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Global Recreation Market (2022 to 2031) – Featuring Maruhan, Flutter Entertainment and Tabcorp Holdings Among Others
The “Recreation Global Market Report 2022, By Type, Age Group, Revenue Source” report has been added to ResearchAndMarkets’ offering.
This report provides strategists, marketers and senior management with the critical information they need to assess the global recreation market as it emerges from the Covid 19 shut down.
Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
- Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market research findings.
- Benchmark performance against key competitors.
- Utilize the relationships between key data sets for superior strategizing.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
Description:
Where is the largest and fastest growing market for the recreation? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Recreation market global report answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider recreation market, and compares it with other markets.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, the impact of the Covid 19 virus and forecasting its recovery.
- Market segmentations break down market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the impact and recovery trajectory of Covid 19 for all regions, key developed countries and major emerging markets.
- Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
- The recreation market section of the report gives context. It compares the recreation market with other segments of the recreation market by size and growth, historic and forecast. It analyses GDP proportion, expenditure per capita, recreation indicators comparison.
Major companies in the recreation market include China Sports Lottery, China Welfare Lottery, The Walt Disney Company, Sociedad Estatal Loterias y Apuestas del Estado S.A., Maruhan, Flutter Entertainment plc., The Hong Kong Jockey Club, Tabcorp Holdings Ltd., CJ Corp. and Oriental Land Company Ltd.
The global recreation market is expected to grow from $960.66 billion in 2021 to $1485.79 billion in 2022 at a compound annual growth rate (CAGR) of 54.7%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $2557.38 billion in 2026 at a CAGR of 14.5%.
The recreation market consists of sales of the use of recreational facilities, and recreational services and related goods by entities (organizations, sole traders and partnerships) that provide recreational services. Recreational activities include taking part in sporting activities and visiting museums, historical sites, zoos and parks and also witnessing spectator sports and events. Gambling except casino hotels can also be considered to be part of recreation market.
The main types of recreation are amusements, arts and sports. Sports services provide live sporting events before a paying audience or entities that operate golf courses and country clubs, skiing facilities, marinas, fitness and recreational sports centers, and bowling centers. The different age groups include aged 35 and younger, aged 35-54, aged 55 and older and involves various revenue sources such as media rights, merchandising, tickets and sponsorship.
Asia Pacific was the largest region in the recreation market in 2021. Eastern Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the recreation market are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The recreation market growth is aided by stable economic growth forecasted in many developed and developing countries. The International Monetary Fund (IMF) stated that the global GDP growth was 3.2% in 2019 and 3.5% in 2020. Recovering commodity prices further expected to aid the market growth. Developed economies are also expected to register stable growth during the forecast period. Additionally, emerging markets are expected to continue to grow slightly faster than the developed markets in the forecast period. For instance, India’s GDP grew by 7.2%, whereas China registered GDP growth of 6.0% in 2020. Stable economic growth is expected to in end user markets, thereby driving the market during forecast period. This continued economic growth is expected to increase investments in the end user markets and be a driver of the recreation market as greater affluence allows consumers to visit recreation centers.
Amusement parks are increasingly using virtual and augmented reality technology to provide an immersive experience to customers. Virtual reality is a 3D, computer generated environment which can interact with a person, whereas augmented reality turns an environment into a digital interface by placing virtual objects in the real world. Amusement parks are implementing this technology in rides and theater-based attractions. For instance, Plopsaland De Panne in De Panne, Belgium has a new virtual reality wooden roller coaster called Heidi The Ride, which can reach speeds of more than 43 mph. Amusement park SeaWorld has started operating a new Kraken Virtual Reality Roller Coaster in Orlando. The Weave Breaker coaster brings the reality of jet skiing in an amusement park. Universal Studios have The Walking Dead mazes with augmented reality elements.
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Aston Villa Foundation and Kaizen Foundation Celebrate Success of ‘Play it Forward’ Programme in Birmingham
The Aston Villa Foundation, in partnership with the Kaizen Foundation, has announced the successful progress of the Play it Forward programme, a community-focused initiative designed to tackle inequalities in physical activity and access to sports facilities in neighborhoods surrounding Villa Park.
