief Revenue Officer will become Deputy CEOs. 

For the past two years, Parimatch Tech – a holding company developing software and solutions for the entertainment and betting industry – has been operating with Roman Syrotian and Maksym Liashko working side by side as the co-CEOs. Starting from April 1st, 2022, Roman Syrotian will be focusing 100% of his time on the Supervisory Board activities, while Maksym Liashko becomes the Parimatch Tech CEO.

Syrotian will be dealing with strategic aspects of the business, shareholder relations, and resources allocation. Liashko will continue to handle most of the operational tasks of the holding company. Anna Motruk, who held two roles before the management restructuring (Chief Finance Officer & Deputy CEO), will leave her CFO position to focus on the Deputy CEO role. Evgen Belousov, ex-Chief Revenue Officer at Parimatch Tech, has also been appointed as Deputy CEO.

“War impacts the fates of people and the fates of companies. The changes in the top management structure and move to the single CEO model will allow us to become even more flexible, and speed up the operational and decision-making processes. I am confident that Maksym and the team are ready to lead Parimatch Tech during these tough times! I will continue my work in the company in a non-operational role as a member of the Supervisory Board.”
Roman Syrotian, Member of the Supervisory Board at Parimatch Tech.

“In times of war, the structure and development procedures within the company had to be reviewed and adapted to the new reality. With Roman refocusing all his attention and skills on the Supervisory Board activities, I am certain that Parimatch Tech will withstand these difficult times and continue to be a successful global business. I would also like to congratulate Anna Motruk and Evgen Belousov on their appointments as Deputy CEOs. Their skills and knowledge shaped Parimatch Tech into what it is today – a successful international business – so together we will ensure that Parimatch Tech continues to grow and attract success.”
Maksym Liashko, CEO at Parimatch Tech.

“As Deputy CEO at Parimatch Tech, I will be overseeing the business development, business performance, tech, and data streams together with the heads of these departments. We will focus more attention on business diversification, which, I believe, is key to the company’s survival and growth.”
Evgen Belousov, Deputy CEO at Parimatch Tech.

“The war showed us that going beyond our formal responsibilities and being open-minded is key to ensuring the company’s success and stability. That’s why building cross-functional teams within the company will be an important element of our business going forward. Flexibility and resourcefulness are crucial elements of overcoming any challenges, and I am certain that the future holds a lot more victories.” – Anna Motruk, Deputy CEO at Parimatch Tech.

Parimatch Tech is an international production company that develops tech and marketing solutions for the entertainment industry and the Parimatch brand. A growing number of local operators and partners across Europe, Asia, and Oceania use Parimatch’s tailored technology solutions and brand to facilitate business in their regions.

The Parimatch brand was born in Ukraine in 1994. As a market leader in Eastern Europe and a trustworthy betting bran

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Compliance

Xpoint rolls out pattern-analysis engine to flag coordinated bonus abuse

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Xpoint has launched a proprietary pattern-analysis engine aimed at helping betting and gaming operators detect coordinated fraud, including organized bonus abuse and location spoofing. The company announced the product on 6th July 2026 and said it is currently rolling out with partners in North America.

Xpoint said the engine is designed to catch groups that cycle the same devices, accounts, and locations to farm sign-up bonuses and exploit promotions. Unlike conventional geolocation checks that assess each login in isolation, the new engine analyzes historical location activity to identify patterns that emerge over time.

As an example, Xpoint said the engine can flag groups of users that repeatedly appear together across locations, particularly where some members have previously been linked to location spoofing—signals the company associates with coordinated bonus-abuse rings. Xpoint added that the analysis runs in the background against historical data and is intended to avoid adding friction to the player journey.

The launch follows a new investment round earlier this year, which Xpoint said was dedicated to accelerating growth and supporting further product enhancement.

Manu Gambhir, CEO of Xpoint, said: “Attempts to defraud operators are becoming ever more coordinated and advanced, so operators need the best possible tools to spot areas of concern early.

“Our pattern-analysis engine examines historical data to uncover unusual patterns an operator needs to be aware of, without in any way adding friction to the player journey. It further underlines our commitment to innovative, adaptable compliance solutions for operators.”

