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NSoft exceeds growth expectations, delivering strong Q4 2021 results
by Dražan Planinić, COO at NSoft
The dawn of the second COVID-19 year was all but the COVID-coloured. The entire 2021 was shaped to fit our further development and the expansion of the business, therefore the last quarter of the year was a worthy closure.
The markets where NSoft is traditionally strong continued to grow steadily with new customers, some returning customers and enhancing co-operation with the existing ones. Fourth-quarter results reflect NSoft’s strategic investments in its core product categories. The overall stake in Q4 2021 grew by 20% YoY and the number of tickets surpassed Q4 2020 data by 12%.
Stake growth by the distribution channels:
- Land-based betting business: 22.5%
- Online: 14.3%
Land-based vs online business ratio continued to improve in Q4 2021. A great portion of new business in 2021 was online with notable growth for some particular games. The most prominent was Roulette and Next Six draw-based games together with Virtual Penalty Shootout and Greyhound Races from the virtual sports betting and racers categories.
Optimove CRM Marketing Solution integrated into our Seven Sportsbook platform
We were closing the integration process with the industry-leading CRM Marketing Hub Optimove in the last quarter of 2021. The partnership with Optimove came as we aspire to provide the best-in-class solutions for betting operators to boost player lifetime value, boost retention rates, and significantly scale multi-channel personalization. Balkan Bet, a long-time client of ours, was the first one to introduce Optimove’s AI-mapped CRM. The system allows the operator to maximise players’ lifetime value by micro-segmenting its audience and ensuring that every player is approached with the most personal message, every given time across every channel. The time of Dear Customer is long gone. Both the players and the operators know better and are aware that personalisation of the message and the delivery of the exact content player needs is imperative. Players don’t want to be bothered with irrelevant information.
T-1000 Self-Service Betting Terminal on US Market
In the previous quarterly update, I have announced the partnership with Suzohapp, a world leader in the manufacturing and distribution of gaming, amusement and sports betting products. Suzohapp carries a vast portfolio of components available for immediate distribution and for developing custom-built solutions. The company is our representative for the US market and already in Q4 2021, T-1000, Stark’s premium self-service betting terminals, were sold to the first buyers.
The certification of the terminal for the USA was done before in Q3 2021.
Industry recognition: GGA 2022 nomination in the category Retail Supplier of the year
In December 2021, we received one more confirmation of excellence. NSoft has been shortlisted for the Global Gaming Awards London 2022 in the Retail Supplier of the year category.
NSoft’s betting platform serves more than 60,000 devices daily, with a 20% increase in the number of punters and it is used by clients across 5 continents. This decision was merited by unique solutions for the retail business such as Remote device management that provides a sense of presence in any given betting shop by having full control over devices and daily operations even if you are physically miles away from it. Once again we are honoured and humbled to be recognized as one of the industry’s leading betting and gaming suppliers.
In total, NSoft has been shortlisted for 23 awards in 2021 in different categories – from Sportsbook and individual games to iGaming platform categories.
Lottery in Retail
In Q4 we have extended the Lottery to the retail channel as well. NSoft Lottery is provided through Betradar Unified Odds Feed (UOF), which covers 160+ lotteries from over 30 countries. Also, UOF minimises the possibilities of errors and disturbances in production. World lotteries have never been closer to the punters. Seven admin platform tool allows operators to choose the custom offer of tournaments and events for printing.
People@NSoft
As a result of Sales Boot Camp, an intense one-month-long programme for sales forces we have conducted during the course of October and November, we are richer for four new colleagues in our Business stream. New forces in Sales have already tackled the challenges of constant growth in clients and new markets.
We are immensely proud that our Employee Net Promoter Score (eNPS) increased to 61. This indicator represents the number of employees who would recommend their employer as a great place to work. The scale is ranging from -100 to +100 and is the ratio between employees detractors and employees promoters. The eNPS score above 50 is considered to be excellent so we are on the right track when it comes to the power of the team!
In general, hybrid work and clear business strategy and goals, together with healthy and stable corporate culture, helped us navigate throughout the entire 2021 with success.
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Formula 1
PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10.