Supported by the Premier League, the Professional Footballers’ Association (PFA), and Birmingham City Council, the programme is investing in the long-term sustainability of community-led sports spaces. As part of its delivery, Play it Forward will fund an additional 350 hours of physical activity on mini outdoor pitches across Birmingham, helping to create safer, more accessible environments for young people to engage in sport.
Expanding Community Sports Access Across Birmingham
Since its launch, the initiative has successfully established four community sports sites across the City of Birmingham. Working in collaboration with local partners Birmingham United, Spark Active, and Our Community Foundation, the programme is using football as a powerful tool to engage, inspire, and support young people in areas facing social and economic challenges.
The programme officially launched in October with two high-profile community events. Aston Villa midfielder Youri Tielemans made a surprise visit to the Concord Youth Centre in Sparkbrook, while Aston Villa Women players Sabrina D’Angelo and Maya Hijikata visited the Birmingham Settlement Sports & Community Centre in Kingstanding. During these events, young participants took part in football activities, Q&A sessions, and discussions about the players’ journeys into professional sport.
Long-Term Support Beyond the Pitch
In addition to funding facilities and activity hours, the Aston Villa Foundation is providing extensive professional expertise to strengthen partner organisations. This support spans grants and fundraising, marketing and communications, governance, monitoring and evaluation, health and safety, safeguarding, and risk management, ensuring the programme delivers sustainable, measurable impact.
Siraj Hussain, Founder of Birmingham United Foundation, highlighted the importance of safe community spaces: “Sparkbrook is one of the most deprived areas in Birmingham, with young people struggling to access provisions and safe spaces to take part in sport. Bringing young people to a place like Concord Youth Centre, supported by trusted youth mentors, gives them the chance to be off the streets and engaged in something positive. Sport is an incredible engagement tool.”
Sport as a Catalyst for Youth Development
Panos Konstantopoulos, President of the Kaizen Foundation, emphasized the broader social value of the programme: “Access to sport is not a luxury; it is essential for youth development. It supports physical and mental wellbeing while fostering teamwork, respect, and healthy competition. Play it Forward creates opportunities for young people to channel their energy in ways that can be life-changing.”
Alison Mapp, CEO of Spark Active, also praised the initiative’s impact on grassroots football:
“We are committed to developing girls’ football and offering affordable, accessible sports provision in deprived areas. Many girls prefer community-based football over formal settings. Play it Forward has helped us strengthen our relationship with the Aston Villa Foundation and elevate our work. Their funding, equipment, coach mentoring, and player visits have taken our girls’ football programme to the next level.”
Building Sustainable Impact Through Football
The Play it Forward programme demonstrates how strategic partnerships between football foundations, charities, and local organisations can drive meaningful change. By improving access to facilities, investing in long-term community infrastructure, and using sport as a vehicle for inclusion, the initiative continues to make a lasting difference for young people across Birmingham.
The post Aston Villa Foundation and Kaizen Foundation Celebrate Success of ‘Play it Forward’ Programme in Birmingham appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
New Integration with Uruguay’s Leading Digital Wallet Enables Fast, Secure, and Familiar Transactions for Players Across Latin America
Xsolla, a global video game commerce company that helps developers launch, grow, and monetize their games, today announced the launch of Mercado Pago as a new local payment method in Uruguay. The integration strengthens Xsolla’s presence in Latin America, enabling developers to deliver trusted, mobile-first payment experiences to players in one of the region’s most digitally advanced markets.
Uruguay continues to rank among Latin America’s leaders in digital adoption, with players expecting seamless and familiar payment experiences. As the country’s most popular digital wallet, Mercado Pago serves more than 60 million active users across Latin America, accounting for approximately 77% of wallet-based online payments in the region.
The new integration delivers key benefits for both developers and players:
- Familiar, trusted payments: Mercado Pago is the leading wallet brand across Latin America, offering confidence and recognition at checkout.
- Multiple funding options: Players can pay using linked cards, bank accounts, or wallet balances within a single, unified experience.
- Automated subscriptions: Mercado Pago enables effortless recurring payments that drive retention and make billing easier for developers and players alike.
- Real-time confirmations: Transactions process instantly, reducing friction and increasing conversion rates.
