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Swintt unveil game-changing new partnership program, SwinttStudios
Sought-after software provider’s new product vertical will enable third-party studios to launch on the Swintt platform, with Fine Edge Gaming set to become its first partner
Software innovator Swintt is delighted to announce the launch of SwinttStudios – an additional product vertical that will allow third-party studios to develop and distribute their product using the Swintt platform.
The SwinttStudios project is a brand-new initiative designed to help boutique software providers develop games within the existing Swintt framework. It will allow studios to focus more on the design and theme of their titles, while Swintt handles the nuts and bolts of game logic and product delivery.
Having only been announced this month, the revolutionary partnership program is set to hit the ground running straight away, with North American software provider, Fine Edge Gaming, already confirming that they will distribute six exciting slot titles via SwinttStudios throughout 2022.
Founded and managed by a team with huge experience in the US land-based sector, Fine Edge Gaming will use the opportunity to create a range of engaging games that will cater for player tastes in North America and beyond with the aid of Swintt’s extensive distribution network and useful back-end tools.
With two titles – Stacking Bisons and Diego’s Hunt – already confirmed, Fine Edge Gaming will use the SwinttStudios platform to develop and release a further four games throughout the year, with the collaboration enabling it to use Swintt’s licensing and partnerships to quickly roll out its new products.
Having spent over 35 years in the land-based gaming sector working for heavyweights like IGT and Incredible Technologies, Fine Edge Gaming Lead Founder, Beena Blake, is already a hugely experienced figure in the gaming industry – however, the additional technology and support offered by Swintt will certainly open up new doors and help her strengthen the company’s online presence.
With both parties expecting the partnership to be a resounding success, the deal between Fine Edge Gaming and SwinttStudios looks likely to be the first of many important collaborations on the new product vertical. It will simultaneously allow Swintt to make an instant impact with its latest venture by teaming up with an ambitious and hugely respected third-party studio, while also enabling Fine Edge Gaming to share its latest batch of games with new customers in a broad selection of markets.
David Mann, Chief Commercial Officer at Swintt, said: “With many independent suppliers requiring the support and know-how of an established industry partner, we’re delighted to be able to unveil our game-changing new partnership program, SwinttStudios. “Through SwinttStudios, we’ll be able to provide the perfect platform for providers such as Fine Edge Gaming to quickly and efficiently release their product in the markets they need to be seen. With six titles scheduled in 2022, we’re looking forward to working with them on this ambitious new project.”
Beena Blake, Lead Founder of Fine Edge Gaming, said: “The SwinttStudios project is an incredibly significant innovation in the iGaming industry and we’re honoured to be the first software provider to put the new product vertical through its paces.
“By teaming up with Swintt for this exciting new venture, we’ll be able to combine Fine Edge Gaming’s creative concepts and in-depth knowledge of player tastes across North America and beyond with Swintt’s advanced technology and distribution solutions to ensure we deliver a first-class gaming experience to a brand-new audience.”
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Betsson Group
EveryMatrix extends Betsson Group partnership with Fantasma Games launch
EveryMatrix has extended its partnership with Betsson Group, giving the global operator’s brands access to its full content library across a range of licensed markets.
The first phase of the new agreement sees Betsson Group launch exclusive in-house content from Fantasma Games, following the successful integration with EveryMatrix’s platform.
Ahead of the second phase of the partnership, EveryMatrix and Betsson Group are reviewing several high-performing third-party studios, with the aim of further strengthening the operator’s casino offering across additional licensed markets.
The agreement builds on EveryMatrix’s recent go-live with Betsson Africa in Cameroon, where the technology provider delivered a full turnkey casino and sports integration, including front-end development, player account management, payments and affiliate management.
EveryMatrix Casino has the world’s largest casino aggregation platform, offering more than 45,000 games from 180 vendors and 355 game studios.
Mark Hothersall, Head of Business Development, EveryMatrix Casino, said: “Our initial launch with Betsson in Cameroon was another strong showcase of our ability to support tier-1 operators with scalable, regulated technology.
“Extending this partnership through the launch of Fantasma Games shows the value of our relationship and the value our casino portfolio can bring across multiple brands in regulated markets.”
Karl Shranz, Director of Gaming, Betsson Group, said: “Following the successful launch with EveryMatrix in Cameroon, we saw a clear opportunity to explore further areas of collaboration, with content being a natural next step.
“EveryMatrix offers a strong portfolio, quality titles, and the operational standards required to support our brands across regulated markets.”
The post EveryMatrix extends Betsson Group partnership with Fantasma Games launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Africa
BGaming signs PlaylogiQ distribution deal to grow Africa reach
PlaylogiQ will roll out BGaming’s 250+ game catalogue to operators in Nigeria, Kenya, South Africa and Ghana, plus other emerging markets.
BGaming has partnered with African platform provider PlaylogiQ to distribute its iGaming content across the continent via PlaylogiQ’s casino and sportsbook platforms.
Under the deal, PlaylogiQ clients will get access to BGaming’s full portfolio of more than 250 titles, spanning the supplier’s #Casual, #Entertainment, and #Classic ranges. The companies said the rollout will include games such as Burning Chilli X, Fruit Million, and Aviamasters
.
PlaylogiQ provides white-label and turnkey platform solutions for sportsbook and casino operators. The company said it serves operators in Nigeria, Kenya, South Africa, and Ghana, and also works in emerging markets in Latin America and beyond.
Marina Ostrovtsova, CEO at BGaming, said, “The potential of the African market is huge, and we are proud to be able to continue to make our mark on the continent.
PlaylogiQ is one of Africa’s most respected platform providers, and its brands have played a significant role in the growth of the continent’s iGaming industry. They are committed to providing their operators with the highest-quality gaming experiences on the market, and we are excited to have secured this partnership and to begin working together.”
Margherita Giudetti, COO at PlaylogiQ, said, “Africa continues to be one of the most dynamic regions in the global iGaming industry, with player expectations evolving rapidly across different markets. Our partnership with BGaming allows us to further strengthen the content offering available to operators on the Playlogiq platform, combining high-performing games with the localized experiences that players increasingly expect.
We look forward to working closely with the BGaming team and supporting the continued growth of our operator network across Africa and other emerging markets.”
The post BGaming signs PlaylogiQ distribution deal to grow Africa reach appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
ICONIC21
Stake and ICONIC21 launch 18-table dedicated live casino studio
New branded live environment features customised tables, decor and uniforms built specifically for Stake.
Stake and live casino provider ICONIC21 have launched an 18-table dedicated live casino studio built specifically for Stake, under a new partnership agreement.
According to the companies, the studio is customised to reflect Stake’s brand across the environment, including custom table felts, bespoke decor and personalised dealer uniforms.
ICONIC21 positioned the build as part of a broader push into dedicated studio environments for major operators, arguing that branded tables and sets can provide a more consistent identity than shared live casino tables.
The supplier also said the Stake rollout highlights its operating model, describing a “lean, focused team” designed to move quickly on bespoke studio projects. The companies did not disclose financial terms, launch location, or which live casino games are included across the 18 tables.
The post Stake and ICONIC21 launch 18-table dedicated live casino studio appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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