Barcelona, January 20–21, 2026 — At iGB Affiliate Barcelona, PlayamoPartners invites industry leaders to experience an affiliate program built on discipline, precision, and stability — a philosophy closer to Formula 1 than to show business. Because speed without a system is a risk, and long‑distance victories are won by control and consistency.
Meet the Program That Runs on Timing, Control, and Accountability
This year at Fira Barcelona Gran Via, PlayamoPartners will be at Booth 81-M10 with a program engineered for performance under pressure. The PlayamoPartners × TAG Heuer × Formula 1 alignment is not a “collaboration” — it’s a statement of approach: master the clock, execute with accuracy, own the result.
What to Expect at Booth 81-M10
Beyond offers and conversations, the stand is a live demonstration of service as a ritual — where premium is the standard of execution, not a marketing trick.
- Butler-Led Service: Guests are welcomed by a real butler and guided through a streamlined experience designed for clarity and confidence at every touchpoint.
- Code of Honor: An invitation-only club where recognition is earned by level. Become part of the Code by inscribing your partnership values in the Book of Honor at the stand — your commitment becomes your entry to win MacBook Air, iPhone 17 Air, and AirPods Max headphones. VIP partners reinforce their status with TAG Heuer timepieces.
- House of PlayamoPartners: The space extends this logic with a photo mirror that captures the moment of entry — not for noise, but as a mark of belonging to a system where premium is the baseline, not a marketing trick.
- Gifts as House Rules: In our House, gifts are customary. Snap your photo at the PlayamoPartners photo mirror and follow the posted instructions to enter a 3,000 USDT raffle — their way of welcoming you.
Engineered for Partners Who Choose Reliability Over Hype
At the booth, you’ll find:
- Data-driven planning with transparent pacing and measurable milestones
- Custom deal structures built for sustained, compounding ROI
- Direct manager access for integrations, optimizations, and partner onboarding
- A framework that values long-run consistency over short-term spikes
One-to-One Conversations That Move the Needle
Sit down with the team to align on:
- Conversion architecture and funnel precision
- GEO prioritization (Tier 1 mostly) and partner-specific vertical focus
- Real-time reporting cadence, compliance, and long-term workload planning
- Growth pathways inside the Code of Honor framework
How to Participate in Rewards and Raffles
- Book of Honor: Inscribe your partnership values to enter for MacBook Air, iPhone 17 Air, and AirPods Max headphones.
- Photo Mirror Raffle: Take a mirror selfie at House of PlayamoPartners and follow the on-stand posting/sharing steps to enter the 3,000 USDT draw.
- Notes: Winners will be selected on the 21st of January at 13:00 at Booth 81-M10; participation is subject to on-site rules and eligibility requirements.
Choose the System. Choose the Standard.
If your benchmark is discipline over noise, your place is on our grid.
iGB Affiliate Barcelona 2026
Fira Barcelona Gran Via
Booth 81-M10
PlayamoPartners. Where time is measured, performance is earned, and premium is the baseline.
The post PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10. appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BC.GAME has launched Zero Edge, an initiative that returns 100% of the House Edge (HE) on BC Originals titles via Tacoback, paid out in BC tokens.
No complicated bonuses: turn HE into a visible return
BC.GAME says Zero Edge is designed to feel straightforward in real play. Rather than pushing players through layered tasks and bonus mechanics, the programme calculates Tacoback from a game’s actual HE and settles it in-token, so the return is easier to understand and track.
Designed for most players
According to the activity details, Zero Edge is available to BC main-site users from VIP 5, and runs on a UTC day cycle.
The initiative uses a daily-cap model. Users with 7-day turnover starting from 0 can participate, and each player has a daily eligible wagering cap. The next-day cap is updated based on the player’s current VIP level and their wagering over the previous seven days. The applicable cap and programme details (including the eligible BC Originals scope) can be viewed on the official activity page.
BC.GAME also states it has allocated a total of 1 billion tokens for distribution under the programme.
To illustrate how the calculation works, BC.GAME provides an example method: Tacoback is approximately Wager x HE / BC token spot price (final settlement is based on the system). For instance, assuming a wager is 2,000 USDT, the HE at that moment is 2%, and the BC token price is 0.007, the illustrative result would be 2,000 x 2% / 0.007 is approximately 5,714.29 BC. This is only to demonstrate the calculation method; HE and token price vary by game and market conditions and should be taken from real-time data.
