eSports
Echo Esports announces partnership with Secretlab
Echo Esports, the defending champion from the Sanctum of Domination Race to World First, is teaming up with Secretlab as their official chair partner. Their players will be supported by Secretlab’s award-winning 2022 Series chairs at the upcoming Sepulcher of the First Ones Race to World First starting on March 8, which will be streamed live from RCADIA in Hamburg, Germany.
World of Warcraft is known for its arduous raids and the Race to World First is the pinnacle of skill and endurance as guilds all over the world compete to be the first to clear each new raid on Mythic difficulty. The previous race amassed over 8 million hours watched on Twitch in just 7 days, and Echo Esports came out top without a single player dying during the raid. Lasting upwards of 12 hours daily and over an entire week or more, there is no compromise when it comes to ensuring that Echo players are fully supported and comfortable throughout, eliminating any distractions from the raid.
Best known globally for equipping esports teams with tournament-grade chairs, Secretlab has outfitted global premier esports tournaments such as Dota 2’s The International, the League of Legends World Championship and the VALORANT Champions Tour. With ergonomic features engineered specifically to keep gamers comfortably supported over long hours of use, and backed by an independent Ergonomic Advisory Board whose members work regularly with esports professionals, Secretlab chairs are perfect for the Race to World First.
“Secretlab is a brand partner we’ve been eyeing since we formed Echo Esports — we share a love for gaming while holding ourselves to the highest standards of performance and excellence. We’ve tried out many different chairs in the past, but Secretlab chairs have really helped to eliminate the aching that our players usually get during long raids. With the long hours that we’re anticipating at the upcoming Race to World First, Secretlab was the obvious choice for the team,” said Rogerbrown, co-CEO of Echo Esports.
“Some of the best guilds that I was a part of were the ones where everyone shared a competitive spirit and banded together to conquer the most impossible feats, which often meant staying up all night to clear raids. Feeling uncomfortable could throw you completely off your game, and this is why Ian and I started Secretlab — to support the best at what they do at the highest level. The Race to World First brings back a lot of fond memories for us, and we’re looking forward to catching more epic plays from Echo Esports at the upcoming raid,” said Alaric Choo, co-founder and Chief Strategy Officer of Secretlab.
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Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
Bucks Gaming’s Cream City Convergence Esports Tournament has been selected as a Capcom Pro Tour event, becoming one of just three tournaments in North America chosen to be a qualifier for the prestigious Capcom Cup.
The Capcom Cup is an annual Street Fighter 6 competition, hosted by video game developer and esports organizer Capcom, with a $1 million first place prize. Each year, Capcom selects a small number of tournaments worldwide to serve as Capcom Pro Tour events, with the winning players from each event qualifying for the Capcom Cup. As one of the tournaments selected by Capcom for the honor this year, Cream City Convergence will become the first esports event run by an NBA team to work with a major esports organizer.
Top-ranked Street Fighter 6 players will compete at Cream City Convergence when it returns for its second year on Saturday, Aug. 24, at Baird Center. In addition to Street Fighter 6, this year’s tournament will also have brackets for Tekken 8; Super Smash Bros Ultimate; Super Smash Bros Melee; and Guilty Gear: Strive.
The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.
Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.
Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”
Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”
The post Kambi and Abios Join ESIC as Anti-Corruption Supporters appeared first on European Gaming Industry News.
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