Press Releases
Parimatch Tech Restructures the Leadership Model: One CEO, Two Deputy CEOs

Roman Syrotian, who held the co-CEO position since 2021, will remain a Member of the Supervisory Board, while Chief Finance Officer and Chief Revenue Officer will become Deputy CEOs.
For the past two years, Parimatch Tech – a holding company developing software and solutions for the entertainment and betting industry – has been operating with Roman Syrotian and Maksym Liashko working side by side as the co-CEOs. Starting from April 1st, 2022, Roman Syrotian will be focusing 100% of his time on the Supervisory Board activities, while Maksym Liashko becomes the Parimatch Tech CEO.
Syrotian will be dealing with strategic aspects of the business, shareholder relations, and resources allocation. Liashko will continue to handle most of the operational tasks of the holding company. Anna Motruk, who held two roles before the management restructuring (Chief Finance Officer & Deputy CEO), will leave her CFO position to focus on the Deputy CEO role. Evgen Belousov, ex-Chief Revenue Officer at Parimatch Tech, has also been appointed as Deputy CEO.
“War impacts the fates of people and the fates of companies. The changes in the top management structure and move to the single CEO model will allow us to become even more flexible, and speed up the operational and decision-making processes. I am confident that Maksym and the team are ready to lead Parimatch Tech during these tough times! I will continue my work in the company in a non-operational role as a member of the Supervisory Board.”
Roman Syrotian, Member of the Supervisory Board at Parimatch Tech.
“In times of war, the structure and development procedures within the company had to be reviewed and adapted to the new reality. With Roman refocusing all his attention and skills on the Supervisory Board activities, I am certain that Parimatch Tech will withstand these difficult times and continue to be a successful global business. I would also like to congratulate Anna Motruk and Evgen Belousov on their appointments as Deputy CEOs. Their skills and knowledge shaped Parimatch Tech into what it is today – a successful international business – so together we will ensure that Parimatch Tech continues to grow and attract success.”
Maksym Liashko, CEO at Parimatch Tech.
“As Deputy CEO at Parimatch Tech, I will be overseeing the business development, business performance, tech, and data streams together with the heads of these departments. We will focus more attention on business diversification, which, I believe, is key to the company’s survival and growth.”
Evgen Belousov, Deputy CEO at Parimatch Tech.
“The war showed us that going beyond our formal responsibilities and being open-minded is key to ensuring the company’s success and stability. That’s why building cross-functional teams within the company will be an important element of our business going forward. Flexibility and resourcefulness are crucial elements of overcoming any challenges, and I am certain that the future holds a lot more victories.” – Anna Motruk, Deputy CEO at Parimatch Tech.
Parimatch Tech is an international production company that develops tech and marketing solutions for the entertainment industry and the Parimatch brand. A growing number of local operators and partners across Europe, Asia, and Oceania use Parimatch’s tailored technology solutions and brand to facilitate business in their regions.
The Parimatch brand was born in Ukraine in 1994. As a market leader in Eastern Europe and a trustworthy betting bran
Powered by WPeMatico
Chris Ruddock Commercial Director at Lottomart
New Partnership Sees Red Rake Gaming Titles Roll Out Across Lottomart

Reading Time: < 1 minute
Lottomart has announced the addition of Red Rake Gaming to its growing lineup of content partners, introducing a diverse collection of visually distinctive and feature-led slot titles to its platform.
Recognised for its creative designs and unique mechanics, Red Rake Gaming has developed a strong global reputation for producing high-quality, entertainment-focused casino content.
The launch at Lottomart brings together a mix of established releases and newly developed titles, broadening the overall variety available to players.
The rollout features standout entries from Red Rake’s popular Million Series, such as Million 777 Coins, Million Zeus 2, Million Christmas 2, and Million 777 Bells each built on the studio’s signature game engine with expansive play formats.
The launch introduces a strong mix of seasonal favourites and new adventures, including Halloween Wins 2 & 3, Christmas Wins, Heidi at Oktoberfest, Azteca Gold Collect, Guardians of Luxor 3, Red Dragon vs Blue Dragon, and Beating Alcatraz.
Players will also enjoy a wide range of other Red Rake titles from Super 50 Stars and Super 60 Stars to Joker Fiesta, Legacy of Athena, and Vegas All In reflecting the studio’s hallmark variety and engaging design.
Chris Ruddock, Commercial Director at Lottomart, commented: “We’re delighted to welcome the Red Rake Gaming collective to Lottomart. Their portfolio features a seasoned range of impressive titles that complement our existing offerings and support our goal of providing consistently fresh and entertaining content.
“This partnership reinforces our commitment to expanding our game library with diverse, high-quality releases. We look forward to continuing our rollout of Red Rake’s content to our players while always aiming to grow our network of trusted development partners.”
The post New Partnership Sees Red Rake Gaming Titles Roll Out Across Lottomart appeared first on European Gaming Industry News.
2026 iGaming Trends Report
SOFTSWISS 2026 iGaming Trends Report: Waitlist Available Ahead of November Launch