BC.GAME notes that wagering counted inside a player’s Zero Edge daily cap does not stack with other promotions/benefits or affiliate commission calculations. Once the daily cap is reached, further wagering reverts to the platform’s standard system for the rest of the UTC day.
BC token trading: in-platform and on-chain venues
BC.GAME says BC tokens can be traded within the platform. As an on-chain asset on Solana, BC can also be viewed and traded via public pages such as OKX Web3 and GMGN.
What’s next
Alongside Zero Edge, BC.GAME has also teased follow-on launches including “Bet Anything” synthetic markets, lower-barrier prediction-style products, and a “Trustless Trust” decentralized architecture.
About BC.GAME
BC.GAME is a crypto-first online entertainment platform offering casino and sports products alongside a growing suite of in-house “BC Originals” titles. Built around fast, streamlined crypto payments, the platform supports a wide range of digital assets and focuses on product-driven features that make gameplay and value exchange more transparent.
Contact
Pr manager
Olivia Dixon
BC.GAME
The post BC.GAME launches Zero Edge: BC Originals titles return 100% of HE in tradable BC tokens appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Formula 1
PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10.
Barcelona, January 20–21, 2026 — At iGB Affiliate Barcelona, PlayamoPartners invites industry leaders to experience an affiliate program built on discipline, precision, and stability — a philosophy closer to Formula 1 than to show business. Because speed without a system is a risk, and long‑distance victories are won by control and consistency.
Meet the Program That Runs on Timing, Control, and Accountability
This year at Fira Barcelona Gran Via, PlayamoPartners will be at Booth 81-M10 with a program engineered for performance under pressure. The PlayamoPartners × TAG Heuer × Formula 1 alignment is not a “collaboration” — it’s a statement of approach: master the clock, execute with accuracy, own the result.
What to Expect at Booth 81-M10
Beyond offers and conversations, the stand is a live demonstration of service as a ritual — where premium is the standard of execution, not a marketing trick.
- Butler-Led Service: Guests are welcomed by a real butler and guided through a streamlined experience designed for clarity and confidence at every touchpoint.
- Code of Honor: An invitation-only club where recognition is earned by level. Become part of the Code by inscribing your partnership values in the Book of Honor at the stand — your commitment becomes your entry to win MacBook Air, iPhone 17 Air, and AirPods Max headphones. VIP partners reinforce their status with TAG Heuer timepieces.
- House of PlayamoPartners: The space extends this logic with a photo mirror that captures the moment of entry — not for noise, but as a mark of belonging to a system where premium is the baseline, not a marketing trick.
- Gifts as House Rules: In our House, gifts are customary. Snap your photo at the PlayamoPartners photo mirror and follow the posted instructions to enter a 3,000 USDT raffle — their way of welcoming you.
Engineered for Partners Who Choose Reliability Over Hype
At the booth, you’ll find:
- Data-driven planning with transparent pacing and measurable milestones
- Custom deal structures built for sustained, compounding ROI
- Direct manager access for integrations, optimizations, and partner onboarding
- A framework that values long-run consistency over short-term spikes
One-to-One Conversations That Move the Needle
Sit down with the team to align on:
- Conversion architecture and funnel precision
- GEO prioritization (Tier 1 mostly) and partner-specific vertical focus
- Real-time reporting cadence, compliance, and long-term workload planning
- Growth pathways inside the Code of Honor framework
How to Participate in Rewards and Raffles
- Book of Honor: Inscribe your partnership values to enter for MacBook Air, iPhone 17 Air, and AirPods Max headphones.
- Photo Mirror Raffle: Take a mirror selfie at House of PlayamoPartners and follow the on-stand posting/sharing steps to enter the 3,000 USDT draw.
- Notes: Winners will be selected on the 21st of January at 13:00 at Booth 81-M10; participation is subject to on-site rules and eligibility requirements.
Choose the System. Choose the Standard.
If your benchmark is discipline over noise, your place is on our grid.
iGB Affiliate Barcelona 2026
Fira Barcelona Gran Via
Booth 81-M10
PlayamoPartners. Where time is measured, performance is earned, and premium is the baseline.
The post PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10. appeared first on Americas iGaming & Sports Betting News.
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