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Codere to Become Real Madrid’s Official Bookmaker For Five Seasons

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Codere, S.A., a leading multinational company operating in the private gaming sector, with more than 40 years of experience in the industry, has signed an extension of its sponsorship agreement with Real Madrid C.F. (“Real Madrid”) covering five seasons, until June 2026.

With this agreement, Codere reinforces its commitment to Latin America, by expanding the geographic scope to over twenty countries in the region including Mexico, Puerto Rico, the Dominican Republic and all of Central and South America.

The agreement covers both the core Codere Online1 markets of Argentina (City of Buenos Aires), Colombia, Mexico and Panama, and potential future expansion markets, when and if they become regulated, such as Argentina (outside of City of Buenos Aires), Brazil, Chile, Peru, Puerto Rico and Uruguay.

This alliance between Codere and Real Madrid, which started in 2016, is built upon the shared values of international leadership, fair play and excellence, and with the objective of providing our audiences with a high quality entertainment experience.

This announcement comes on the back of sponsorship deals with key football teams in the region, Rayados in Mexico and River Plate in Argentina, and represents a new step forward in the expansion of our online and sports betting business in Latin America.

Vicente Di Loreto, CEO of Codere, stated, “we are thrilled with this renewed alliance with Real Madrid, with whom we share the same values and ambition to be the best at what we do, and look forward to benefitting from the renowned Real Madrid brand.”

Four decades growing in Latin America

Codere began its activity in Latin America in the early eighties, first in Colombia, and then expanding across the region.

Today, Codere is the leading gaming hall operator in the Province of Buenos Aires (Argentina), Mexico and Uruguay, and a leading casino operator in Panama and Colombia. It also offers sports and horse race betting in Mexico, Panama, Colombia and Uruguay.

Through Codere Online, Codere also offers online casino and sports betting in Mexico, Colombia, Panama and the City of Buenos Aires (where it expects to start operating before the end of the year).

Digital growth through Codere Online

On June 22, 2021, Codere Online2, DD3 Acquisition Corp. II (Nasdaq: DDMX) and the other parties thereto, entered into a business combination agreement which, among other things, will make Codere Online the first online gaming operator in Latin America to be listed on a stock market in the United States. Codere Online, which will be majority owned and managed by Codere, intends to become the leading online gaming operator in Latin America.

For Moshe Edree, Managing Director3 of Codere Online, “the renewal of this strategic agreement with Real Madrid will play a key role in the deployment of our ambitious expansion project across Latin America. It will not only allow us to strengthen our online sports betting presence in the markets where we operate today, but also allow us to use the Real Madrid brand in other high-growth Latin American markets such as Brazil, Chile or Peru, when and if they become regulated.”

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Compliance Updates

Platipus Granted UK B2B Licence

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Platipus Gaming has secured a B2B license to function in the United Kingdom. This license permits the company to supply gaming content to operators licensed in the UK and marks an important achievement in Platipus’ continuous emphasis on regulatory compliance, operational uniformity, and responsible product delivery.

The UK Gambling Commission (UKGC) is acknowledged worldwide for its comprehensive regulatory structure and exceptional benchmarks in safeguarding players, ensuring technical compliance, and overseeing operations. Obtaining a UK B2B licence verifies that Platipus’ products, operational methods, and development strategies adhere to these criteria, showing that the firm can deliver content in line with rigorous regulatory requirements.

Importance for Operators

Collaborating with a Platipus-licensed provider allows UK-licensed operators to guarantee that content complies with UKGC standards. This minimizes the requirement for extra regulatory evaluations and facilitates more seamless incorporation of third-party content into licensed activities. All products are created and provided with a focus on responsible gambling and player safety, conforming to the technical and operational criteria set by the Commission.

Strategic Significance for Platipus

The UK licence showcases Platipus’ philosophy of compliance by design. Regulatory factors are incorporated early in the development process instead of being treated as a final review point. This method guarantees that products, processes, and operational frameworks are ready for regulated settings from the beginning.

Being regulated by the UKGC also allows Platipus to participate in other markets, where UK standards frequently serve as reference points. The license backs the company’s objective of ensuring steady product quality, dependable operations, and accountable content provision in various regions.