Reading Time: 2 minutes
SOFTSWISS has opened the waitlist for early access to the 2026 iGaming Trends Report – a comprehensive playbook created to provide business leaders with data-driven insights into iGaming perspectives for 2026.
The fourth edition of the leading industry playbook, developed in partnership with NEXT.io, brings together quantitative research by independent analytics agency Kantar, qualified opinions from over 350 iGaming experts, and AI analysis of more than 120,000 media headlines to outline the key discussions shaping the future of the iGaming industry. Powered by real cases, market analytics, and authoritative views, the report shares credible, data-backed forecasts for 2026.
While the report itself will be released on 3 November, waitlist members will receive early notification and priority access to exclusive insights as soon as it goes live.
“Autumn is the season for building annual strategies – and it’s also the fastest-paced business season of the year. That’s why we suggest joining the 2026 iGaming Trends Report waitlist now, so when you sit down to plan your strategy, you’ll be fully equipped with the latest data and insights,” – said Valentina Bagniya, Chief Marketing Officer at SOFTSWISS.
The 2026 iGaming Trends Report, created by SOFTSWISS in partnership with NEXT.io, will be presented live during the 2026 iGaming Trends Marathon at the SiGMA Central Europe Summit on 5 November. The Marathon will unveil the new edition live on stage through a high-impact programme packed with expert talks and industry insights.
During the 2026 iGaming Trends Marathon, leading iGaming experts will share their perspectives on key industry areas, including cybersecurity, brand management, responsible gaming and, of course, AI integration. The programme will also cover discussions on the future of iGaming in Latin America and Africa.
Last year 2025 iGaming Trend Report was included into the Honorable mentions list at PR Daily’s 2025 Content Marketing Awards ranked alongside Bayer, McDonald’s and Epam.
To stay ahead in 2026, interested professionals can join the waitlist and be among the first to receive the full 2026 iGaming Trends Report the moment it goes live.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS 2026 iGaming Trends Report: Waitlist Available Ahead of November Launch appeared first on European Gaming Industry News.
AI customer service
Introducing the newest testing tool for AI-boosted customer engagement

Reading Time: 2 minutes
Is AI technology really at the point where it can truly add value to customer engagement? Tugi Tark’s new sandbox environment allows operators to find out.
Tugi Tark, the Estonian-based international AI customer service company, has launched its sandbox this week with the aim of giving operators the ability to explore how AI could work for their players, using their specific casino policies and player profiles, all in a real-world scenario.
By testing an unlimited number of situations wherein players interact with AI agents, the sandbox allows operators to experience how conversations and escalation flows would work if they implemented Tugi Tark as their customer service solution.
Harpo Lilja, CEO of Tugi Tark, explains: “The sandbox is essentially a controlled environment we’ve created where operators can test the AI agent capabilities against their own needs. They can configure the sandbox to their specific casino policies and adjust the agent’s tone of voice — which gives them a first-hand preview of how our AI agent can serve their players.
He continues: “One reason we built the sandbox is that we know from conversations with operators that people are still hesitant about whether AI solutions have reached a point in customer service where the impact is worth implementing – or if AI technology is still at a level where it risks alienating players due to poor quality. And people don’t want to commit if they don’t really know what they’re getting, which is often the case, as companies usually don’t provide enough testing to do so.
What does the sandbox allow operators to do?
Tugi Tark’s sandbox can mimic everything operators need to see how it actually works, including:
-
player frustrations
-
technical troubleshooting
-
KYC concerns, bonus requests
-
payment issues, and more.
Casinos can manually add synthetic player data without integration, which showcases how well the AI agent can handle player inquiries when it has access to both policy documentation, player data, and gaming history.
Tugi Tark’s hybrid AI model blends operational automation with human oversight, focused on compliance, emotional intelligence, empathy, service mindset, and player safety. And now, that’s available for operators to test fully using their own unique circumstances.
The testing environment allows manual casino player profile inputs, such as name, account creation date, birthday, KYC status, account limits, player segment, available bonuses, transaction and game history, and a brand’s all policies.
Using intuitive automation, the AI agent is contextually appropriate for each conversation – there are no drop-down menus or prompts, but rather, ‘natural’ language that mimics how humans communicate. For example, if users misspell, abbreviate, or use slang, the agent will understand, and if not, it will ask follow-up questions until it does.
Another feature that was integrated for customer comfort is that if a player is a little vague, rather than return the classic AI chatbot “I didn’t understand your inquiry”, the agent can check all the KYC documentation, including status, player history, exact amounts and date, so it can ask intuitive follow-up questions and arrive at a solution more quickly and thoroughly.
“With the sandbox up and running, any operator in dozens of languages and geos is able to test how Tugi Tark’s AI agents will work, on their site, within their player base. That means without having to endure lengthy sales pitches or commit to a product, operators are able to test exactly what it’s like having our technology work for them,” concludes Lilja. “And the great thing is that the entire process has a setup time of 30 minutes.
The post Introducing the newest testing tool for AI-boosted customer engagement appeared first on European Gaming Industry News.
-
Andrzej Hyla Chief Commercial Officer at Wazdan7 days ago
Wazdan ready to exhibit as gain-focused partner and exhibitor at SiGMA Central Europe
-
Asia7 days ago
PAGCOR Enforces Accreditation for All iGaming Service Providers by 2026
-
Balkan Entertainment and Gaming Expo6 days ago
CT Gaming to Showcase Innovation and Leading Solutions at BEGE 2025
-
Africa7 days ago
Shacks Evolution Announce Strategic Partnership with Moja Group
-
Firebird Blue7 days ago
SYNOT Group Brings Premium Installations to Dublin’s City Centre
-
Australia7 days ago
RTG Announces Evive Australia as the First Innovation to Take the Stage at Pitch!
-
Australia6 days ago
GLI Grows Stronger and Bigger in Melbourne with New Lab Location
-
Amusnet5 days ago
Week 42/2025 slot games releases