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Greentube furthers Greek reach with Fonbet partnership

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Greentube, the NOVOMATIC Interactive division, has taken a selection of its games portfolio live with Fonbet in Greece, further expanding its regulated market reach.

Six titles are initially available to Fonbet’s local players including fan-favourites Book of Ra™ deluxe, Lucky Lady’s Charm™ deluxe and Dolphin’s Pearl™ deluxe. Additional content including Greentube’s popular Diamond Link and Cash Connection series will soon be added to the selection.

Greentube’s content has been available in Greece for several years, but the country recently moved from an interim legal framework for online gambling to become fully regulated, enabling more operators to enter the territory.

Fonbet is a leading operator in Greece and the partnership sees Greentube significantly expand the reach of its engaging and entertaining content to a new audience.

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The partnership is the latest in a string of deals that has enabled Greentube to bolster its presence in regulated markets in Europe, Latin America and North America.

Lisa Sandner, Greentube’s Sales & Key Account Manager for Greece, said: “Our content is performing strongly in the Greek market and we are thrilled to reach even more local players through our partnership with Fonbet, a prominent and reputable operator. We continue our focus to expand in regulated markets and Greece plays an important part in our growth strategy.”

Yiannis Zafiratos, Vice Present of International Operations of Fonbet, said: “Greentube’s content needs no introduction, and we are pleased to now be able to offer a selection of their best performing titles to our customers. With more games to be added to our offering shortly, we look forward to a long and successful partnership.”

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Greece

Betsson Named Official Sponsor of Mykonos BC

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Betsson has announced a new partnership with Mykonos Basketball Club, taking on the role of the basketball team’s naming sponsor. From the upcoming season, the club will compete as Mykonos Betsson BC in the top tier of Greek basketball, marking an important milestone for both the team and Betsson.

Through this agreement, Betsson supports the club in its debut season at the highest level of the sport, reinforcing a shared commitment to promoting sports development, fostering athletic education, encouraging fair play and strengthening social cohesion.

Thanos Marinos, Managing Director of Betsson in Greece, said: “For us at Betsson, the partnership with Mykonos BC goes beyond a sponsorship agreement. It is a relationship built on shared values, respect, and mutual ambition. With over 60 years of international experience in entertainment and gaming, Betsson combines its global footprint with the dynamic and international appeal of Mykonos, creating a collaboration with substance and long-term potential, both on and off the court. We are proud to support the team as it enters the top division and to contribute to initiatives that will create a lasting positive impact in the community.”

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Alexandros Angeletakis, President of Mykonos BC, said: “Partnering with a leading international company like Betsson, gives us strength and confidence to face future challenges with optimism. Together, we are building solid foundations for the future with a shared vision of high performance, professionalism, and responsibility. Beyond the sports itself, we aim to strengthen our collaboration through initiatives that actively engage the local community and deliver tangible results.”

This sponsorship reflects Betsson’s broader strategy of investing in sport and community initiatives in markets where it operates, reinforcing its role as a partner that creates value in sport and in the communities it serves.

The post Betsson Named Official Sponsor of Mykonos BC appeared first on European Gaming Industry News.

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Compliance Updates

Booming Games Secures Greek License Approval

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Booming Games, a fast-growing provider of premium iGaming content, is proud to announce that it has successfully obtained a B2B license from the Hellenic Gaming Commission (HGC), marking another strategic step in its ongoing European expansion.

With this new license, Booming Games is now authorised to provide its acclaimed slot content to licensed operators in Greece. Greek players can look forward to enjoying top-performing titles such as Burning Classics, TNT Bonanza, Buffalo Hold and Win Extreme 10 000, Cash Pig, and Gold Gold Gold, 64 Gold Coins Hold and Win among many others.

This regulatory approval underscores Booming Games’ commitment to entering fully regulated markets and working closely with local authorities to ensure a compliant, secure, and entertaining experience for players. The Greek license adds to the company’s growing portfolio of certifications across key European jurisdictions, including the UK, Italy, Spain, Denmark, and Sweden.

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Frederik Niehusen, Chief Commercial Officer at Booming Games, commented: “Securing our B2B license from the Hellenic Gaming Commission is a significant achievement and part of our strategic goal to strengthen our presence in regulated European markets. Greece is an exciting and fast-growing market, and we’re thrilled to be able to offer our content to licensed operators and their players across the country.”

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ImagineLive Announces Strategic Partnership with Winmasters

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ImagineLive has announced a strategic partnership with Winmasters, one of Greece’s leading online gaming platforms. This collaboration marks Imaginelive’s official entry into the Greek market, further expanding its European footprint.

Winmasters’ strong regional presence and diverse gaming portfolio make them an ideal partner for ImagineLive, as both companies continue to deliver innovative and engaging experiences for the Greek market place. Imagine Live is the home of truly great table games and highly playable game show-style content that delivers a premium experience every time.

The post ImagineLive Announces Strategic Partnership with Winmasters appeared first on European Gaming Industry News.

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