Latest News
ONLINE GAMING VETERAN MORTEN TONNESEN JOINS SHAPE GAMES AS DANISH B2B PLATFORM AIMS TO ACCELERATE GROWTH IN THE US SPORTSBETTING & CASINO MARKET
onnesen brings a wealth of online gaming experience from PokerStars, BetWarrior
Online gaming industry veteran Morten Tonnesen has joined Shape Games as Chief Commercial Officer and also joins the Board bringing more than a decade of industry experience to the company as it aims to grow significantly in the U.S. online gambling market and across the world, Shape founder & CEO Christian Risom announced. Tonnesen was a long time marketing executive with gaming giant PokerStars and was most recently founder and CEO of sportsbetting operator BetWarrior.
Shape is a leading consumer app developer for major global brands and recently created Shape Games to address the specific needs of the online gambling industry. Risom and co-founders CPO Nicolas Linde, CIO Ole Gammelgaard and CTO Philip Bruce have created consumer apps for leading global brands including Apple, ebay, IKEA and Red Bull. Shape also has a long history with Danske Spil, Denmark’s state-run gambling operator of Oddset, the leading Danish online sportsbook.
Shape recently renewed a long-term agreement with Danske Spil and is accelerating growth in the burgeoning US sports betting market having launched with ballybet.com in Colorado and Iowa powering ‘Bally Friends’ with more US clients to come. The company is working in Latin America with BetWarrior.
Shape’s innovative and proprietary gaming software platform leverages best practices in consumer apps with first-class native customer engagement platform using predictive analytics and machine learning to inform back-end data and insights. This platform gives gaming operators the ability to improve customer experience and gain competitive advantage in the increasingly crowded marketplace.
Shape’s work with Danske Spil has been recognised with numerous industry awards for innovation, while the company has been named an industry rising star by respected industry media outlet EGR for each of the past two years.
“We are excited to bring Morten onboard and our clients will benefit from his deep management and marketing expertise in the online gaming sector,” Risom said. “We can deliver a full suite of products and services to local market land-based casino operators who are looking for a one-stop-shop consumer product partner to bring their business and their customers online. Morten’s deep experience will help us accelerate our growth and lead the way in the U.S. and European markets.”
Tonnesen said: “Shape Games has distinguished itself as a nimble, dynamic and innovative technology leader and I’m excited to help lead the company into its next stage of global growth. Shape’s consumer technology domain experience ensures that their modern, customer-focused apps stand above the traditional, clunky gaming apps from the first generation of online operators. This next generation must compete with not only other betting and casino companies, but with other entertainment choices including streaming and social games.”
Tonnesen points to Shape’s highly customisable native frontend as a unique innovation in the gambling industry and distinguishes the company as a sought-after B-to-B platform and service provider.
Powered by WPeMatico
iGP, the full-service iGaming platform and aggregator provider, has added BGaming to its expanding content aggregator, iGaming Deck, in a move that further supports its commitment to scalable, player-focused content delivery.
The partnership brings BGaming’s creative portfolio of over 200 games to iGaming Deck’s rapidly growing content suite, which now offers operators access to more than 10,000 titles from 100+ providers via a single API integration.
Known for its engaging game mechanics, crypto-friendly features, and bold design style, BGaming’s catalogue includes slots, crash, casual games, and more, enhancing the depth and diversity of iGaming Deck’s already comprehensive offering.
The partnership reflects iGP’s continued investment in delivering value to operators through smart aggregation, as it scales iGaming Deck with quality content and tools that support sustainable growth across markets, such as iGP’s fortune wheel builder, Twist of Luck, and jackpot offering designed to help operators drive deeper player interaction and elevate campaigns.
Jovana Popovic Canaki, CEO at iGP, said: “We are building iGaming Deck to be the most efficient and impactful aggregator solution in the market, and BGaming is a fantastic fit for that vision. Their crypto expertise, proven performance, and distinctive game style align perfectly with the demands of forward-thinking operators.”