The post Xpoint rolls out pattern-analysis engine to flag coordinated bonus abuse appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Fan Engagement

Midnite extends Southampton FC sponsorship through 2026/27 and rolls out ‘2UP’ fan prize

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Midnite has renewed its partnership with Southampton FC for the 2026/27 season, continuing as the club’s Official Training Kit partner and back-of-shirt sponsor.

The company said the extension builds on its first season with the club in 2025/26, when it ran supporter activations including “Midnite Express” away travel, a commemorative tifo marking the 50-year anniversary of Southampton’s FA Cup success, and hospitality giveaways via its “Ticket Treats” campaign.

For 2026/27, Midnite is introducing a season-long fan initiative called “2UP”. Under the format, if Southampton go two goals up in any home league match, one fan wins the 2UP prize pot. Midnite said the pot increases by £1,000 each week a jackpot is not won, and noted Southampton held a two-goal home lead on six occasions last season.

Greg Baker, Chief Revenue Officer of Southampton Football Club said:

“We’re delighted to continue our partnership with Midnite after a successful first season together.

“They’ve consistently looked for new and engaging ways to reward our supporters, whether through unique matchday experiences, away travel or fan competitions, and we’re excited to see that continue this season.

“The launch of 2UP is another fantastic example of that commitment and we look forward to seeing Saints fans enjoying the campaign throughout the 2026/27 season.”

Andrew Mook, Midnite‘s Head of Brand Marketing, added:

“We’re excited to be Southampton’s Official Training Kit partner for a second year.

“During the 2025/26 campaign, Midnite worked closely with the club to create experiences that reward Saints supporters. From helping fans travel in style on the Midnite Express and commissioning the club’s commemorative FA Cup tifo, to providing hospitality experiences through Ticket Treats, our aim has always been to add something extra for Saints fans.

“With that said, we are pleased to introduce ‘2UP’ where one lucky fan will win prize money if Southampton take a two-goal lead in any home league fixture, with £1,000 being added to the pot after each game at St Mary’s.

“With Southampton taking a two-goal lead at home six times last season, we’re looking forward to seeing a number of Saints fans rewarded through ‘2UP’ during the campaign.”

The post Midnite extends Southampton FC sponsorship through 2026/27 and rolls out ‘2UP’ fan prize appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Allwyn

Allwyn sets UK launch date for Powerball game on 21 July, pending approval

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National Lottery operator Allwyn said on 6 July 2026 that it plans to launch a UK version of Powerball on Tuesday 21 July, subject to final regulatory approval. The company said UK players will be able to buy a £4 Powerball line in National Lottery retailers and via the National Lottery website and app.

Allwyn said the UK-specific version will offer jackpots starting at £12M and will be linked to the US Powerball game through a partnership with the Multi-State Lottery Association (MUSL). The company said UK jackpot winners will be paid over 30 years, and that UK players will pick five main numbers from 1 to 69 and one Powerball number from 1 to 26, with draws held three times a week.

Allwyn said the first UK draw is scheduled for 23 July, with ticket sales closing at 11.55pm the night before draws on Mondays, Wednesdays and Saturdays, and draws taking place around 4am the next morning on Tuesday, Thursday and Sunday from a Powerball studio in Florida. It added that the UK game includes an additional “Match 2 main numbers” prize tier exclusive to UK players, paying a fixed £8, while the “Match 5 main numbers” tier pays a fixed £1M.

Allwyn CEO, Andria Vidler, said, “We’re excited to give National Lottery players the chance to dream bigger, while supporting thousands of Good Cause projects across the UK every week. Powerball jackpots can soar into the billions, offering breath-taking sums with the potential to transform lives and communities.

“As we begin the countdown to the first draw later this month, you won’t be able to miss Powerball’s arrival with a major launch lined up. We’re encouraging players to get involved when tickets go on sale, and we’ll be crossing our fingers for our first UK winner.”

Rebecca Paul, President & CEO of the Tennessee Lottery and former President of the World Lottery Association, said “This next step brings us closer to a thrilling milestone for Powerball. More players means faster-growing jackpots, more excitement and even greater impact for the communities we serve.”

Allwyn said the game is expected to raise around £1BN for UK Good Causes over its first five years, with funding generated from UK ticket sales going to UK beneficiaries and projects. It also referenced recent changes to the National Lottery’s Lotto game and said the revised format has produced 27 millionaires since the first draw under the new format on 10 June.

The post Allwyn sets UK launch date for Powerball game on 21 July, pending approval appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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