- Regional reach: Developers can extend coverage beyond Uruguay to other markets where Mercado Pago is widely adopted, including Brazil, Chile, and Mexico.
“Mercado Pago is one of Latin America’s most trusted financial platforms,” said Chris Hewish, President at Xsolla. “By integrating it in Uruguay, we’re giving developers a powerful way to meet players where they are with the local payment methods they already use and trust.”
With the addition of Mercado Pago, Xsolla continues to expand its global payment ecosystem, enabling developers to reach a wider audience, increase successful transactions, and grow their revenue across key markets worldwide.
For more information about Xsolla’s payment solutions and how to enable Mercado Pago, please visit: xsolla.pro/mercado-pago
The post XSOLLA LAUNCHES MERCADO PAGO IN URUGUAY GIVING DEVELOPERS ACCESS TO 60M+ ACTIVE USERS appeared first on Americas iGaming & Sports Betting News.
The French online sports betting market, often described as one of the most tightly regulated yet least dynamic in Europe, is preparing to welcome a surprising new entrant: Vibrez!. The operator secured regulatory approval and is now gearing up for launch, marking one of the few truly new brand arrivals in recent years.
Regulatory Approval and Market Entry
In 2025, Vibrez obtained an operating license from the Autorité Nationale des Jeux (ANJ), under the authorization number 0063-PS-2025-05-15-AGR-00. The five-year renewable license covers only sports betting, with no authorization for poker or horse racing verticals.
At this stage, Vibrez’s website (www.vibrez.fr) is little more than a placeholder page. But the license approval signals the company’s commitment to entering France in 2026, timed closely with another newcomer, Bet365, which is in the process of getting its license just weeks later.
Who is Behind Vibrez?
The operator remains shrouded in mystery. Unlike market entrants backed by household names such as FDJ, Kindred, or Entain, Vibrez appears to be an independent French-facing brand.
The licensing application was submitted via BCFR, the same entity linked to brands like DAZN Bet, Circus Bet, and Vbet in France. This strongly suggests that BetConstruct, a B2B software and platform provider with experience powering multiple operators, is the technology backbone behind Vibrez.
While the corporate structure offers some clarity, Vibrez’s strategic positioning and long-term ambitions remain uncertain.
Branding and Market Positioning: Hints of Community?
Even the usually well-informed French website lebonparisportif.com, which monitor the iGaming market in France, cannot say much about what this new bookmaker will offer, but they wrote a few guesses about in an article in French (“Qui se cache derrière Vibrez?”) that we translate some key suggestions here:
According to them, the brand name “Vibrez” (French for “feel the thrill” or “vibrate”) and the teaser slogan “prépare-toi à vibrer” hint at a potentially community-driven or experience-focused positioning. This suggests Vibrez may experiment with new betting formats, perhaps inspired by simplified or binary-style markets such as “Yes/No” propositions, aiming to differentiate from more traditional sportsbook offerings.
The French market, while sizable, leaves little room for pure replication strategies. To gain traction against entrenched competitors like Winamax, Betclic, and ParionsSport (FDJ), Vibrez will need to bring innovation, either through product design, gamification, or marketing strategies that resonate with younger demographics.
The French Market: A Rare Case of New Entrants
The arrival of Vibrez is significant precisely because new operators are rare in France. DAZN Bet, is the most recent betting site launched in France.
With two brand launches expected before the end of 2026, observers anticipate a modest shake-up in an otherwise mature and concentrated market. Whether Vibrez will bring genuine disruption or simply serve as a niche challenger remains to be seen.
What Comes Next
Vibrez has yet to announce an official launch date, though industry insiders expect the platform to go live in 2026, probably before the World Cup this summer, which should be a highlight in the sports betting world this year. Welcome bonuses are likely to follow the French market standard, capped at €100 in free bets due to ANJ’s strict promotional guidelines.
Until then, Vibrez represents one of the most intriguing mysteries in French iGaming: a brand with no legacy, no major international parent, but potentially bold ambitions to “make the market vibrate.”
The post Vibrez! A New, Mysterious Sports Betting Operator Gains ANJ Approval in France appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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