Priscila Ribeiro, Chief Strategic Officer, said: “Obtaining a UK B2B licence confirms that our internal processes, development approach, and products meet the regulatory expectations of one of the most scrutinised iGaming markets globally. It allows us to operate with UK-licensed operators within a clear compliance framework.”

Viktoriia Andreasen, Head of Marketing: “The UK market is highly structured and regulated, with detailed expectations for content providers. Holding this licence allows Platipus to engage with licensed operators while maintaining consistent operational and compliance standards, and ensures our content is designed and delivered responsibly.”

A Milestone for Operational Maturity

With its B2B license in the UK, Platipus Gaming begins a new phase of compliant operations. The license demonstrates the organization’s dedication to enduring operational dependability, adherence to regulations, and accountable product provision. It further verifies that Platipus is capable of providing content in one of the most strictly regulated iGaming markets globally, with all technical, operational, and compliance standards met.

This milestone signifies more than just an expansion in geography. It indicates that Platipus has organized procedures, strong governance, and a development approach centered on compliance, establishing a basis for ongoing regulated activities and sustainable growth across various markets.

The post Platipus Granted UK B2B Licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Compliance Updates

How to Apply for a Finnish iGaming License: Gaming in Finland Webinar on Application Steps and Technical Standards

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Starting March 1, 2027, Finland’s gambling authority will begin handling online gambling license requests in anticipation of the iGaming market launch on July 1, 2027.

The necessary secondary legislation and associated technical requirements for effectively submitting an iGaming license application are anticipated to be released soon.

While the precise details remain unclear, it is evident that Finnish regulations will significantly differ from those in other Nordic countries, like Sweden or Denmark.

Due to these developments, Gaming in Finland will host a webinar on Thursday, March 5 at 14:00 CET/15:00 EET, titled “How Finland is different.”

Gaming in Finland founder Willem van Oort commented: “If you are considering entering the Finnish iGaming market, this webinar comes at a most opportune time: one or perhaps two weeks after the publication of the secondary legislation that is necessary to submit your license application. Naturally, we are particularly grateful to our local partners for helping us make sense of the license application process and the associated technical requirements.”

Topics and speakers

The webinar will cover the following topics:

Regulatory update
FAQ: The license application form
Technical requirements & acceptable solutions

At present, the following speakers have been confirmed:

Morten Ronde, Founding Partner, Nordic Legal
Pekka Ilmivalta, Head of Finnish Office, Nordic Legal
Technical expert, Ubetec

Registration

Registration for the Gaming in Finland webinar is now open: https://us02web.zoom.us/webinar/register/WN_z604czymTd6un1ER7Lu0ng#/registration

The post How to Apply for a Finnish iGaming License: Gaming in Finland Webinar on Application Steps and Technical Standards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Ihor Zarechnyi signs up to the Gamblers Connect Contributors Program

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Gamblers Connect, the award‑winning iGaming media and affiliate platform, has welcomed Ihor Zarechnyi, CEO and Founder of NeverEnding, as the latest expert in its Gamblers Connect Contributors Program.

Zarechnyi becomes the second established industry professional to join this curated roster, which prioritizes experienced practitioners over guest bloggers and emphasizes real‑world insight from leaders with “skin in the game.”

As head of NeverEnding, a dynamic iGaming studio built to eliminate bureaucracy and drive innovation, Zarechnyi brings a performance‑driven approach, rooted in his “Games, Growth, and No Excuses” philosophy. In his new role as one of the program’s 12 contributors, he will offer behind‑the‑scenes perspectives on building a game studio from scratch and launching effective global content strategies based on his extensive executive experience.

Gamblers Connect’s Founder, Gjorgje Ristikj, highlighted Zarechnyi’s unique outlook on product development. Ristikj noted that Zarechnyi’s “B2B backed by B2C power” approach focuses on creating games that deliver genuine market traction and strong player engagement — a shift away from superficial visibility toward meaningful industry impact. This aligns with the platform’s goal of delivering high‑value educational content on game mechanics, technological stability, and real operational challenges.

The post Ihor Zarechnyi signs up to the Gamblers Connect Contributors Program appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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