Latest News
SOFTSWISS Sportsbook Launches New Bonus Type
The SOFTSWISS Sportsbook is expanding its list of available bonus offers with a new bonus type – Hunting. Three different types of Freebet were already available to users earlier this year: No Risk, AllWin and OnlyWin. New functionality, together with existing features, will help the platform’s clients to customise the bonus program, increase player involvement and loyalty.
The new Hunting bonus type will be the first of its kind in the betting market. Its launch is a logical extension to the SOFTSWISS Sportsbook’s bonus range, allowing players to win even more free bets and make the game itself more exciting. The operator will be able to optimise the new bonus offer for different player groups, as it supports all triggers and platform groups with a huge amount of customisation.
A player makes a deposit and receives a percentage of the deposit or a fixed amount in a given currency. The bigger the deposit the bigger the bonus amount, but the operator determines this limit. The player can convert the currency received into free bet coupons of varying values.
To gain access to the free bets, the player must make regular bets, for which they will receive bonus money. Once the bonus amount equals the player’s average wager, the player will receive a free bet coupon equal in value to their average wager. At the same time, the accumulated bonus money will be deducted from their original bonus account, received when making the deposit.
For example, a player deposits $100, for which they receive $200 in bonus currency. The average bet is equal to $5, and for each such bet, the player receives one credit. After calculating the fifth bet, they receive a $5 free bet. Also, 5 bonus dollars will be deducted from the bonus account. As a result, the player will still have $195 in bonus currency to wager.
It turns out that the higher the average wager the higher the value of the free bet. It also worth noting is that the new bonus type is compatible with cryptocurrencies.
Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, comments: “We hope that the new bonus type will be a pleasant surprise for all Sportsbook users. Hunting bonuses are the first of their kind in the betting market and are developed to delight operators and players alike. For the former, this will help expand the platform functionality, while for the latter it will bring even more fun and excitement while playing. Hunting bonuses, as well as others in our system, work with all triggers and player groups and have a very flexible system of values, odds, events, and expiry dates. Therefore, they will cater to a wide variety of betting needs and are useful for beginners and experienced players alike. Enjoy the game!”
About SOFTSWISS
SOFTSWISS is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SOFTSWISS holds a number of gaming licenses, providing a “one-stop-shop” White Label Solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, the Affilka affiliate platform, and a sportsbook software platform. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.
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Latest News
7777 gaming obtains supplier license in Brazil
7777 gaming is thrilled to announce its latest milestone: obtaining a supplier certification for the Brazilian market. This achievement allows the company to bring its exciting portfolio of online casino games to local operators, marking a significant step in its expansion across Latin America.
“We are incredibly proud to enter Brazil, one of the most dynamic and promising gaming markets in the region,” shared Zhana Aleksandrova, Business Development Manager for Spain & Latin America at 7777 gaming. “This certification opens the door to collaborating with local operators and introducing Brazilian players to our innovative and engaging games. We’re excited to become part of this vibrant gaming landscape.”
The certification highlights 7777 gaming’s dedication to meeting local regulatory requirements and delivering top-quality gaming content tailored to diverse audiences. Players in Brazil can now enjoy fan-favorite titles like Crazy 100 Bucks, Candy Anyways, and Devil’s Deal Soul for Sale, all known for their captivating designs and immersive gameplay. The first pack of 20 thrilling titles is already certified and ready to be integrated into the local online operators’ platforms.
This expansion into Brazil is part of 7777 gaming’s broader strategy to establish itself as a leading provider in regulated markets worldwide. With its creative game portfolio and commitment to excellence, the company is set to make a strong impression in Brazil and beyond.
Stay tuned for more updates as 7777 gaming continues to bring its cutting-edge gaming experiences to players across the globe.
Meet 7777 gaming team at SBC Summit Rio, 25-27 February 2025, Riocentro, Rio de Janeiro, Brazil.
The post 7777 gaming obtains supplier license in Brazil appeared first on European Gaming Industry News.
Industry Awards
Sportradar’s Alpha Odds Receives Dual Honors at European iGaming Awards 2025
Sportradar is pleased to announce that it was recognized with two prestigious honors at the European iGaming Awards during ICE Barcelona. The company’s innovative Alpha Odds solution was honored in two competitive categories, continuing to solidify Sportradar as a leader in the online gaming industry. The European iGaming awards, a benchmark for excellence in the sector, celebrate groundbreaking achievements and advancements that redefine the gaming experience.
Alpha Odds received recognition in the following categories:
- 2024 Innovation of the Year: Celebrating the pinnacle of innovation and creative thinking in iGaming.
- Best Sports Betting Innovation: Honoring extraordinary advancements in the sports betting arena.
A service offered through Sportradar’s Managed Trading Services (MTS), Alpha Odds leverages AI-driven odds personalization technology to deliver bespoke betting prices for sportsbook operators. Alpha Odds recalculates financial exposure in real time, enabling operators to manage liability with unparalleled precision, reduce risk and enhance profitability. Since its launch, Alpha Odds has generated an average 13% improvement in margin performance for sportsbooks using the solution.
Through Alpha Odds, Sportradar’s MTS continues to optimize trading strategies and elevate sportsbook profitability, while reinforcing Sportradar’s position as a trusted technology partner for operators worldwide.
The post Sportradar’s Alpha Odds Receives Dual Honors at European iGaming Awards 2025 appeared first on European Gaming Industry News.
Latest News
Xanada Investments Announces Strategic Investment in Bettorify
Xanada Investments has announced a strategic partnership with Bettorify, an emerging platform provider delivering localized and premium iGaming solutions.
Bettorify’s core differentiator lies in its dedication to localization. The company specializes in white-label and turnkey platforms that resonate with local players, particularly across Asia’s diverse and rapidly growing iGaming market.
By integrating local payment methods and offering a tailored game portfolio, Bettorify enables operators to meet the unique needs of players while navigating regional complexities with ease.
Xanada Investments’ role goes beyond capital infusion. The fund brings extensive expertise, a powerful network, and a shared vision for success. With this partnership, Bettorify is set to improve its offerings further, expand operations across Asia, and bring tailored, competitive solutions to operators navigating the region’s complex landscape.
Vladimir Malakchi, CEO & Managing Partner of Xanada Investments, shared his thoughts:
“Bettorify offers a compelling answer to the growing demand for localized solutions in Asia’s iGaming market, which remains one of the most dynamic and under-served regions globally. Their approach to building deeply customized platforms for local audiences is both innovative and necessary.
Hanna Rai, CEO of Bettorify, expressed enthusiasm about the partnership: “Our collaboration with Xanada Investments marks a pivotal moment for Bettorify. Their strategic guidance and support will help us accelerate our growth, expand our footprint across Asia, and continue delivering unmatched platforms that operators and players love. Together, we aim to set a new standard in the iGaming industry.”
The post Xanada Investments Announces Strategic Investment in Bettorify appeared first on European Gaming Industry News.
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