Olga Levshina, Chief Commercial Officer at BGaming, said: “Joining the iGaming Deck platform is a great opportunity for BGaming to expand our reach and bring our games to a wider network of operators. iGP’s integration model is fast and reliable, and we’re confident this partnership will deliver strong results for both teams.”
The post iGP expands iGaming Deck portfolio with BGaming integration appeared first on European Gaming Industry News.
REEVO is thrilled to announce a new partnership with Spinomenal, one of the industry’s most innovative content providers, known for their visually stunning and feature-rich HTML5 video slots.
With a portfolio of over 300 cutting-edge games and a global footprint backed by licenses in Malta, Romania, Greece, the UK, New Jersey, and more, Spinomenal’s unique Universe Concept and commitment to player engagement make them a perfect fit for REEVO’s dynamic aggregation platform.
This collaboration will see Spinomenal’s high-performing titles integrated seamlessly into REEVO’s ever-growing ecosystem, enabling REEVO partners to access world-class content that drives player acquisition and retention across key regulated markets.
Daniel Cuc, Head of Account Management at REEVO, commented: “Partnering with Spinomenal is a testament to our drive to continuously bring the best-in-class content to our partners. Their immersive gameplay, innovative features, and global recognition make them an ideal addition to the REEVO aggregation platform. We’re excited to offer our clients even more value through this collaboration, as we continue scaling our reach and impact across regulated markets.”
Yossi Shayovits, Head of Business Development at Spinomenal added: “Partnering with REEVO adds further momentum to Spinomenal’s strategic expansion globally, with the Belgian market forming a major element.”
This partnership reinforces REEVO’s mission to become the go-to aggregator for premium iGaming content, delivering speed, scalability, and standout experiences to operators and players alike.
Stay tuned as REEVO continues to onboard the industry’s most exciting studios—fueling our collective growth, one partnership at a time.
The post REEVO Aggregator Grows Stronger as Spinomenal Joins In appeared first on European Gaming Industry News.
Zitro continues to raise the bar in slot performance, with its CONCEPT cabinet debuting as the #1-ranking cabinet among US emerging suppliers in the July 2025 Eilers-Fantini Cabinet Performance Report.
This milestone underscores Zitro’s growing presence in the North American market and reflects strong operator demand for innovative form factors paired with high-performing content.
Further building on this momentum, Zitro’s latest title, Legendary Sword, has joined the Top Indexing NEW Games – Core, Video ranking, highlighting the company’s strength in delivering compelling game experiences that resonate with players.
“Our consistent focus on innovation and quality is what drives Zitro forward,” said Johnny Ortiz, Founder of Zitro. “This is a proud moment for us and every team member behind the CONCEPT cabinet. We’ve always believed our products could stand alongside the industry’s best — and seeing CONCEPT debut at #1 confirms that operators and players believe it too. And this is just the beginning of what we have in store for the market.”
The post ZITRO’S CONCEPT CABINET MAKES #1 DEBUT IN US EILERS-FANTINI REPORT appeared first on Gaming and Gambling Industry in the Americas.
-
Australia7 days agoUnibet Expands Partnership with Sydney Roosters to Support NRLW Team
-
BETBY6 days ago
BETBY LAUNCHES COMPREHENSIVE REPORT ON PERU’S REGULATED GAMBLING MARKET
-
Balkans7 days ago
SYNOT Games Partners with LiveScore Bet
-
Central Europe6 days ago
Scientific Games and Polish National Lottery Continue 20-Year Scratchcard Tradition as Sales Grow
-
Uncategorized5 days ago
Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming
-
Bonus Guardian7 days ago
Pinnacle Ontario live with CasinoEngine in North America debut
-
Australia5 days ago
ACMA: ReadyBet Breaches Gambling Self-exclusion Rules
-
Nasdaq:LTRYW5 days ago
SEGG Media: Three SEGG Stars Light Up Laguna Seca: Ilott, Foster, and Murray Set for Monterey Showdown
