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Playson enhances MrQ product offering with its premium games collection

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Leading developer seals new deal with award winning casino

Casino software developer Playson has agreed a new partnership with MrQ, supplying the award-winning casino brand with its engaging content.

The latest agreement sees Playson integrate its popular titles including Solar Queen, Wolf Power: Hold and Win and Buffalo Power Megaways.

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Licensed and regulated in Great Britain, MrQ has significantly grown since its debut in 2018. Owned and operated by Lindar Media, MrQ offers a range of bingo, jackpot and slots games from a range of popular developers, with Playson’s content set to provide the operator’s customer base with exciting new experiences.

This new collaboration emphasises the strength of Playson’s product offering and the company’s ambition to expand within the UK iGaming market.

Blanka Homor, Sales Director at Playson said: “We’re delighted to announce our latest deal with Lindar Media, as it sees us enhance our position in the UK market.

“The company’s MrQ brand is a great platform that has grown rapidly over the years, we’re thrilled to integrate our games with such an exciting brand.”

Satpal Chaggar, Head of Gaming Operations at MrQ said: “MrQ’s mission to bring the best slots games to our UK audience goes from strength to strength with the addition of Playson.

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“We are focussed on delivering richer gaming experiences and Playson’s engagement features are second to none.”

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World Curling and FeedConstruct announce strategic data and fan engagement partnership

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FeedConstruct is excited to announce a new partnership with the World Curling expanding its commitment to sports innovation and fan engagement worldwide.

The partnership will grant Exclusive International Betting Rights to FeedConstruct for the Pan Continental Curling Championships, European Curling Championships,
Women’s and Men’s World Curling Championships, and the World Mixed Doubles Curling Championship.

Leveraging FeedConstruct’s expertise, World Curling will be able to focus on integrity and fair play from these broadcast events while also increasing the fan engagement experience in a new and data rich manner.

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World Curling Commercial Strategy Lead, James Beatt said, “We are excited to begin our partnership with FeedConstruct. World Curling have been looking at new ways to engage fans around the world and we see this as an important stepping stone in the process. I look forward to working with Narek and the FeedConstruct team.”

“We’re thrilled to partner with the World Curling to bring the excitement of curling to a broader audience.” said FeedConstruct CEO, Narek Harutyunyan. “Through this partnership, we’re committed to enhancing fans’ connection to the sport. By covering Exclusive International Betting Rights, we aim to deliver an immersive experience that highlights the thrill of each championship, while supporting the highest standards of integrity in sports.”

The post World Curling and FeedConstruct announce strategic data and fan engagement partnership appeared first on European Gaming Industry News.

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Ihor Zarechnyi leads Evoplay’s commercial strategy as new CCO

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Evoplay, the award-winning game development studio, has announced the promotion of Ihor Zarechnyi to Chief Commercial Officer (CCO), reflecting the company’s commitment to strengthening its growth strategy and expanding its global footprint.

Zarechnyi joined Evoplay in 2021 as Head of Sales, where he achieved outstanding results in the company’s global expansion with leading operator partners.

In January 2024, he was promoted to Chief Business Development Officer (CBDO), spearheading the implementation of the company’s growth plan and overseeing the development of new products. His leadership has been instrumental in driving Evoplay’s recent financial success and development in key markets.

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In his new role as CCO, Zarechnyi will oversee Evoplay’s commercial operations, leading market expansion initiatives, enhancing existing partnerships, and identifying new business opportunities.

His extensive experience and proven track record make him well-suited to guide Evoplay’s commercial strategy as the company continues to deliver innovative gaming experiences to players worldwide.

Ivan Kravchuk, CEO at Evoplay, said: “Ihor has been an integral part of Evoplay’s success, playing a pivotal role in expanding our commercial reach and building strong relationships with partners worldwide. His expertise, leadership, and vision make him the perfect fit for the role of Chief Commercial Officer.”

Ihor Zarechnyi, newly appointed CCO at Evoplay, added: “Having witnessed Evoplay’s development over the past few years, I am honoured to take on the role of Chief Commercial Officer at this vital time of expansion.

“We are keen to continue our upward trajectory by delivering fresh gaming experiences to more players than ever before, and I look forward to leading our commercial efforts as we continue to grow, innovate, and solidify our position as a market leader.”

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Sony’s INZONE Becomes Main Partner of VCT EMEA

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Sony’s gaming gear brand, INZONE, has become the Main Partner and the Official Gaming Display Partner of VCT EMEA for the next two years.

The gaming gear brand has previously supported the VCT as the Official Headset Partner and currently sponsors two VALORANT teams: Fnatic (EMEA) and ZETA DIVISION (APAC).

The deal will see INZONE equip the coach rooms, practice areas and co-stream rooms with top-of-the-range INZONE M10S OLED monitors, giving players, teams and broadcast partners the opportunity to use and test the equipment. In addition, fans attending the Riot Games Arena in Berlin will also get the chance to try out the monitors at the 1v1 station in the fanzone during VCT EMEA showdays.

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“INZONE has become a major player in the pro-gaming performance scene, so we’re delighted to bring them on board as a partner of VCT EMEA for the next two years. Their continued support of our esports scene and commitment to serving the evolving needs of the gaming community through cutting-edge technology makes this a truly exciting collaboration,” Daniel Ringland, Head of VALORANT Esports EMEA, said.

The post Sony’s INZONE Becomes Main Partner of VCT EMEA appeared first on European Gaming Industry News.

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