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BLAST PREMIER TEAMS UP WITH STEELSERIES FOR FALL SEASON

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SteelSeries will serve as the Official Mice, Keyboard and Mousepad Partner for the Counter-Strike Fall Season

BLAST Premier today announced  a new partnership with SteelSeries, the worldwide leader in gaming and esports peripherals,  for the Counter-Strike tournament organizer’s Fall Season.

The multi-event deal will see SteelSeries further boost BLAST’s growing global portfolio of partnerships. The Danish gaming peripheral manufacturer will collaborate with BLAST on events and brand activations, and engage with BLAST’s community of Counter-Strike fans. Additionally the brand will showcase their industry-leading keyboards, mice, mousepads, including the award-winning Prime Pro Series line of mice that revolutionized gaming mice technology with the first-ever Optical Magnetic switches in esports.

Throughout the Fall 2021 season, SteelSeries will have a presence at the Fall Showdown (October 12-17) and Final (November 24-28), and activate at BLAST Premier’s eagerly anticipated return to arena events at November’s Fall Final in Copenhagen’s iconic Royal Arena – including a number of fan engagement initiatives, giveaways and a designated space at the venue to activate around.

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Sharing a passion for innovation and esports with BLAST, SteelSeries has been creating firsts in gaming and esports for 20 years. Celebrating its 20th anniversary as the original esports brand in 2021, SteelSeries has built its name and reputation on challenging the status quo, creating innovative products that push boundaries and professional gaming further, and helping to make gaming more competitive and compelling for viewers and players.

BLAST and SteelSeries first teamed up for the BLAST Pro Series Copenhagen in 2019 and followed this up by partnering at last year’s online Dota 2 tournament Bounty Hunt.

Oliver Clarke, Head of Brand Partnerships at BLAST, said: “It’s a hugely exciting time for BLAST Premier with the start of our Fall Season and the imminent return of fans and arena events ahead of November’s Fall Final in Copenhagen. We’re thrilled to welcome back such a reputable global brand like SteelSeries and have some exciting plans lined up for the partnership during this period.”

“As the original esports brand, we seek to inspire through our innovation and creativity, through our products, and with our partners,” said Tony Trubridge, Global Esports Director at SteelSeries. “There are many synergies between BLAST Premier and SteelSeries and the Fall 2021 season marks the perfect opportunity to collaborate.”

BLAST Premier is a worldwide Counter-Strike tournament series that unites all major events, offers opportunities to all regions across the globe and crowns the world champions of CS:GO. Up to 32 teams will take part in the seven BLAST Premier events over the course of 2021 with a combined prize pool of $2,475,000 on the line.

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LEON.BET partners with 9INE to become esport club’s exclusive online betting house

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LEON.BET has announced a collaboration with 9INE, one of Europe’s top esports organisations known for its focus on Counter-Strike 2 (CS2), that will see it become the exclusive betting partner to the team.

The partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favourite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. The operator’s user-friendly interface, competitive odds, and commitment to fair play have made it a trusted name worldwide. LEON.BET is also dedicated to supporting young talents, believing it is key to a bright and promising future.

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Through the partnership, LEON.BET aims to combine its innovative betting platform with 9INE’s expertise in competitive gaming, creating a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

LEON.BET’s CGO said: “We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see a great future and prospects in this path.”

 

The post LEON.BET partners with 9INE to become esport club’s exclusive online betting house appeared first on European Gaming Industry News.

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The Esports Awards Win Gold at 45th Telly Awards

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The Esports Awards and Thunder Studios announced that the Esports Awards 2023 has been awarded Best Online Series, Shows and Segments in People’s Telly in the record-breaking 45th Telly Awards.

The Telly Awards recognize excellence in video and television across all screens and are judged by leaders from video platforms, television, streaming networks and production companies, including Adobe, Calvin Klein, ESPN, LinkedIn, Mother Jones, NASA, the LA Clippers (NBA), PlayStation Studios, Sawhorse Productions and TelevisaUnivision.

Founded in 2015, the Esports Awards is the most prestigious night in the esports calendar and the only global award show that aims to recognize esports excellence. The 2023 edition, held at Resorts World in Las Vegas, was a spectacular celebration of the industry’s best, spanning thirty award categories across Entertainment, Industry, Creative, Pro, On-Air Talent and Collegiate sectors, viewed by millions globally.

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In a remarkable achievement, the Esports Awards, in partnership with Xfinity, set a GUINNESS WORLD RECORDS title for the largest digital video game display during the event. WWE superstars Becky Lynch and Bianca Belair, pro-Fortnite player Kyle ‘Bugha’ Giersdorf and esports personality Alex “Goldenboy” Mendez played on a screen made up of 3552 LED panels, covering 100,000 square feet. This feat was made possible through the support of Thunder Studios and Infinite Reality Studios.

Other notable winners at the Telly Awards include PlayStation Studios, National Geographic, and MTV Entertainment Studios.

Michael Ashford, CEO of the Esports Awards, said: “The whole team is truly honored and humbled to be recognized at the Telly Awards among nominees of such caliber. We couldn’t be prouder and more excited as we set our sights on achieving even greater things in 2024. To the entire esports community and our partners, we say thank you.”

Sean Cross, President of iR Entertainment, added: “These awards prove what we have known for years, Thunder Studios is a partner that transcends the ordinary, a hidden gem where innovation and quality set the standard for excellence in modern and advanced media production. We are not just meeting but exceeding the high standards of the media production industry.”

The 45th Telly Awards saw a record-breaking number of nearly 13,000 entries from top video and television content producers worldwide. Winners were selected by the Telly Awards Judging Council, an industry body of over 200 leading experts from advertising agencies, production companies and major television networks.

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The post The Esports Awards Win Gold at 45th Telly Awards appeared first on European Gaming Industry News.

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LEON.BET partners with 9INE to become their Exclusive Online Betting House

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We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.

Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”

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